---
title: "Ashley Coffee Table — $75K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/ashley-coffee-table"
last_updated: "2026-08-09T12:06:11.805Z"
locale: en
meta:
description: "Niche score 55/100 · $75K/yr market · 355K searches/yr · $177.26 avg price. Weak search conversion (0.1%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · $75K/yr market · 355K searches/yr · $177.26 avg price. Weak search conversion (0.1%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Ashley Coffee Table — $75K/yr Amazon US Niche (2026) - Flapen"
---
# **ashley coffee table**
**Worth a look**
Shows a fragmented shelf (top 5 take 14% of clicks), but weak search conversion (0.1%) keeps it on the watch list.
Market size 19Growth 41Conversion 1Competition 97Returns 62Price range 13Avg price 50Brand share 97Review moat 92Quality gap 76
**Competition**
**Incredible****14%**
top-5 click share — an open shelf
**Brand share**
**Incredible****26%**
top-5 brand share — no brand owns this niche
**Review moat**
**Great****151.13**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Returns**
**Good****2.5%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****$177.26**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+12.7%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$75K**
$75K/yr · 355K searches
**Price range**
**Bad****$37.64–$527.24**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Bad****0.1%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, ashley coffee table is a $75K/yr Amazon United States market (355K searches/yr). The top 5 brands hold 26% of demand. Demand peaks in Jan. Verdict: Worth a look — 55/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **ashley coffee table market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **$133K–$177K**
- units × avg price
- **Conversion rate**
- **0.1%**
- **Avg BSR**
- **#890**
- **Page quality**
- **0%**
- **Prime**
- **31%**
- **Sponsored**
- **96%**
- **Out of stock**
- **15.2%**
- **Avg brand age**
- **23 months**
- **Avg seller age**
- **194 days**
## **Competition & brand share**
Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.
**Brands**
**98 **▲rising
**Sellers**
**120**
**Top-5 brand share**
**26%**
Top 20: 57%
**Top-5 click share**
**14%**
Top 20: 35%
**Open market**
**71%**
- JOINICE7% - FABATO6% - TRIBEWOOD6% - Tribesigns4% - KEVINSPACE3% - WILLIAMSPACE3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +12.7% search growth over the last 90 days.
25K15KSpike '24Holiday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/ashley-coffee-table/trend)
## **Top ashley coffee table search terms**
- **round lift top coffee table**67K/yr-7.7%0.4% conv. - **round drum coffee table**28K/yr+16.8%0.1% conv. - **solid wood round coffee table**27K/yr+17.8%0.1% conv. - **40 inch round coffee table**22K/yr+42.5%0.1% conv. - **solid wood round coffee tables**13K/yr+64.3%0.2% conv. - **42 inch round coffee table**12K/yr+100.6%0.2% conv. - **round coffee table with lift top**16K/yr-7.5%0.3% conv. - **rustic round coffee table**18K/yr-13.5%0.1% conv. - **40 round coffee table**11K/yr+50.7%0.1% conv. - **round coffee table white**17K/yr+8.3%0.1% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/ashley-coffee-table/search-terms)
## **Top ashley coffee table products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$2K4%$3K6%$5K8%$6K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**JOINICE Round Lift Top Coffee Table with Storage for Living Room Walnut**JOINICE**$157.10**4.4★1,074 rev](https://www.amazon.com/dp/B0FNVVBP11) [2**30 Round Coffee Table Drum Coffee Tables for Living Room Vintage Reversible Wooden Coffee Table Mid Century Modern Center Table Tea Table for Bedroom or Office No Need Assembly**YYQ**$241.48**4.2★19 rev](https://www.amazon.com/dp/B0FDFN6FCQ) [3**KEVINSPACE Round Coffee Table 40 Circle Coffee Table for Living Room 2-Tier Solid Wood Desktop Center Table Modern Design Accent Center Table Home Furniture for Bedroom Home Office Oak**KEVINSPACE**$218.56**4.7★11 rev](https://www.amazon.com/dp/B0DGGKVDV1) [4**Furniture of America Carys 42 Round Coffee Table Solid Rubberwood & Oak Veneer Modern Wood Living Room Table with Plinth Base Oak Finish**Furniture of America**$334.91**4.7★23 rev](https://www.amazon.com/dp/B0DM1XTXPJ) [5**Tribesigns Round Coffee Table 2-Tier Circle Coffee Table with Storage Modern Wooden Accent Center Table for Living Room Thick Tabletop & Base Dark Brown**Tribesigns**$157.18**4.4★83 rev](https://www.amazon.com/dp/B0FFTG5QS7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Round Lift Top Coffee Table Mid Century