---
title: "3 Quart Baking Dish — $23K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/3-quart-baking-dish"
last_updated: "2026-08-09T06:08:21.712Z"
locale: en
meta:
description: "Niche score 35/100 · $23K/yr market · 38K searches/yr · $31.57 avg price. Doesn't clear our bar today. Data updated Aug 2026."
"og:description": "Niche score 35/100 · $23K/yr market · 38K searches/yr · $31.57 avg price. Doesn't clear our bar today. Data updated Aug 2026."
"og:title": "3 Quart Baking Dish — $23K/yr Amazon US Niche (2026) - Flapen"
---
# **3 quart baking dish**
**Skip it**
A small market ($23K/yr) — this niche doesn't clear our bar today.
Market size 6Growth 21Conversion 24Competition 69Returns 37Price range 94Avg price 95Brand share 9Review moat 46Quality gap 19
**Avg price**
**Incredible****$31.57**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$14.27–$82.19**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****43%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****1,919.61**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Okay****4.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****1.9%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-8.7%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****97%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$23K**
$23K/yr · 38K searches
According to Flapen's Amazon United States niche tracking, 3 quart baking dish is a $23K/yr Amazon United States market (38K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 35/100.
Data updated Aug 4, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **3 quart baking dish market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$32K–$39K**
- units × avg price
- **Conversion rate**
- **1.9%**
- **Avg BSR**
- **#117**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **74%**
- **Out of stock**
- **0.7%**
- **Avg brand age**
- **55 months**
- **Avg seller age**
- **168 days**
## **Competition & brand share**
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▲rising
**Sellers**
**454**
**Top-5 brand share**
**97%**
Top 20: 100%
**Top-5 click share**
**43%**
Top 20: 88%
**Open market**
**2%**
- OXO84% - Pyrex4% - HOMBENE DINNERWARE NOT ONLY FOR DINNER4% - Anchor Hocking2% - DOWAN2% - MALACASA1% - Open — no brand owns it (2 brands, 2%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -8.7% search growth over the last 90 days.
3K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 3.1×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/3-quart-baking-dish/trend)
## **Top 3 quart baking dish search terms**
- **oxo baking**8K/yr-7.4%1.2% conv. - **oxo bakeware**6K/yr+21.5%1.4% conv. - **oxo baking dish**6K/yr-8.9%4.6% conv. - **3 quart baking dish**7K/yr-25.1%1.8% conv. - **oxo baking pan**4K/yr-14.5%2.6% conv. - **oxo baking set**3K/yr+3.9%2.7% conv. - **3 qt baking dish**4K/yr-29.6%1.8% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/3-quart-baking-dish/search-terms)
## **Top 3 quart baking dish products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$1K10%$2K15%$3K20%$5K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**OXO Good Grips Freezer-to-Oven Safe 3 Qt Glass Baking Dish with Lid 9 x 13**OXO**$21.67**4.7★6,268 rev](https://www.amazon.com/dp/B019FHD0FK) [2**OXO Good Grips Non-Stick Pro Ceramic Coated Metal Bakeware 9 x 13 Cake Pan Storm Blue**OXO**$23.13**4.6★160 rev](https://www.amazon.com/dp/B0DJN4RSG7) [3**OXO Good Grips Freezer-to-Oven Safe 2 Qt Glass Baking Dish with Lid 8 x 8**OXO**$19.85**4.7★3,132 rev](https://www.amazon.com/dp/B019FHD46A) [4**OXO Good Grips 8-Piece Prelabeled Baking POP Container Set**OXO**$64.25**4.7★5,534 rev](https://www.amazon.com/dp/B0F4LVFQLC) [5**OXO Good Grips Non-Stick Pro Ceramic Coated Metal Bakeware 3-Piece Sheet Pan Set Biscuit**OXO**$61.86**4.7★75 rev](https://www.amazon.com/dp/B0F1P84HZW)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**OXO Good Grips Non-Stick Pro Ceramic