---
title: "Anime Rug — $141K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/anime-rug"
last_updated: "2026-08-09T14:06:40.042Z"
locale: en
meta:
  description: "Niche score 57/100 · $141K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $141K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Anime Rug — $141K/yr Amazon US Niche (2026) - Flapen"
---

# **anime rug**

**Worth a look**

Shows a sweet-spot price point ($35.02 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 31Growth 37Conversion 9Competition 73Returns 82Price range 91Avg price 95Brand share 80Review moat 66Quality gap 60

**Avg price**

**Incredible****$35.02**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$11.88–$80.59**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Great****1.6%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****55%**

top-5 brand share — no brand owns this niche

**Competition**

**Good****41%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Good****857.39**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+10.0%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$141K**

$141K/yr · 546K searches

**Conversion**

**Bad****0.7%**

search→purchase rate — share of searches ending in a sale

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

According to Flapen's Amazon United States niche tracking, anime rug is a $141K/yr Amazon United States market (546K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Dec. Verdict: Worth a look — 57/100.

Data updated Jul 5, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **anime rug market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–3K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$70K–$88K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.7%**</dd>

<dt>**Avg BSR**</dt><dd>**#3,348**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**76%**</dd>

<dt>**Sponsored**</dt><dd>**84%**</dd>

<dt>**Out of stock**</dt><dd>**24.5%**</dd>

<dt>**Avg brand age**</dt><dd>**29 months**</dd>

<dt>**Avg seller age**</dt><dd>**167 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**35 **▼falling

**Sellers**

**57**

**Top-5 brand share**

**55%**

Top 20: 88%

**Top-5 click share**

**41%**

Top 20: 74%

**Open market**

**42%**

- Luxape30% - GROVETA8% - FOR KINGS. BY KINGS CROWN LMTD SUPPLY8% - DreamController5% - LAKEA5% - Tepook4%

## **Demand & seasonality**

Weekly Amazon search volume, last 107 weeks — +10.0% search growth over the last 90 days.

15K10KHoliday '24Prime Day '25Spike '25Black Friday '25 seasonDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

[**Open Trend **](https://flapen.com/research/us/home-kitchen/anime-rug/trend)

## **Top anime rug search terms**

- **anime rug**244K/yr+11.9%0.3% conv. - **anime rugs**64K/yr+14.3%0.4% conv. - **one piece rug**45K/yr+17.3%0.5% conv. - **naruto rug**32K/yr+12.9%0.3% conv. - **anime carpet**28K/yr+1.3%0.1% conv. - **gengar rug**13K/yr+40.5%0.0% conv. - **anime rugs bedrooms**20K/yr-8.9%0.3% conv. - **dragon ball z rug**15K/yr-8.8%0.4% conv. - **rug anime**10K/yr+26.6%0.3% conv. - **dragon ball rug**9K/yr+7.8%0.5% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/anime-rug/search-terms)

