---
title: "Batman Blanket — $89K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/batman-blanket"
last_updated: "2026-08-05T18:32:28.019Z"
locale: en
meta:
description: "Niche score 43/100 · $89K/yr market · 161K searches/yr · $25.37 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $89K/yr market · 161K searches/yr · $25.37 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Batman Blanket — $89K/yr Amazon US Niche (2026) - Flapen"
---
# **batman blanket**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 22Growth 12Conversion 27Competition 53Returns 83Price range 84Avg price 95Brand share 5Review moat 84Quality gap 55
**Avg price**
**Incredible****$25.37**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****312.21**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****$10.41–$44.84**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.6%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****53%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Okay****2.2%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$89K**
$89K/yr · 161K searches
**Growth**
**Bad****-26.5%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, batman blanket is a $89K/yr Amazon United States market (161K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **batman blanket market data**
- **Units sold / yr**
- **4K–5K**
- avg 0–100/product
- **Revenue / yr**
- **$101K–$127K**
- units × avg price
- **Conversion rate**
- **2.2%**
- **Avg BSR**
- **#3,785**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **66%**
- **Out of stock**
- **1.4%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **162 days**
## **Competition & brand share**
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▲rising
**Sellers**
**30**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**53%**
Top 20: 90%
**Open market**
**1%**
- Northwest42% - LOGOVISION26% - Characters Wholesale Outlet inc13% - Franco12% - The Northwest Store4% - KIDS PREFERRED1% - Open — no brand owns it (1 brand, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -26.5% search growth over the last 90 days.
13K8KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 6.2×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/batman-blanket/trend)
## **Top batman blanket search terms**
- **batman blanket**113K/yr-26.5%1.8% conv. - **batman blanket for adults**21K/yr-29.0%1.8% conv. - **batman throw blanket**14K/yr-21.7%2.5% conv. - **batman blanket for kids**9K/yr-38.6%5.5% conv. - **dc blanket**4K/yr-4.1%0.1% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/batman-blanket/search-terms)
## **Top batman blanket products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$4K10%$9K15%$13K20%$18K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Northwest Comfy Throw Blanket with Sleeves DC Batman Full Body Player Design 48 x 71 Inch Soft Fleece Wearable Blanket for Adults**Northwest**$25.86**4.6★3,510 rev](https://www.amazon.com/dp/B007RHGRVU) [2**DC Comics Batman Logo Silky Touch Soft Throw Blanket 40 x 50**Characters Wholesale Outlet inc**$18.21**4.4★49 rev](https://www.amazon.com/dp/B0FXH2C4T2) [3**Batman DC Comics Kids Bedding Super Soft Silk Touch Throw 40 in x 50 in (Official Licensed Product) by Franco**Franco**$15.84**4.8★1,700 rev](https://www.amazon.com/dp/B0CB1Y3L69) [4**Northwest DC Batman Silk Touch Throw Blanket Purple 40 x 50 Inches Polyester Superhero Theme**Northwest**$15.03**3.6★12 rev](https://www.amazon.com/dp/B0G634ZPXC) [5**Batman Character Throw Blanket Soft and Cozy 46 x 60 Micro Raschel Blanket Lightweight Plush Ultra Soft Throw for Boys & Girls**Northwest**$30.86**4.6★169 rev](https://www.amazon.com/dp/B0DPXT23TX)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Northwest DC Batman Silk Touch Throw Blanket Purple 40 x 50 Inches Polyester Superhero Theme**Northwest**$15.03**12 rev7mo ago](https://www.amazon.com/dp/B0G634ZPXC) [**DC Comics Batman Logo Silky Touch