---
title: "6 Candle — $166K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/6-candle"
last_updated: "2026-08-09T10:10:16.162Z"
locale: en
meta:
description: "Niche score 52/100 · $166K/yr market · 272K searches/yr. Prices mostly outside the sweet spot ($2.09–$9.13) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $166K/yr market · 272K searches/yr. Prices mostly outside the sweet spot ($2.09–$9.13) keeps it on the watch list. Data updated Jul 2026."
"og:title": "6 Candle — $166K/yr Amazon US Niche (2026) - Flapen"
---
# **6 candle**
**Worth a look**
Shows searches that convert (10.2% search→purchase), but prices mostly outside the sweet spot ($2.09–$9.13) keeps it on the watch list.
Market size 34Growth 25Conversion 88Competition 78Returns 78Price range 0Avg price 17Brand share 81Review moat 70Quality gap 19
**Conversion**
**Great****10.2%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Great****54%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****37%**
top-5 click share — an open shelf
**Returns**
**Great****1.8%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****701.91**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$166K**
$166K/yr · 272K searches
**Growth**
**Bad****-0.3%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****$5.98**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****$2.09–$9.13**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, 6 candle is a $166K/yr Amazon United States market (272K searches/yr). The top 5 brands hold 54% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 31, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **6 candle market data**
- **Units sold / yr**
- **25K–30K**
- avg 250–500/product
- **Revenue / yr**
- **$150K–$179K**
- units × avg price
- **Conversion rate**
- **10.2%**
- **Avg BSR**
- **#253**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **98%**
- **Out of stock**
- **0.7%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
**Brands**
**30 **▼falling
**Sellers**
**55**
**Top-5 brand share**
**54%**
Top 20: 92%
**Top-5 click share**
**37%**
Top 20: 76%
**Open market**
**40%**
- PHD CAKE19% - LASILE12% - IDIJOLI10% - AKURIEEY8% - ElekFX6% - KENJOVIVO5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -0.3% search growth over the last 90 days.
6K4KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/6-candle/trend)
## **Top 6 candle search terms**
- **6 candle**81K/yr+1.4%7.5% conv. - **6 birthday candle**47K/yr+2.3%5.7% conv. - **number 6 candle**37K/yr+13.5%4.6% conv. - **6 candle for birthday cake girl**23K/yr-14.1%10.7% conv. - **birthday candle 6**12K/yr+3.6%6.3% conv. - **6 candle for birthday cake boy**12K/yr-12.0%6.6% conv. - **candle 6**8K/yr+12.1%6.1% conv. - **number 6 birthday candle**9K/yr-5.5%4.9% conv. - **6th birthday candle**8K/yr-4.5%4.9% conv. - **number 6 candle for girl**8K/yr-33.5%5.7% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/6-candle/search-terms)
## **Top 6 candle products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$5K6%$10K9%$15K12%$20K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Cute Number 6 Birthday Candle Glitter Pink Number Candles Birthday Cake Topper Decoration Party Supplies Anniversary Celebrations**LASILE**$4.98**4.8★26 rev](https://www.amazon.com/dp/B0FMS65WJX) [2**IDIJOLI Pastel Macaron 6th Birthday Candle Sweet Pink Number 6 Candle Cake Topper Cupcake Decorations for Girls and Women Party Decor Anniversary Celebrations Supplies**IDIJOLI**$5.96**4.8★254 rev](https://www.amazon.com/dp/B0FK9SLJV6) [3**PHD CAKE 2.76 Inch Luxe Blue 6 Number Birthday Candles Blue Number Candles Cake Number Candles Party Celebration**PHD CAKE**$5.91**4.8★1,710 rev](https://www.amazon.com/dp/B09DJYNXKC) [4**ElekFX Number 6 Birthday Candle with Sprinkles Pastel Purple Unicorn Rainbow Cake Topper Sweet Candyland Party Decorations for Girl Boy 6th Birthday**ElekFX**$6.00**4.8★268 rev](https://www.amazon.com/dp/B0FJCF3K1S) [5**PHD CAKE Number 6 Birthday Candle Macaron Glitter Number Candle with Rainbow Spiral Candles in Holders for Cake Topper Pastel Sweet Theme Party Decoration**PHD CAKE**$7.19**4.8★257 rev](https://www.amazon.com/dp/B0DG4Y8WR6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**6 Birthday Candle for 6th Pink and Purple Birthday Decorations for Girls Number 6 Candle for 6th Birthday Decorations 6 Cake Topper for Girls 6 Year Old Party Decor Supplies Favors**GloryMo**$4.68**8 rev7mo ago](https://www.amazon.com/dp/B0G5PGL1YH) [**FAMGift Deep Purple Glitter Birthday Candles for Girls - Number 6 Candle Cake Topper for Purple Fairy Birthday Party Decorations**FAMGift**$5.95**255 rev8mo ago](https://www.amazon.com/dp/B0FWJ6XQNQ) [**Lurevian K-pop Pink Purple Number Birthday Candle Trendy Cake Decoration for Themed Parties Sparkly Gradient Cake Topper for Girls Birthday Party Decoration for TeensNumber 6**Lurevian**$6.68**179 rev9mo ago](https://www.amazon.com/dp/B0FSDDT4N2) [**IDIJOLI Pastel Macaron 6th