---
title: "5x7 Picture Frame Gold — $92K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/5x7-picture-frame-gold"
last_updated: "2026-08-09T07:06:41.327Z"
locale: en
meta:
description: "Niche score 52/100 · $92K/yr market · 84K searches/yr · $14.20 avg price. A small market ($92K/yr) keeps it on the watch list. Data updated Aug 2026."
"og:description": "Niche score 52/100 · $92K/yr market · 84K searches/yr · $14.20 avg price. A small market ($92K/yr) keeps it on the watch list. Data updated Aug 2026."
"og:title": "5x7 Picture Frame Gold — $92K/yr Amazon US Niche (2026) - Flapen"
---
# **5x7 picture frame gold**
**Worth a look**
Shows a fragmented shelf (top 5 take 35% of clicks), but a small market ($92K/yr) keeps it on the watch list.
Market size 23Growth 47Conversion 78Competition 80Returns 34Price range 55Avg price 68Brand share 76Review moat 27Quality gap 35
**Competition**
**Great****35%**
top-5 click share — an open shelf
**Conversion**
**Great****7.8%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Great****59%**
top-5 brand share — no brand owns this niche
**Avg price**
**Good****$14.20**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$5.54–$26.49**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+17.2%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****4.3%**
return rate — above 5% kills the launch gate
**Review moat**
**Okay****3,837.58**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$92K**
$92K/yr · 84K searches
According to Flapen's Amazon United States niche tracking, 5x7 picture frame gold is a $92K/yr Amazon United States market (84K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Dec. Verdict: Worth a look — 52/100.
Data updated Aug 2, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **5x7 picture frame gold market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **$85K–$114K**
- units × avg price
- **Conversion rate**
- **7.8%**
- **Avg BSR**
- **#503**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **94%**
- **Out of stock**
- **4.0%**
- **Avg brand age**
- **31 months**
- **Avg seller age**
- **210 days**
## **Competition & brand share**
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
**Brands**
**27 **▼falling
**Sellers**
**35**
**Top-5 brand share**
**59%**
Top 20: 97%
**Top-5 click share**
**35%**
Top 20: 73%
**Open market**
**35%**
- upsimples21% - Lawrence Frames14% - Fun Memories10% - Icona Bay8% - FIXSMITH7% - GorYeeFine6%
## **Demand & seasonality**
Weekly Amazon search volume, last 103 weeks — +17.2% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/5x7-picture-frame-gold/trend)
## **Top 5x7 picture frame gold search terms**
- **gold 5x7 frame**21K/yr+18.6%5.9% conv. - **gold frame 5x7**21K/yr+12.1%4.3% conv. - **5x7 frame gold**11K/yr+7.1%7.1% conv. - **5 x 7 gold frame**8K/yr+51.8%7.7% conv. - **gold picture frame 5x7**9K/yr+32.4%4.0% conv. - **5 x 7 gold picture frame**9K/yr-4.4%6.3% conv. - **picture frames 5x7 gold**5K/yr+29.0%3.8% conv. - **5 x 7 photo frame gold**383/yr+37.3%7.4% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/5x7-picture-frame-gold/search-terms)
## **Top 5x7 picture frame gold products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$3K6%$6K9%$8K12%$11K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Fun Memories 5x7 Metal Picture Frame - 5 x 7 Metal Photo Frames with 4x6 Removable Mat- Ideal for Wall or Tabletop Display - Wall Hook Hanging Hardware Included (Gold 1 Pack)**Fun Memories**$8.14**4.5★531 rev](https://www.amazon.com/dp/B0D9Y1NWSL) [2**upsimples 5x7 Picture Frame Set of 3 Made of High Definition Glass for 5 x 7 Gold Frames Wall and Tabletop Display Thin Border Photo Frame for Home Dcor**upsimples**$13.18**4.7★3,341 rev](https://www.amazon.com/dp/B0C8J43X72) [3**upsimples Vintage 5x7 Picture Frame Antique Gold Frame Displays 4x6 with Mat or 5 x 7 Without for Wall or Tabletop Decor 1pack**upsimples**$8.26**4.3★472 rev](https://www.amazon.com/dp/B0F2H6VCM4) [4**5x7 Gold Picture Frame Contemporary Inspirations Wall or Table Top**Icona Bay**$5.54**4.5★13,929 rev](https://www.amazon.com/dp/B07NXRGCVZ) [5**eletecpro 5x7 Vintage Picture Frame Glass Cover Gold 2-Pack**eletecpro**$12.39**4.8★478 rev](https://www.amazon.com/dp/B0D61V4Q7D)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**CandyDream 57 Picture Frame Set of 2 - Gold Picture Frames for Wall and Tabletop Display Poster Photo Frames Gallery Wall Frames Ornate Vintage 57 Plastic Frame with HD Plexiglass**CandyDream**$8.12**68 rev4mo ago](https://www.amazon.com/dp/B0GRTL2YJM) [**Fixwal 