---
title: "Bearaby Weighted Blanket — $48K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/bearaby-weighted-blanket"
last_updated: "2026-08-09T00:58:05.964Z"
locale: en
meta:
description: "Niche score 34/100 · $48K/yr market · 169K searches/yr · $104.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 34/100 · $48K/yr market · 169K searches/yr · $104.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Bearaby Weighted Blanket — $48K/yr Amazon US Niche (2026) - Flapen"
---
# **bearaby weighted blanket**
**Skip it**
Weak search conversion (0.3%) — this niche doesn't clear our bar today.
Market size 12Growth 18Conversion 3Competition 54Returns 31Price range 29Avg price 74Brand share 49Review moat 59Quality gap 50
**Avg price**
**Good****$104.17**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****1,147.82**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****53%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****76%**
top-5 brand share — brands hold most of the demand
**Returns**
**Okay****4.5%**
return rate — above 5% kills the launch gate
**Price range**
**Okay****$33.50–$261.07**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-14.6%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$48K**
$48K/yr · 169K searches
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, bearaby weighted blanket is a $48K/yr Amazon United States market (169K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 34/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bearaby weighted blanket market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **$78K–$104K**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#136**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **88%**
- **Out of stock**
- **13.1%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**23**
**Top-5 brand share**
**76%**
Top 20: 100%
**Top-5 click share**
**53%**
Top 20: 88%
**Open market**
**19%**
- YnM34% - L'AGRATY14% - Wellfeel12% - Guohaoi10% - Anysay6% - Bearaby6%
## **Demand & seasonality**
Weekly Amazon search volume, last 98 weeks — -14.6% search growth over the last 90 days.
13K8KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 4.3×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/bearaby-weighted-blanket/trend)
## **Top bearaby weighted blanket search terms**
- **knitted weighted blanket**45K/yr-15.0%0.3% conv. - **knit weighted blanket**27K/yr-15.7%0.3% conv. - **knitted weighted blankets for adults**14K/yr-23.9%0.7% conv. - **weighted knit blanket**18K/yr-25.6%0.5% conv. - **knitted weighted blankets**5K/yr+69.8%0.6% conv. - **weighted blanket knit**11K/yr-6.2%0.6% conv. - **chunky knit weighted blanket**12K/yr-26.9%0.4% conv. - **woven weighted blanket**9K/yr-7.2%0.5% conv. - **weighted blanket knitted**11K/yr-14.3%0.7% conv. - **weighted knitted blanket**7K/yr-22.3%0.5% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/bearaby-weighted-blanket/search-terms)
## **Top bearaby weighted blanket products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$2K8%$4K12%$6K16%$8K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**YnM Cotton Weighted Blanket Handmade Chunky Knitted Design Soft and Cozy Temperature Regulating and Breathable Machine Washable Throw for Sleep or Home Decor (Cream White 43x50 Inch 10lbs)**YnM**$95.92**4.3★1,210 rev](https://www.amazon.com/dp/B0D9SQ861Z) [2**Wellfeel Knitted Weighted Blanket for Adult No Beads Heavy Blanket 48 x 72 12lbs Breathable Chunky Knit Blanket Cooling Weighted Blanket for Hot Sleepers Christmas Home Decor (Ivory White)**Wellfeel**$63.21**4.6★275 rev](https://www.amazon.com/dp/B0D944QHZH) [3**LAGRATY Knitted Weighted Blanket - 60x80 15lbs Cooling Chunky Knit Heavy Blanket for Adults Braided Crochet Throw Thick Cable Yarn Knit Decorative Blanket No Beads Evenly Weighted Machine Washable**L'AGRATY**$71.81**4.5★303 rev](https://www.amazon.com/dp/B0C4ZYX8WP) [4**Guohaoi Knitted Weighted Blanket for Adults (Light Grey 60x80 15lbs) No Beads Cooling Throw Blanket for Hot Sleepers Home Decor Breathable Chunky Knit Heavy Blanket Use on Queen/King Size Bed**Guohaoi**$74.25**4.3★640 rev](https://www.amazon.com/dp/B0B4VW9CZ1) [5**YnM Chunky Throw Blanket Medium-Weight Hand Knitted Skin Friendly Ventilated and Breathable Machine Washable Home Dcor Piece for Couch Sofa and Bed (Atlantis Blue 40x50 Inch)**YnM**$37.77**4.3★964 rev](https://www.amazon.com/dp/B09QQ9V5C6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Anysay Knitted Weighted Blanket for Adult Chunky Knit Weighted Throw for Sleep 60*80 20lbs Cooling Breathable Machine Washable Fall Heavy Blanket for Room Decor (Beige Queen)**Anysay**$93.59**99 rev9mo ago](https://www.amazon.com/dp/B0FKH41JLF) [**YnM Cooling Weighted Blanket 100% Cotton Handmade Chunky