Birthday Candle Sweet Pink Number 6 Candle Cake Topper Cupcake Decorations for Girls and Women Party Decor Anniversary Celebrations Supplies**IDIJOLI**$5.96**254 rev10mo ago](https://www.amazon.com/dp/B0FK9SLJV6) [**Cute Number 6 Birthday Candle Glitter Pink Number Candles Birthday Cake Topper Decoration Party Supplies Anniversary Celebrations**LASILE**$4.98**26 rev11mo ago](https://www.amazon.com/dp/B0FMS65WJX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Lurevian K-pop Pink Purple Number Birthday Candle Trendy Cake Decoration for Themed Parties Sparkly Gradient Cake Topper for Girls Birthday Party Decoration for TeensNumber 6**Lurevian**$6.68**4.7★**▲ 119%**](https://www.amazon.com/dp/B0FSDDT4N2) [**IDIJOLI Pastel Macaron 6th Birthday Candle Sweet Pink Number 6 Candle Cake Topper Cupcake Decorations for Girls and Women Party Decor Anniversary Celebrations Supplies**IDIJOLI**$5.96**4.8★**▲ 102%**](https://www.amazon.com/dp/B0FK9SLJV6) [**6 Birthday Candle for 6th Pink and Purple Birthday Decorations for Girls Number 6 Candle for 6th Birthday Decorations 6 Cake Topper for Girls 6 Year Old Party Decor Supplies Favors**GloryMo**$4.68**4.0★**▲ 100%**](https://www.amazon.com/dp/B0G5PGL1YH) [**Cute Number 6 Birthday Candle Glitter Pink Number Candles Birthday Cake Topper Decoration Party Supplies Anniversary Celebrations**LASILE**$4.98**4.8★**▲ 93%**](https://www.amazon.com/dp/B0FMS65WJX) [**Gold Birthday Number 6 Candle 5.75 Inch Gold Birthday Decorations Candles for Cake Topper Party Decoration Anniversary and Graduation Celebrations**Hampton Distribution**$6.79**4.1★**▲ 59%**](https://www.amazon.com/dp/B0FDBNH432)
**~~View all trending →~~**
## **What buyers say about 6 candle**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**23%
*“full of sparkles”*
**Quality-Overall**20%
*“Excellent product. I will buy from this seller again! Quality is superb. Fast delivery and excellent quality plus super cute!”*
**Color**14%
*“Beautiful bright colors”*
**Advertised Vs Actual Product**8%
*“Looks just as advertised”*
**Value For Money**7%
*“not too expensive”*
**Size-Overall**4%
*“fits perfectly on the cake”*
**Durability**3%
*“Durable”*
**Ease Of Use**3%
*“which is very convenient”*
**Strength**2%
*“Numbers are well made, very sturdy, they were easy to place and light”*
**Efficiency**2%
*“Works fine”*
### **What buyers complain about **
**Size-Overall**30%
*“Small and burned so fast”*
**Durability**14%
*“it came broke in half”*
**Quality-Overall**11%
*“Burns too quickly - poor quality”*
**Advertised Vs Actual Product**11%
*“misleading”*
**Value For Money**6%
*“7 dollars for a one time use is excessive”*
**Ease Of Use**5%
*“Could not use”*
**Smell**5%
*“no one is going to smell them”*
**Natural Resource Wastage**4%
*“Completely waste of money and time”*
**Engraving/Paint/Sublimation**2%
*“the rest of them all have paint flaws”*
**Thickness**1%
*“However, the candles are very thin and dont last long”*
### **Top return reasons **
**Size-Overall**46%
**Value For Money**18%
**Color**8%
**Advertised Vs Actual Product**6%
**Quality-Overall**4%
**Defective Material/Parts**3%
**Smell**3%
**Product Condition**2%
**Functionality-Overall**2%
**Display Colors**1%
## **Common questions**
- **Is 6 candle profitable to sell on Amazon United States?**
- The niche generates $166K/yr across 47 tracked products. 1 of 11 products launched in the last 360 days are still selling. 90-day search growth is -0.3%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the 6 candle niche?**
- 30 brands and 55 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 54% of demand.
- **What do buyers complain about in 6 candle?**
- Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 1.8%.
- **When does demand for 6 candle peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the 6 candle niche?**
- Listings span $2.09–$9.13; the average listing price is $5.98 (sweet spot $15–$100). The average incumbent carries 702 reviews — the moat a new listing must climb.
## **Related niches in Home & Kitchen**
- 74 [**graduation centerpieces for tables 2023**](https://flapen.com/research/us/home-kitchen/graduation-centerpieces-for-tables-2023)$368K/yr+228.8%**Worth a look**- 74 [**artificial hanging flowers for outdoors**](https://flapen.com/research/us/home-kitchen/artificial-hanging-flowers-for-outdoors)$1.2M/yr+77.3%**Launch it**- 74 [**5th grade graduation decorations**](https://flapen.com/research/us/home-kitchen/5th-grade-graduation-decorations)$149K/yr+666.7%**Worth a look**- 75 [**4th of july party supplies**](https://flapen.com/research/us/home-kitchen/4th-of-july-party-supplies)$240K/yr>1,000%**Worth a look**- 75 [**desk goose**](https://flapen.com/research/us/home-kitchen/desk-goose)$2.2M/yr+40.7%**Launch it**- 75 [**fall candles**](https://flapen.com/research/us/home-kitchen/fall-candles)$620K/yr+155.9%**Worth a look**[**All Home & Kitchen niches **](https://flapen.com/research/us/home-kitchen)