Modern Fluted Circle Coffee Table with Hidden Storage Compartment Wooden Center Table with Open Shelf for Living Room Small Space Walnut**LLHHONGSHOPP**$139.37**3 rev3mo ago](https://www.amazon.com/dp/B0GZ31FF86) [**Janmer Home Round Lift Top Coffee Table with Storage Fluted Mid Century Modern Coffee Tables Small Space 31.5 Wooden Center Table for Living Room Apartment Office (Walnut)**Janmer Home**$131.87**21 rev6mo ago](https://www.amazon.com/dp/B0GF7VVLFJ) [**TRIBEWOOD Solid Wood Round Coffee Table 2-Tier Center Table with Storage**TRIBEWOOD**$170.07**30 rev8mo ago](https://www.amazon.com/dp/B0G4QY4CNN) [**LINSY Lift Top Coffee Table Round Fluted Coffee Table with Storage Boho Wooden Coffee Tables with Sliding Tambour Door 31.5 Center Table for Living Room Office Small Space Natural Oak**LINSY**$147.11**115 rev8mo ago](https://www.amazon.com/dp/B0G46HFN3L) [**LINSY Lift Top Coffee Table Round Fluted Coffee Table with Storage Mid Century Modern Wooden Coffee Tables with Sliding Tambour Door 31.5 Center Table for Living Room Office Small Space Walnut**LINSY**$146.70**115 rev8mo ago](https://www.amazon.com/dp/B0G46D4XBJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Round Lift Top Coffee Table Mid Century Modern Fluted Circle Coffee Table with Hidden Storage Compartment Wooden Center Table with Open Shelf for Living Room Small Space Walnut**LLHHONGSHOPP**$139.37**4.5★**▲ 173%**](https://www.amazon.com/dp/B0GZ31FF86) [**JOINICE 31.5 Round Coffee Table with Storage for Living Room Walnut**JOINICE**$114.96**4.4★**▲ 149%**](https://www.amazon.com/dp/B0F64KYP45) [**30 Round Coffee Table Drum Coffee Tables for Living Room Vintage Reversible Wooden Coffee Table Mid Century Modern Center Table Tea Table for Bedroom or Office No Need Assembly**YYQ**$241.48**4.2★**▲ 113%**](https://www.amazon.com/dp/B0FDFN6FCQ) [**39.37 Round Coffee Table Modern Drum Coffee Table (D39.37*H13.78)**WXFKLDJ**$378.37**3.8★**▲ 95%**](https://www.amazon.com/dp/B0G3WWHNYR) [**WILLIAMSPACE 40 Round Coffee Table with Wheels Circle 2 Tier Solid Wood Center Coffee Table Mid Century Retro Farmhouse Rounded End Table for Living Room Apartment 40 x 17.52 H (Oak)**WILLIAMSPACE**$228.59**4.5★**▲ 91%**](https://www.amazon.com/dp/B0DL9S6L72)
**~~View all trending →~~**
## **What buyers say about ashley coffee table**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Assembly/Installation**20%
*“Assembly was easy”*
**Quality-Overall**12%
*“Amazing quality”*
**Strength**10%
*“It is sturdy”*
**Value For Money**8%
*“Great Value”*
**Size-Overall**7%
*“Fits perfect”*
**Design-Overall**6%
*“Great design”*
**Storage Capacity**5%
*“Lots of storage”*
**Advertised Vs Actual Product**5%
*“As advertised”*
**Wood Quality**3%
*“such a beautiful wood”*
**Color**3%
*“the colours is really nice”*
### **What buyers complain about **
**Assembly/Installation**14%
*“Extremely difficult to assemble”*
**Quality-Overall**10%
*“cheap quality”*
**Size-Overall**10%
*“a little short”*
**Wood Quality**6%
*“Not wood”*
**Color**5%
*“The color was totally not what it looked like it was going to be”*
**Durability**3%
*“broke almost immediately”*
**Alignment**3%
*“did not align”*
**Value For Money**3%
*“too expensive”*
**Instructions/User Manual/Troubleshooting**2%
*“the instructions as terrible”*
**Material Quality**2%
*“The material is flimsy and cheap”*
### **Top return reasons **
**Size-Overall**35%
**Color**21%
**Defective Material/Parts**8%
**Advertised Vs Actual Product**6%
**Quality-Overall**5%
**Wood Quality**4%
**Assembly/Installation**3%
**Material Quality**3%
**Scratch Resistance**2%
**Height**2%
## **Common questions**
- **Is ashley coffee table profitable to sell on Amazon United States?**
- The niche generates $75K/yr across 157 tracked products. 51 of 87 products launched in the last 360 days are still selling. 90-day search growth is +12.7%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the ashley coffee table niche?**
- 98 brands and 120 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 26% of demand.
- **What do buyers complain about in ashley coffee table?**
- Top complaints mined from reviews: Assembly/Installation, Quality-Overall, Size-Overall. The return rate is 2.5%.
- **When does demand for ashley coffee table peak?**
- Demand peaks in Jan; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the ashley coffee table niche?**
- Listings span $37.64–$527.24; the average listing price is $177.26 (sweet spot $15–$100). The average incumbent carries 151 reviews — the moat a new listing must climb.
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