---
title: "9 Inch Cake Pan — $849K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/9-inch-cake-pan"
last_updated: "2026-08-09T13:08:16.468Z"
locale: en
meta:
description: "Niche score 51/100 · $849K/yr market · 503K searches/yr · $17.70 avg price. Soft demand (-23.5% this quarter) keeps it on the watch list. Data updated Aug 2026."
"og:description": "Niche score 51/100 · $849K/yr market · 503K searches/yr · $17.70 avg price. Soft demand (-23.5% this quarter) keeps it on the watch list. Data updated Aug 2026."
"og:title": "9 Inch Cake Pan — $849K/yr Amazon US Niche (2026) - Flapen"
---
# **9 inch cake pan**
**Worth a look**
Shows searches that convert (9.5% search→purchase), but soft demand (-23.5% this quarter) keeps it on the watch list.
Market size 75Growth 13Conversion 85Competition 42Returns 60Price range 66Avg price 82Brand share 69Review moat 26Quality gap 16
**Conversion**
**Great****9.5%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$17.70**
avg listing price — sweet spot $15–$100
**Market size**
**Good****$849K**
$849K/yr · 503K searches
**Brand share**
**Good****64%**
top-5 brand share — brands hold most of the demand
**Price range**
**Good****$8.86–$27.18**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.6%**
return rate — above 5% kills the launch gate
**Competition**
**Okay****60%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****3,873.9**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-23.5%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, 9 inch cake pan is a $849K/yr Amazon United States market (503K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Apr. Verdict: Worth a look — 51/100.
Data updated Aug 4, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **9 inch cake pan market data**
- **Units sold / yr**
- **50K–60K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **$885K–$1.1M**
- units × avg price
- **Conversion rate**
- **9.5%**
- **Avg BSR**
- **#40**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **80%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▼falling
**Sellers**
**47**
**Top-5 brand share**
**64%**
Top 20: 100%
**Top-5 click share**
**60%**
Top 20: 100%
**Open market**
**31%**
- Wilton32% - Fcgbdbz11% - Amazon Basics7% - tutikuki7% - BEWOS6% - Fat Daddio's5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -23.5% search growth over the last 90 days.
15K10KBlack Friday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr · busiest ÷ quietest = 2.1×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/9-inch-cake-pan/trend)
## **Top 9 inch cake pan search terms**
- **9 inch round cake pan**113K/yr-18.7%9.4% conv. - **cake pans 9 inch round**102K/yr-23.4%7.7% conv. - **wilton baking pans**77K/yr-31.8%1.1% conv. - **9 inch cake pan**40K/yr-13.0%9.3% conv. - **round cake pans 9 inch**44K/yr-54.7%7.4% conv. - **9 cake pan**17K/yr-22.0%8.7% conv. - **9 round cake pan**13K/yr-27.0%8.5% conv. - **9 cake pans set of 2**11K/yr-19.2%11.2% conv. - **9inch round cake pan**14K/yr-35.8%7.2% conv. - **9 inch cake pans**10K/yr-18.9%9.0% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/9-inch-cake-pan/search-terms)
## **Top 9 inch cake pan products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$85K20%$170K30%$255K40%$339K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Wilton Performance Pans Aluminum Round Cake Pan 9 x 2 in. Pack of 2**Wilton**$16.46**4.7★24,526 rev](https://www.amazon.com/dp/B00006G958) [2**9 Inch Cake Pans Set of 2 with 100 Pieces Parchment Paper**Fcgbdbz**$16.66**4.7★297 rev](https://www.amazon.com/dp/B0F8VDQTJB) [3**Amazon Basics Nonstick Carbon Steel Round Cake Pans Dishwasher and Oven-Safe up to 428F 9 in. Set of 2**Amazon Basics**$13.36**4.7★213 rev](https://www.amazon.com/dp/B0DYMYFRYH) [4**tutikuki 9 Inch Cake Pan Set of 2 - Nonstick Carbon Steel Round Cake Baking Pans with Parchment Paper Dishwasher Safe Durable for Large Layer Cakes Birthday & Christmas Baking**tutikuki**$20.63**4.8★949 rev](https://www.amazon.com/dp/B0FHWBQDH2) [5**BEWOS 9 Inch Cake Pan Set - 100 Pcs Parchment Paper With 3 Pcs Carbon Steel Round Cake Pans Nonstick Baking Pans Set With Handle Dishwasher Safe**BEWOS**$18.32**4.8★183 rev](https://www.amazon.com/dp/B0FC5TH2N6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**9 