## **Top anime rug products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$4K6%$8K9%$13K12%$17K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Luxape Akatsuki Rug - Anime bathRug - Handmade Tufted Decor - Handmade & Premium- 32 * 20in (80 * 51cm) - Hypebeast Decor - Hypebeast Room Decor - Designer Rugs Rug](https://m.media-amazon.com/images/I/51Uq-zgw42L.jpg)**Luxape Akatsuki Rug - Anime bathRug - Handmade Tufted Decor - Handmade & Premium- 32 * 20in (80 * 51cm) - Hypebeast Decor - Hypebeast Room Decor - Designer Rugs Rug**Luxape**$31.35**4.6★206 rev](https://www.amazon.com/dp/B0D4JFPTDY) [2![Luxape Orange Ball Star Rug - Hypebeast Decor -Aesthetic Room Decor - 30in (75cm) Anime Rugs Fun Soft bathmat - Japanese Decorations (Luxape3)](https://m.media-amazon.com/images/I/517900hvTzL.jpg)**Luxape Orange Ball Star Rug - Hypebeast Decor -Aesthetic Room Decor - 30in (75cm) Anime Rugs Fun Soft bathmat - Japanese Decorations (Luxape3)**Luxape**$30.42**4.6★206 rev](https://www.amazon.com/dp/B0D4KDTYZ7) [3![Luxape One Piece Rug - Anime bathmat - Handmade Tufted Rood Decor - Handmade & Premium- 28in (70cm) - Hypebeast Rug - Preppy Decor - Hypebeast Decor (One Piece)](https://m.media-amazon.com/images/I/51KOhSiTz8L.jpg)**Luxape One Piece Rug - Anime bathmat - Handmade Tufted Rood Decor - Handmade & Premium- 28in (70cm) - Hypebeast Rug - Preppy Decor - Hypebeast Decor (One Piece)**Luxape**$31.36**4.8★82 rev](https://www.amazon.com/dp/B0DHHJX2CW) [4![Cartoon Rug for Bedroom - Peter Griffin Rug - Cool Rugs for Men - Character Hypebeast 3D Funny Carpet for Living Room - Tufted Rug 32 * 20 Inches (80cm) - Graphic Rugs for Home Decor Area Rug](https://m.media-amazon.com/images/I/41KqpwxDCxL.jpg)**Cartoon Rug for Bedroom - Peter Griffin Rug - Cool Rugs for Men - Character Hypebeast 3D Funny Carpet for Living Room - Tufted Rug 32 * 20 Inches (80cm) - Graphic Rugs for Home Decor Area Rug**GROVETA**$29.51**4.3★65 rev](https://www.amazon.com/dp/B0G3JX1MFR) [5![Tepook Super Soft Fluffy Rug for Bedroom Modern Shaggy Fuzzy Kids Rugs for Living Room Plush Indoor Nursery Home Decor Dorm Carpet with Non-Slip Bottom Black 4 X 6 Feet](https://m.media-amazon.com/images/I/51NkvqlMfAL.jpg)**Tepook Super Soft Fluffy Rug for Bedroom Modern Shaggy Fuzzy Kids Rugs for Living Room Plush Indoor Nursery Home Decor Dorm Carpet with Non-Slip Bottom Black 4 X 6 Feet**Tepook**$17.40**4.4★4,912 rev](https://www.amazon.com/dp/B094Z9ZVW1)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Linhanx Large Outdoor Rug Anime Kawaii Rug Non-Slip Bathroom Rugs Kitchen Rugs Home Decor Carpet Area Rugs for Bedroom 36X24](https://m.media-amazon.com/images/I/51395WHnvYL.jpg)**Linhanx Large Outdoor Rug Anime Kawaii Rug Non-Slip Bathroom Rugs Kitchen Rugs Home Decor Carpet Area Rugs for Bedroom 36X24**Linhanx**$29.36**0 revtoday](https://www.amazon.com/dp/B0H7Q2DDQY) [![zyrra 1 PC of Skull Rug for Cool Gaming Room Decor - Fluffy 24x24 Anime Figure for Hypebeast Wall Decor - Non Slip & Non Shedding Bedroom Rug - Machine Washable Absorbent Mat for Bathroom Decor](https://m.media-amazon.com/images/I/51rkWBbKwzL.jpg)**zyrra 1 PC of Skull Rug for Cool Gaming Room Decor - Fluffy 24x24 Anime Figure for Hypebeast Wall Decor - Non Slip & Non Shedding Bedroom Rug - Machine Washable Absorbent Mat for Bathroom Decor**zyrra**$27.42**28 rev1mo ago](https://www.amazon.com/dp/B0GLFL3XP4) [![Crown Anime Ramen Boy Rug Cartoon Character Round Area Rug Soft Non-Slip Floor Mat for Kids Bedroom 94x100cm](https://m.media-amazon.com/images/I/512+hlhAFzL.jpg)**Crown Anime Ramen Boy Rug Cartoon Character Round Area Rug Soft Non-Slip Floor Mat for Kids Bedroom 94x100cm**FOR KINGS. BY KINGS CROWN LMTD SUPPLY**$49.50**8 rev1mo ago](https://www.amazon.com/dp/B0H194Z1NQ) [![Crown AnimeAnime Shaped Rug Cartoon Character Floor Mat for Bedroom Soft Non-Slip Area Rug for Kids Room](https://m.media-amazon.com/images/I/71BV15Lw0pL.jpg)**Crown AnimeAnime Shaped Rug Cartoon Character Floor Mat for Bedroom Soft Non-Slip Area Rug for Kids Room**FOR KINGS. BY KINGS CROWN LMTD SUPPLY**$49.42**8 rev1mo ago](https://www.amazon.com/dp/B0H18TJS6V) [![Crown Anime Shaped Sun Face Rug Cartoon Sun Decor Rug for Bedroom Living Room Soft Non-Slip Kids Area Rug](https://m.media-amazon.com/images/I/51mFmKTGduL.jpg)**Crown Anime Shaped Sun Face Rug Cartoon Sun Decor Rug for Bedroom Living Room Soft Non-Slip Kids Area Rug**FOR KINGS. BY KINGS CROWN LMTD SUPPLY**$48.68**8 rev1mo ago](https://www.amazon.com/dp/B0H195855X)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Linhanx Large Outdoor Rug Anime Kawaii Rug Non-Slip Bathroom Rugs Kitchen Rugs Home Decor Carpet Area Rugs for Bedroom 36X24](https://m.media-amazon.com/images/I/51395WHnvYL.jpg)**Linhanx Large Outdoor Rug Anime Kawaii Rug Non-Slip Bathroom Rugs Kitchen Rugs Home Decor Carpet Area Rugs for Bedroom 36X24**Linhanx**$29.36**0.0★**▲ 214%**](https://www.amazon.com/dp/B0H7Q2DDQY) [![Crown AnimeAnime Shaped Rug Cartoon Character Floor Mat for Bedroom Soft Non-Slip Area Rug for Kids Room](https://m.media-amazon.com/images/I/71BV15Lw0pL.jpg)**Crown AnimeAnime Shaped Rug Cartoon Character Floor Mat for Bedroom Soft Non-Slip Area Rug for Kids Room**FOR KINGS. BY KINGS CROWN LMTD SUPPLY**$49.42**3.9★**▲ 212%**](https://www.amazon.com/dp/B0H18TJS6V) [![Crown Anime Shaped Sun Face Rug Cartoon Sun Decor Rug for Bedroom Living Room Soft Non-Slip Kids Area Rug](https://m.media-amazon.com/images/I/51mFmKTGduL.jpg)**Crown Anime Shaped Sun Face Rug Cartoon Sun Decor Rug for Bedroom Living Room Soft Non-Slip Kids Area Rug**FOR KINGS. BY KINGS CROWN LMTD SUPPLY**$48.68**3.9★**▲ 212%**](https://www.amazon.com/dp/B0H195855X) [![zyrra 1 PC of Skull Rug for Cool Gaming Room Decor - Fluffy 24x24 Anime Figure for Hypebeast Wall Decor - Non Slip & Non Shedding Bedroom Rug - Machine Washable Absorbent Mat for Bathroom Decor](https://m.media-amazon.com/images/I/51rkWBbKwzL.jpg)**zyrra 1 PC of Skull Rug for Cool Gaming Room Decor - Fluffy 24x24 Anime Figure for Hypebeast Wall Decor - Non Slip & Non Shedding Bedroom Rug - Machine Washable Absorbent Mat for Bathroom Decor**zyrra**$27.42**4.6★**▲ 210%**](https://www.amazon.com/dp/B0GLFL3XP4) [![Crown Anime Ramen Boy Rug Cartoon Character Round Area Rug Soft Non-Slip Floor Mat for Kids Bedroom 94x100cm](https://m.media-amazon.com/images/I/512+hlhAFzL.jpg)**Crown Anime Ramen Boy Rug Cartoon Character Round Area Rug Soft Non-Slip Floor Mat for Kids Bedroom 94x100cm**FOR KINGS. BY KINGS CROWN LMTD SUPPLY**$49.50**3.9★**▲ 208%**](https://www.amazon.com/dp/B0H194Z1NQ)