5x7 Picture Frame Set of 6 with Shatter Resistant Plastic Glass Thin Border and Light Weight Photo Frames for Wall or Tabletop Display Gold**Fixwal**$12.91**219 rev7mo ago](https://www.amazon.com/dp/B0G7DXYBLV) [**GorYeeFine 5 x7 Premium Alloy Gold Photo Frame - Luxury Display Hi End Dcor Picture Frames 7x5 with Velvet Backing Hi End Dcor Metal Frames**GorYeeFine**$19.97**65 rev1y ago](https://www.amazon.com/dp/B0FKB55XL3) [**upsimples Vintage 5x7 Picture Frame Antique Gold Frame Displays 4x6 with Mat or 5 x 7 Without for Wall or Tabletop Decor 1pack**upsimples**$8.26**472 rev1y ago](https://www.amazon.com/dp/B0F2H6VCM4) [**Floroom 6 Pack 5x7 Inch Clear Acrylic Sign Holders Double-Sided Gold Display Stand Picture Frames for Table Numbers Menus Flyers Weddings and Offices**Floroom**$20.53**402 rev1y ago](https://www.amazon.com/dp/B0DMVQPRSW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**CandyDream 57 Picture Frame Set of 2 - Gold Picture Frames for Wall and Tabletop Display Poster Photo Frames Gallery Wall Frames Ornate Vintage 57 Plastic Frame with HD Plexiglass**CandyDream**$8.12**4.1★**▲ 286%**](https://www.amazon.com/dp/B0GRTL2YJM) [**Fixwal 5x7 Picture Frame Set of 6 with Shatter Resistant Plastic Glass Thin Border and Light Weight Photo Frames for Wall or Tabletop Display Gold**Fixwal**$12.91**4.6★**▲ 228%**](https://www.amazon.com/dp/B0G7DXYBLV) [**upsimples 5x7 Picture Frame Display Pictures 4x6 with Mat or 5 x 7 Without Wall Hanging Photo Frames Gold 1 Pack**upsimples**$8.07**4.5★**▲ 107%**](https://www.amazon.com/dp/B0CQT45P82) [**Floroom 6 Pack 5x7 Inch Clear Acrylic Sign Holders Double-Sided Gold Display Stand Picture Frames for Table Numbers Menus Flyers Weddings and Offices**Floroom**$20.53**4.6★**▲ 105%**](https://www.amazon.com/dp/B0DMVQPRSW) [**Gold 5x7 Floating Frame 2pack for Photo Sizes(3.5x5 4x6)for Adjustable Tabletop/Shelf Photo Frame 4x6 Classy Gift floating frames for Wedding Christmas Birthady Home or Office Decor.**GorYeeFine**$18.66**4.7★**▲ 102%**](https://www.amazon.com/dp/B0D91W2377)
**~~View all trending →~~**
## **What buyers say about 5x7 picture frame gold**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Frame Quality**38%
*“Lovely frame”*
**Quality-Overall**17%
*“Excellent product”*
**Value For Money**10%
*“reasonably priced”*
**Strength**5%
*“It holds up very well”*
**Advertised Vs Actual Product**4%
*“exactly as pictured”*
**Image/Picture Clarity**3%
*“They look beautiful with the pictures”*
**Weight Light**3%
*“The frame feels lightweight”*
**Design-Overall**2%
*“charm to my décor”*
**Size-Overall**2%
*“The ones I received are a perfect fit”*
**Durability**2%
*“Durable/perfect”*
### **What buyers complain about **
**Quality-Overall**20%
*“Cheap cheap cheap terrible quality”*
**Frame Quality**18%
*“Both frames came broken”*
**Material Quality**8%
*“Cheap material, pretty on the wall”*
**Value For Money**6%
*“They look expensive”*
**Strength**4%
*“Very very flimsy cheap and poorly made”*
**Advertised Vs Actual Product**3%
*“Not as described”*
**Durability**3%
*“Cheap plastic that broke within 5 minutes of opening”*
**Adhesion/Stickiness**2%
*“I couldn't even glue it back together”*
**Balance/Stability**2%
*“It falls”*
**Size-Overall**2%
*“I couldn't get them to fit”*
### **Top return reasons **
**Frame Quality**40%
**Size-Overall**20%
**Color**8%
**Value For Money**6%
**Quality-Overall**6%
**Advertised Vs Actual Product**5%
**Material Quality**3%
**Display Colors**3%
**Functionality-Overall**1%
**Shape/Style**1%
## **Common questions**
- **Is 5x7 picture frame gold profitable to sell on Amazon United States?**
- The niche generates $92K/yr across 52 tracked products. 4 of 8 products launched in the last 360 days are still selling. 90-day search growth is +17.2%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the 5x7 picture frame gold niche?**
- 27 brands and 35 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 59% of demand.
- **What do buyers complain about in 5x7 picture frame gold?**
- Top complaints mined from reviews: Quality-Overall, Frame Quality, Material Quality. The return rate is 4.3%.
- **When does demand for 5x7 picture frame gold peak?**
- Demand peaks in Dec; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the 5x7 picture frame gold niche?**
- Listings span $5.54–$26.49; the average listing price is $14.20 (sweet spot $15–$100). The average incumbent carries 3,838 reviews — the moat a new listing must climb.
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