Inch Round Cake Pan 2PCS Cake Pans 9 Inch Round with 60 Parchment Paper**AWTBDP**$14.44**20 rev4mo ago](https://www.amazon.com/dp/B0GTM7N667) [**Amazon Basics Nonstick Carbon Steel Round Cake Pans Dishwasher and Oven-Safe up to 428F 9 in. Set of 2**Amazon Basics**$13.36**213 rev9mo ago](https://www.amazon.com/dp/B0DYMYFRYH) [**TeamFar 9 Inch Cake Pan Set of 2 Stainless Steel Round Cake Baking Pan**TeamFar**$15.20**77 rev9mo ago](https://www.amazon.com/dp/B0FX4F692G) [**tutikuki 9 Inch Cake Pan Set of 2 - Nonstick Carbon Steel Round Cake Baking Pans with Parchment Paper Dishwasher Safe Durable for Large Layer Cakes Birthday & Christmas Baking**tutikuki**$20.63**949 rev1y ago](https://www.amazon.com/dp/B0FHWBQDH2) [**EWFEN 8 Inch Cake Pan Set of 2 Stainless Steel Round Layer Cake Baking Pans Tins Non-Toxic & Healthy Leak-proof & Easy Clean & Dishwasher Safe**EWFEN**$10.23**580 rev1y ago](https://www.amazon.com/dp/B0FHH9QYX4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**9 Inch Round Cake Pan 2PCS Cake Pans 9 Inch Round with 60 Parchment Paper**AWTBDP**$14.44**4.7★**▲ 290%**](https://www.amazon.com/dp/B0GTM7N667) [**AltarreT 9 Inch Round Cake Pan Set of 3 Nonstick Baking Pans with 100PCS Parchment Paper Dishwasher Safe**AltarreT**$20.85**4.8★**▲ 97%**](https://www.amazon.com/dp/B0GCHHXXFV) [**TeamFar 9 Inch Cake Pan Set of 2 Stainless Steel Round Cake Baking Pan**TeamFar**$15.20**4.7★**▲ 68%**](https://www.amazon.com/dp/B0FX4F692G) [**tutikuki 9 Inch Cake Pan Set of 2 - Nonstick Carbon Steel Round Cake Baking Pans with Parchment Paper Dishwasher Safe Durable for Large Layer Cakes Birthday & Christmas Baking**tutikuki**$20.63**4.8★**▲ 67%**](https://www.amazon.com/dp/B0FHWBQDH2) [**Amazon Basics Nonstick Carbon Steel Round Cake Pans Dishwasher and Oven-Safe up to 428F 9 in. Set of 2**Amazon Basics**$13.36**4.7★**▲ 63%**](https://www.amazon.com/dp/B0DYMYFRYH)
**~~View all trending →~~**
## **What buyers say about 9 inch cake pan**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Baking**24%
*“baked my cakes well”*
**Quality-Overall**17%
*“Solid quality for the price”*
**Ease Of Cleaning**10%
*“The cakes came out cleanly”*
**Value For Money**8%
*“Value for the money”*
**Cooking Experience**6%
*“Very nice pans”*
**Non-Stick Coating**4%
*“The nonstick coating works really well”*
**Size-Overall**4%
*“Nice size”*
**Advertised Vs Actual Product**3%
*“Better than expected”*
**Strength**3%
*“Now these are sturdy cake pans”*
**Adhesion/Stickiness**3%
*“GREAT NON-STICK”*
### **What buyers complain about **
**Size-Overall**13%
*“Not true to size”*
**Adhesion/Stickiness**13%
*“Cakes stick”*
**Quality-Overall**9%
*“I expected much better quality for baking”*
**Non-Stick Coating**7%
*“Coating washes off”*
**Durability**6%
*“was used only a few times”*
**Dishwasher Safe**6%
*“Not dishwasher safe”*
**Functionality-Overall**3%
*“it is not coming off at all”*
**Strength**3%
*“Very very flimsy”*
**Flatness**3%
*“NOT straight sides”*
**Mixing/Blending**3%
*“One cake box mix is not enough for the two cake pans”*
### **Top return reasons **
**Size-Overall**51%
**Value For Money**9%
**Advertised Vs Actual Product**8%
**Quality-Overall**5%
**Scratch Resistance**4%
**Adhesion/Stickiness**3%
**Functionality-Overall**3%
**Material Quality**3%
**Weight Heavy**1%
**Thin**1%
## **Common questions**
- **Is 9 inch cake pan profitable to sell on Amazon United States?**
- The niche generates $849K/yr across 20 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -23.5%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the 9 inch cake pan niche?**
- 17 brands and 47 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 64% of demand.
- **What do buyers complain about in 9 inch cake pan?**
- Top complaints mined from reviews: Size-Overall, Adhesion/Stickiness, Quality-Overall. The return rate is 2.6%.
- **When does demand for 9 inch cake pan peak?**
- Demand peaks in Apr; the busiest month runs 2.1× the quietest.
- **What does it cost to enter the 9 inch cake pan niche?**
- Listings span $8.86–$27.18; the average listing price is $17.70 (sweet spot $15–$100). The average incumbent carries 3,874 reviews — the moat a new listing must climb.
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