Soft Throw Blanket 40 x 50**Characters Wholesale Outlet inc**$18.21**49 rev8mo ago](https://www.amazon.com/dp/B0FXH2C4T2) [**Batman DC Comics Waterproof Dog Bed Cover Large 40x50 Pet Blanket for Furniture Bed Couch Sofa (Officially Licensed) by Franco**Franco**$26.27**42 rev1y ago](https://www.amazon.com/dp/B0FGKXRC9H) [**Batman Character Throw Blanket Soft and Cozy 46 x 60 Micro Raschel Blanket Lightweight Plush Ultra Soft Throw for Boys & Girls**Northwest**$30.86**169 rev1y ago](https://www.amazon.com/dp/B0DPXT23TX) [**Batman DC Comics Kids Bedding Super Soft Silk Touch Throw 40 in x 50 in (Official Licensed Product) by Franco**Franco**$15.84**1,700 rev3y ago](https://www.amazon.com/dp/B0CB1Y3L69)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Northwest Comfy Throw Blanket with Sleeves DC Batman Full Body Player Design 48 x 71 Inch Soft Fleece Wearable Blanket for Adults**Northwest**$25.86**4.6★**▲ 136%**](https://www.amazon.com/dp/B007RHGRVU) [**Northwest DC Batman Silk Touch Throw Blanket Purple 40 x 50 Inches Polyester Superhero Theme**Northwest**$15.03**3.6★**▲ 118%**](https://www.amazon.com/dp/B0G634ZPXC) [**Batman DC Comics Waterproof Dog Bed Cover Large 40x50 Pet Blanket for Furniture Bed Couch Sofa (Officially Licensed) by Franco**Franco**$26.27**4.8★**▲ 71%**](https://www.amazon.com/dp/B0FGKXRC9H) [**Batman Villains Unleashed Officially Licensed Silky Touch Super Soft Throw Blanket 50 x 60**LOGOVISION**$35.03**4.3★**▲ 34%**](https://www.amazon.com/dp/B09BX3LK2J) [**Batman First Silky Touch Super Soft Throw Blanket 36 x 58 Batman**LOGOVISION**$35.45**4.4★**▲ 33%**](https://www.amazon.com/dp/B095FVPJJ5)
**~~View all trending →~~**
## **What buyers say about batman blanket**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Soft Feel**40%
*“Super soft blanket”*
**Quality-Overall**9%
*“Great quality”*
**Value For Money**6%
*“Best value for the money”*
**Comfort-Overall**5%
*“comfortable”*
**Design-Overall**5%
*“Nice design and perfect size to carry everywhere”*
**Gifting Purpose**4%
*“Perfect gift to convert your spider man loving child over to be a batfan”*
**Color**4%
*“Bright color”*
**Warmth**3%
*“The best thing to just cozy up to my boyfriend loved it”*
**Size-Overall**3%
*“Perfect size”*
**Weight Light**2%
*“lightweight”*
### **What buyers complain about **
**Size-Overall**27%
*“Too small”*
**Brightness/Shine/Glow**7%
*“Doesnt light up whatsoever”*
**Battery Life**7%
*“Lasted for about a month before I had to change batteries”*
**Material Quality**5%
*“Not fabric”*
**Thickness**4%
*“thin”*
**Quality-Overall**4%
*“Cheap cheap”*
**Durability**4%
*“I fear this blanket won't make it long”*
**Stitch/Finish/Polish**3%
*“poorly sewn seam”*
**Touch/Button Controls**3%
*“Button to turn off”*
**Weight Heavy**3%
*“it is heavy for toddler”*
### **Top return reasons **
**Size-Overall**36%
**Advertised Vs Actual Product**17%
**Thin**16%
**Material Quality**11%
**Quality-Overall**5%
**Design-Overall**3%
**Durability**2%
**Value For Money**2%
**Soft Feel**2%
**Strength**2%
## **Common questions**
- **Is batman blanket profitable to sell on Amazon United States?**
- The niche generates $89K/yr across 29 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -26.5%. Flapen's verdict: Skip it (43/100).
- **How competitive is the batman blanket niche?**
- 7 brands and 30 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in batman blanket?**
- Top complaints mined from reviews: Size-Overall, Brightness/Shine/Glow, Battery Life. The return rate is 1.6%.
- **When does demand for batman blanket peak?**
- Demand peaks in Nov–Dec; the busiest month runs 6.2× the quietest.
- **What does it cost to enter the batman blanket niche?**
- Listings span $10.41–$44.84; the average listing price is $25.37 (sweet spot $15–$100). The average incumbent carries 312 reviews — the moat a new listing must climb.
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