**~~View all trending →~~**

## **What buyers say about anime rug**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Soft Feel**19%

*“It's soft”*

**Quality-Overall**15%

*“Good product comes with alot”*

**Size-Overall**12%

*“Good fit”*

**Advertised Vs Actual Product**7%

*“Product as advertised”*

**Value For Money**6%

*“Great for the price”*

**Design-Overall**5%

*“I like the graphics and the design”*

**Color**4%

*“the colors are as shown”*

**Comfort-Overall**3%

*“Soft and comfortable”*

**Upholstery/Fabric Quality**3%

*“Cute rugs”*

**Durability**2%

*“Very durable”*

### **What buyers complain about **

**Size-Overall**33%

*“The rug is small”*

**Quality-Overall**8%

*“BAD QUALITY”*

**Advertised Vs Actual Product**7%

*“Doesnt look like the picture”*

**Thickness**4%

*“a lot thinner than expected”*

**Durability**4%

*“broke on day 3”*

**Value For Money**3%

*“Nothing about this is worth the price”*

**Material Quality**2%

*“the material is cheap”*

**Functionality-Overall**2%

*“Didn't work”*

**Strength**2%

*“Very fragile”*

**Washability**2%

*“Do not wash”*

### **Top return reasons **

**Size-Overall**35%

**Advertised Vs Actual Product**12%

**Quality-Overall**9%

**Color**8%

**Material Quality**5%

**Thickness**5%

**Defective Material/Parts**3%

**Functionality-Overall**2%

**Thin**2%

**Cushion**2%

## **Common questions**

<dl>

<dt>**Is anime rug profitable to sell on Amazon United States?**</dt><dd>The niche generates $141K/yr across 49 tracked products. 3 of 12 products launched in the last 360 days are still selling. 90-day search growth is +10.0%. Flapen's verdict: Worth a look (57/100).</dd>

<dt>**How competitive is the anime rug niche?**</dt><dd>35 brands and 57 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 55% of demand.</dd>

<dt>**What do buyers complain about in anime rug?**</dt><dd>Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 1.6%.</dd>

<dt>**When does demand for anime rug peak?**</dt><dd>Demand peaks in Dec; the busiest month runs 1.8× the quietest.</dd>

<dt>**What does it cost to enter the anime rug niche?**</dt><dd>Listings span $11.88–$80.59; the average listing price is $35.02 (sweet spot $15–$100). The average incumbent carries 857 reviews — the moat a new listing must climb.</dd>

</dl>

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