---
title: "Baseball Blanket — $186K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/baseball-blanket"
last_updated: "2026-08-09T17:12:14.595Z"
locale: en
meta:
description: "Niche score 59/100 · $186K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 59/100 · $186K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Baseball Blanket — $186K/yr Amazon US Niche (2026) - Flapen"
---
# **baseball blanket**
**Worth a look**
Shows a sweet-spot price point ($23.62 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 37Growth 19Conversion 37Competition 80Returns 85Price range 84Avg price 95Brand share 88Review moat 92Quality gap 43
**Avg price**
**Incredible****$23.62**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****161.88**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Great****47%**
top-5 brand share — no brand owns this niche
**Returns**
**Great****1.5%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$9.97–$48.08**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****35%**
top-5 click share — an open shelf
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$186K**
$186K/yr · 267K searches
**Conversion**
**Okay****2.9%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-11.2%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, baseball blanket is a $186K/yr Amazon United States market (267K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Apr–Nov–Dec. Verdict: Worth a look — 59/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **baseball blanket market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **$142K–$189K**
- units × avg price
- **Conversion rate**
- **2.9%**
- **Avg BSR**
- **#1,198**
- **Page quality**
- **0%**
- **Prime**
- **88%**
- **Sponsored**
- **98%**
- **Out of stock**
- **7.9%**
- **Avg brand age**
- **30 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
**Brands**
**41 **▲rising
**Sellers**
**45**
**Top-5 brand share**
**47%**
Top 20: 82%
**Top-5 click share**
**35%**
Top 20: 76%
**Open market**
**49%**
- XING7DAY16% - Blanket Buddies11% - Sviuse8% - Hillsuren7% - Horaldaily4% - KING DARE4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -11.2% search growth over the last 90 days.
15K10KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, Nov, Dec · busiest ÷ quietest = 4.6×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/baseball-blanket/trend)
## **Top baseball blanket search terms**
- **baseball blanket**141K/yr-14.7%2.2% conv. - **baseball blankets for boys**43K/yr+4.7%2.9% conv. - **baseball throw blanket**24K/yr-7.0%1.7% conv. - **baseball blankets for adults**18K/yr-25.1%1.9% conv. - **baseball blankets**11K/yr+6.6%1.3% conv. - **baseball throw**6K/yr-4.0%2.2% conv. - **baseball mom blanket**5K/yr-5.3%0.9% conv. - **baseball fleece blanket**5K/yr-8.3%2.4% conv. - **baseball blankets and throws**4K/yr+18.2%1.3% conv. - **personalized baseball blanket**10K/yr+15.0%0.6% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/baseball-blanket/search-terms)
## **Top baseball blanket products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$6K6%$11K9%$17K12%$22K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Blanket Buddies Baseball Throw Blanket: Glow in The Dark Cozy Soft Warm Fleece Blanket for Boys and Girls 50 x 60 (Navy)**Blanket Buddies**$19.77**4.6★63 rev](https://www.amazon.com/dp/B0DS2V5NGK) [2**Sviuse Baseball Blanket Baseball Gift for Kids Teens Adults (Blue 50x60)**Sviuse**$23.25**4.4★45 rev](https://www.amazon.com/dp/B0CYGPMX35) [3**Cozy Baseball Pattern Blanket Perfect Lightweight Bedding for Adults Soft Warm and Plush Soccer Sports Blanket Great for Bed Sofa (Baseball-Brown 50x60)**XING7DAY**$34.84**4.6★199 rev](https://www.amazon.com/dp/B0CLP9JYQP) [4**Cozy Baseball Pattern Blanket Perfect Lightweight Bedding for Adults Soft Warm and Plush Soccer Sports Blanket Great for Bed Sofa (Baseball-Red 50x60)**XING7DAY**$34.33**4.6★199 rev](https://www.amazon.com/dp/B0CLP8HJW7) [5**Horaldaily Baseball Flannel Blanket Throw Brown Baseball Sport Soft Fuzzy Plush Cozy Fleece Blankets for Couch Sofa Bed Lounging Ideal Gifts for Kids Teenagers Adults Self 50x60**Horaldaily**$17.86**4.6★6 rev](https://www.amazon.com/dp/B0G4PW3XQS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Batantec Personalized Baseball Blankets with Name Numbers Custom Baseball Team Throw Flannel Blankets Gifts for Adults Boys Girls Kids Baseball Lovers Sports Decor for Bedroom Living Room**Batantec**$31.50**12 rev3mo ago](https://www.amazon.com/dp/B0GX6B58NZ) [**Tigeen 1 Pcs 60 Round Ice Cream Baseball Blanket for Teens Boys Girls Adults Soft Flannel Baseball Ice Cream Drip Stuff Throw for Couch Bed Dorm Room Decor Player Team Senior Night Gifts (Blue)**Tigeen**$20.82**2 rev5mo ago](https://www.amazon.com/dp/B0GMSQ3BSB) [**60 Round Sports Throw Blanket Soft Flannel with Storage Cover As a Throw Pillow Cushions Baseball Tennis Soccer Basketball Novelty Blanket for Sports Fan Birthday Senior Night Gift (Baseball)**JVAVL**$18.16**56 rev6mo ago](https://www.amazon.com/dp/B0GGH8256Y) [**Hillsuren Baseball Ice Cream Drip Blanket Baseball Sports Throw Blanket 50 x 60 Inch Ice Cream Stuff Team Gifts for Boy Ball Lovers Players Home Bed Travel Sofa Living Room Decor Christmas Decor**Hillsuren**$19.31**32 rev6mo ago](https://www.amazon.com/dp/B0GFV37QP5) [**Horaldaily Baseball Flannel Blanket Throw Brown Baseball Sport Soft Fuzzy Plush Cozy Fleece Blankets for Couch Sofa Bed Lounging Ideal Gifts for Kids Teenagers Adults Self 50x60**Horaldaily**$17.86**6 rev7mo ago](https://www.amazon.com/dp/B0G4PW3XQS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Batantec Personalized Baseball Blankets with Name Numbers Custom Baseball Team Throw Flannel Blankets Gifts for Adults Boys Girls Kids Baseball Lovers Sports Decor for Bedroom Living Room**Batantec**$31.50**4.9★**▲ 273%**](https://www.amazon.com/dp/B0GX6B58NZ) [**Tigeen 1 Pcs 60 Round Ice Cream Baseball Blanket for Teens Boys Girls Adults Soft Flannel Baseball Ice Cream Drip Stuff Throw for Couch Bed Dorm Room Decor Player Team Senior Night Gifts (Blue)**Tigeen**$20.82**5.0★**▲ 270%**](https://www.amazon.com/dp/B0GMSQ3BSB) [**60 Round Sports Throw Blanket Soft Flannel with Storage Cover As a Throw Pillow Cushions Baseball Tennis Soccer Basketball Novelty Blanket for Sports Fan Birthday Senior Night Gift (Baseball)**JVAVL**$18.16**4.3★**▲ 218%**](https://www.amazon.com/dp/B0GGH8256Y) [**Soft Baseball Pattern Blanket Cozy Throw Blanket Perfect for Home Decor and Gift Giving Soccer Sports Blanket Plush Bedding Created for Adults Black 50x60**GY**$33.94**4.7★**▲ 162%**](https://www.amazon.com/dp/B0D2MRL8QY) [**Hillsuren Baseball Ice Cream Drip Blanket Baseball Sports Throw Blanket 50 x 60 Inch Ice Cream Stuff Team Gifts for Boy Ball Lovers Players Home Bed Travel Sofa Living Room Decor Christmas Decor**Hillsuren**$19.31**4.8★**▲ 142%**](https://www.amazon.com/dp/B0GFV37QP5)
**~~View all trending →~~**
## **What buyers say about baseball blanket**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Soft Feel**30%
*“So soft”*
**Quality-Overall**8%
*“The blanket itself is decent quality”*
**Size-Overall**8%
*“The size is perfect”*
**Warmth**7%
*“Soft and warm”*
**Weight Light**6%
*“Its not too heavy”*
**Value For Money**4%
*“Great Value”*
**Comfort-Overall**4%
*“soft and comfortable”*
**Color**3%
*“The colors are bright”*
**Design-Overall**3%
*“The baseball design looks great and makes it perfect for sports lovers, team celebrations, or themed rooms”*
**Gifting Purpose**3%
*“It would make a great gift”*
### **What buyers complain about **
**Thickness**18%
*“not very thick”*
**Size-Overall**8%
*“size does not seem accurate”*
**Quality-Overall**8%
*“Poor quality”*
**Color**5%
*“Color off sizing incorrect”*
**Brightness/Shine/Glow**4%
*“Ok. Doesnt really glow in the dark”*
**Thin**3%
*“Thin Material”*
**Stitch/Finish/Polish**2%
*“bought two of these for both of My Grandson!!s for Easter not very well made the red stitching was wiping off on their hands was very very”*
**Warmth**2%
*“Cute not very warm”*
**Material Quality**2%
*“The pillow bag is not made of the same material”*
**Durability**2%
*“Didnt Last”*
### **Top return reasons **
**Size-Overall**32%
**Thin**17%
**Material Quality**10%
**Color**7%
**Advertised Vs Actual Product**7%
**Quality-Overall**6%
**Stain Resistance**4%
**Value For Money**3%
**Stitch/Finish/Polish**2%
**Gifting Purpose**1%
## **Common questions**
- **Is baseball blanket profitable to sell on Amazon United States?**
- The niche generates $186K/yr across 48 tracked products. 3 of 26 products launched in the last 360 days are still selling. 90-day search growth is -11.2%. Flapen's verdict: Worth a look (59/100).
- **How competitive is the baseball blanket niche?**
- 41 brands and 45 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 47% of demand.
- **What do buyers complain about in baseball blanket?**
- Top complaints mined from reviews: Thickness, Size-Overall, Quality-Overall. The return rate is 1.5%.
- **When does demand for baseball blanket peak?**
- Demand peaks in Apr–Nov–Dec; the busiest month runs 4.6× the quietest.
- **What does it cost to enter the baseball blanket niche?**
- Listings span $9.97–$48.08; the average listing price is $23.62 (sweet spot $15–$100). The average incumbent carries 162 reviews — the moat a new listing must climb.
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