Coated Metal Bakeware 1 lb Loaf Pan Basil Ceramic Baking Tray for Baking Breads Cakes and Meatloaf**OXO**$14.27**287 rev2mo ago](https://www.amazon.com/dp/B0GZWVZ4LL) [**Pyrex 8-Piece Metal Bakeware Set with Heatsafe Silicone Handles Cerulean**Pyrex**$82.19**79 rev4mo ago](https://www.amazon.com/dp/B0FJTXVHS4) [**OXO Good Grips 3 Qt Rectangular Stoneware Baking Dish Serving Dishes - Biscuit**OXO**$27.65**34 rev6mo ago](https://www.amazon.com/dp/B0GJGGTLWG) [**OXO Good Grips 3 Qt Rectangular Stoneware Baking Dish Serving Dishes**OXO**$30.16**34 rev6mo ago](https://www.amazon.com/dp/B0GJGDGDZ7) [**OXO Good Grips 2 Qt Stoneware Baking Dish Serving Dishes - Biscuit**OXO**$23.66**34 rev6mo ago](https://www.amazon.com/dp/B0GHSPLYTC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**OXO Good Grips Non-Stick Pro Ceramic Coated Metal Bakeware 1 lb Loaf Pan Basil Ceramic Baking Tray for Baking Breads Cakes and Meatloaf**OXO**$14.27**4.8★**▲ 311%**](https://www.amazon.com/dp/B0GZWVZ4LL) [**OXO Good Grips 2 Qt Stoneware Baking Dish Serving Dishes - Biscuit**OXO**$23.66**4.9★**▲ 292%**](https://www.amazon.com/dp/B0GHSPLYTC) [**Pyrex 8-Piece Metal Bakeware Set with Heatsafe Silicone Handles Cerulean**Pyrex**$82.19**4.4★**▲ 287%**](https://www.amazon.com/dp/B0FJTXVHS4) [**OXO Good Grips 3 Qt Rectangular Stoneware Baking Dish Serving Dishes - Biscuit**OXO**$27.65**4.9★**▲ 259%**](https://www.amazon.com/dp/B0GJGGTLWG) [**OXO Good Grips 3 Qt Rectangular Stoneware Baking Dish Serving Dishes**OXO**$30.16**4.9★**▲ 157%**](https://www.amazon.com/dp/B0GJGDGDZ7)
**~~View all trending →~~**
## **What buyers say about 3 quart baking dish**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**17%
*“Beautiful quality”*
**Baking**11%
*“Bakes beautifully”*
**Ease Of Cleaning**9%
*“Cleans easy”*
**Size-Overall**8%
*“Good sizes”*
**Cooking Experience**7%
*“which is a nice bonus for the kitchen”*
**Strength**5%
*“They are sturdy”*
**Value For Money**5%
*“Decent price”*
**Advertised Vs Actual Product**5%
*“Exactly as described”*
**Durability**3%
*“Sturdy and durable”*
**Weight Heavy**3%
*“Surprisingly heavy---meant in a good way--and substantial”*
### **What buyers complain about **
**Durability**18%
*“Broken easily”*
**Size-Overall**9%
*“they all basically didnt fit”*
**Quality-Overall**9%
*“Not the quality advertised”*
**Advertised Vs Actual Product**4%
*“False Advertisement”*
**Cooking Experience**4%
*“Cracked in the oven at 350 degrees”*
**Product Condition**4%
*“Used item”*
**Weight Heavy**3%
*“It is a heavy piece”*
**Thickness**3%
*“Thin”*
**Value For Money**3%
*“Its a little more expensive than your average rack”*
**Ease Of Use**3%
*“awkward to use”*
### **Top return reasons **
**Size-Overall**47%
**Advertised Vs Actual Product**7%
**Value For Money**7%
**Scratch Resistance**5%
**Weight Heavy**5%
**Product Condition**4%
**Quality-Overall**3%
**Material Quality**3%
**Sharpness**2%
**Color**2%
## **Common questions**
- **Is 3 quart baking dish profitable to sell on Amazon United States?**
- The niche generates $23K/yr across 31 tracked products. 4 of 9 products launched in the last 360 days are still selling. 90-day search growth is -8.7%. Flapen's verdict: Skip it (35/100).
- **How competitive is the 3 quart baking dish niche?**
- 8 brands and 454 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 97% of demand.
- **What do buyers complain about in 3 quart baking dish?**
- Top complaints mined from reviews: Durability, Size-Overall, Quality-Overall. The return rate is 4.0%.
- **When does demand for 3 quart baking dish peak?**
- Demand peaks in Nov–Dec; the busiest month runs 3.1× the quietest.
- **What does it cost to enter the 3 quart baking dish niche?**
- Listings span $14.27–$82.19; the average listing price is $31.57 (sweet spot $15–$100). The average incumbent carries 1,920 reviews — the moat a new listing must climb.
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