---
title: "Trend — 16x24 pillow inserts - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/16x24-pillow-inserts/trend"
last_updated: "2026-08-09T10:16:15.685Z"
locale: en
meta:
  description: "Niche score 44/100 · $189K/yr market · 72K searches/yr · $20.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · $189K/yr market · 72K searches/yr · $20.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — 16x24 pillow inserts - Flapen"
---

# **16x24 pillow inserts**

**Skip it**

A deep review moat (22,989 avg reviews) — this niche doesn't clear our bar today.

Market size 38Growth 31Conversion 96Competition 20Returns 51Price range 77Avg price 89Brand share 35Review moat 15Quality gap 35

**Conversion**

**Incredible****12.8%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$20.41**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.76–$33.35**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****3.0%**

return rate — above 5% kills the launch gate

**Market size**

**Okay****$189K**

$189K/yr · 72K searches

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+4.8%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****76%**

top-5 click share — a locked-up shelf

**Review moat**

**Bad****22,989.21**

avg incumbent reviews — the moat a new listing must climb

## Trend