Knitted Blanket Weighted Lap Breathable Heavy Blankets Machine Washable Throw for Sleep or Home Decor (Rose Pink 35x40 Inch 5lbs)**YnM**$68.30**22 rev11mo ago](https://www.amazon.com/dp/B0FJR5RJNR) [**YnM Cooling Weighted Blanket 100% Cotton Handmade Chunky Knitted Blanket Weighted Lap Breathable Heavy Blankets Machine Washable Throw for Sleep or Home Decor (Cream 25x35 Inch 3lbs)**YnM**$46.19**22 rev11mo ago](https://www.amazon.com/dp/B0FJR45FVF) [**Goodhipi Hand-Knit Weighted Blanket for Adults Presents for Birthday Gifts for Women Chunky Knit Blanket Cooling Breathable Sustainable Machine Washable Organic Cotton(Blue 40*60 8lbs)**Goodhipi**$139.65**33 rev1y ago](https://www.amazon.com/dp/B0DRNPR3TH) [**Goodhipi Hand-Knit Weighted Blanket for Adults Presents for Birthday Gifts for Women Chunky Knit Blanket Cooling Breathable Sustainable Machine Washable Organic Cotton(Blue 48*72 12lbs)**Goodhipi**$170.45**33 rev1y ago](https://www.amazon.com/dp/B0DRNNJFDN)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Bearaby Cotton Hand-Knit Weighted Blankets for Adults - Chunky Knit Blanket - Sustainable Breathable Organic Cooling Weighted Blanket - Machine Washable (Moonstone Grey 15 lbs 40x72)**Bearaby**$261.07**4.5★**▲ 300%**](https://www.amazon.com/dp/B0C1F55V5D) [**LAGRATY Knitted Weighted Blanket - 50x60 10lbs Cooling Chunky Knit Heavy Blanket for Adults Braided Crochet Throw Thick Cable Yarn Knit Decorative No Beads Evenly Weighted Machine Washable**L'AGRATY**$84.47**4.4★**▲ 284%**](https://www.amazon.com/dp/B0BR6NMD8H) [**Mr. Sandman Weighted Blanket for Adults Queen Size 15 lbs Soft Cooling Heavy Minky Blanket for Sleep Washable Throw Blanket with Glass Beads 60 x 80 Inches Grey**Mr. Sandman**$37.95**4.7★**▲ 145%**](https://www.amazon.com/dp/B0CR14YJ23) [**Goodhipi Hand-Knit Weighted Blanket for Adults Presents for Birthday Gifts for Women Chunky Knit Blanket Cooling Breathable Sustainable Machine Washable Organic Cotton(Blue 48*72 12lbs)**Goodhipi**$170.45**4.4★**▲ 140%**](https://www.amazon.com/dp/B0DRNNJFDN) [**YnM Cooling Weighted Blanket 100% Cotton Handmade Chunky Knitted Blanket Weighted Lap Breathable Heavy Blankets Machine Washable Throw for Sleep or Home Decor (Cream 25x35 Inch 3lbs)**YnM**$46.19**4.5★**▲ 122%**](https://www.amazon.com/dp/B0FJR45FVF)
**~~View all trending →~~**
## **What buyers say about bearaby weighted blanket**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Soft Feel**15%
*“Its very soft”*
**Quality-Overall**12%
*“it is beautifully made”*
**Sleep Quality**9%
*“Improved sleep”*
**Warmth**8%
*“It is warm”*
**Comfort-Overall**8%
*“So comfortable and improves your sleep”*
**Weight Light**6%
*“The blanket is lightweight”*
**Value For Money**5%
*“Fantastic value for the money”*
**Advertised Vs Actual Product**5%
*“As advertised”*
**Size-Overall**4%
*“Great fit”*
**Weight Heavy**2%
*“It provides a weight without feeling like it's too much or holding you down”*
### **What buyers complain about **
**Weight Heavy**14%
*“Heavier than expected”*
**Durability**9%
*“Not Durable”*
**Size-Overall**8%
*“Smaller than I thought not what I expected”*
**Value For Money**6%
*“For $120, this was very disappointing”*
**Washability**5%
*“I wish it came with better instructions on how to wash it”*
**Color**4%
*“Color was off”*
**Leak-Proof**2%
*“LEAKS GLASS SHARDS”*
**Stitch/Finish/Polish**2%
*“The problem is that the edges were not crocheted or sewn”*
**Weight Light**2%
*“Not light weight”*
**Ease Of Cleaning**2%
*“its really hard to keep clean”*
### **Top return reasons **
**Weight Heavy**25%
**Size-Overall**20%
**Color**17%
**Material Quality**8%
**Advertised Vs Actual Product**5%
**Quality-Overall**3%
**Comfort-Overall**2%
**Value For Money**2%
**Display Colors**2%
**Warmth**2%
## **Common questions**
- **Is bearaby weighted blanket profitable to sell on Amazon United States?**
- The niche generates $48K/yr across 33 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -14.6%. Flapen's verdict: Skip it (34/100).
- **How competitive is the bearaby weighted blanket niche?**
- 14 brands and 23 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 76% of demand.
- **What do buyers complain about in bearaby weighted blanket?**
- Top complaints mined from reviews: Weight Heavy, Durability, Size-Overall. The return rate is 4.5%.
- **When does demand for bearaby weighted blanket peak?**
- Demand peaks in Nov–Dec; the busiest month runs 4.3× the quietest.
- **What does it cost to enter the bearaby weighted blanket niche?**
- Listings span $33.50–$261.07; the average listing price is $104.17 (sweet spot $15–$100). The average incumbent carries 1,148 reviews — the moat a new listing must climb.
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