---
title: "16x22 Frame — $150K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/16x22-frame"
last_updated: "2026-08-09T10:10:05.115Z"
locale: en
meta:
description: "Niche score 51/100 · $150K/yr market · 80K searches/yr. A deep review moat (5,786 avg reviews) keeps it on the watch list. Data updated Aug 2026."
"og:description": "Niche score 51/100 · $150K/yr market · 80K searches/yr. A deep review moat (5,786 avg reviews) keeps it on the watch list. Data updated Aug 2026."
"og:title": "16x22 Frame — $150K/yr Amazon US Niche (2026) - Flapen"
---
# **16x22 frame**
**Worth a look**
Shows a sweet-spot price point ($28.82 avg), but a deep review moat (5,786 avg reviews) keeps it on the watch list.
Market size 32Growth 37Conversion 71Competition 63Returns 43Price range 95Avg price 95Brand share 50Review moat 24Quality gap 42
**Avg price**
**Incredible****$28.82**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$19.56–$51.32**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****6.5%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****75%**
top-5 brand share — brands hold most of the demand
**Returns**
**Okay****3.6%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+9.9%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$150K**
$150K/yr · 80K searches
**Review moat**
**Bad****5,785.71**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, 16x22 frame is a $150K/yr Amazon United States market (80K searches/yr). The top 5 brands hold 75% of demand. Verdict: Worth a look — 51/100.
Data updated Aug 2, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **16x22 frame market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$144K–$173K**
- units × avg price
- **Conversion rate**
- **6.5%**
- **Avg BSR**
- **#345**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **75%**
- **Out of stock**
- **4.9%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **190 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **—flat
**Sellers**
**20**
**Top-5 brand share**
**75%**
Top 20: 100%
**Top-5 click share**
**47%**
Top 20: 92%
**Open market**
**20%**
- Americanflat30% - JCJMY18% - LaVie Home15% - A PLUS MAX6% - MCS6% - Veleclo5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +9.9% search growth over the last 90 days.
2K2KBlack Friday '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/16x22-frame/trend)
## **Top 16x22 frame search terms**
- **16x22 frame**31K/yr+18.6%5.0% conv. - **16x22 picture frame**11K/yr-4.9%5.2% conv. - **16 x 22 picture frame**10K/yr+8.2%7.5% conv. - **22x16 frame**7K/yr+4.0%7.7% conv. - **16x22 frame with mat**5K/yr+25.9%3.2% conv. - **16 x 22 frame**6K/yr+5.1%4.8% conv. - **22 x 16 frame**4K/yr+11.0%7.2% conv. - **22x16 picture frame**4K/yr+2.4%6.3% conv. - **frame 16x22**3K/yr-7.4%5.1% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/16x22-frame/search-terms)
## **Top 16x22 frame products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$6K8%$12K12%$18K16%$24K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Americanflat 16x22 Poster Frame - Engineered Wood - Black**Americanflat**$23.56**4.5★41,054 rev](https://www.amazon.com/dp/B0CNV519S3) [2**LaVie Home 16 x 22 Picture Frame Black Poster Frame Display Pictures 12x18 with Mat or 16x22 Without Mat Stable and Sturdy Frame and Polished Plexiglass Horizontal and Vertical Format of The Walls**LaVie Home**$21.73**4.5★8,711 rev](https://www.amazon.com/dp/B0CP98QNKJ) [3**JCJMY 16x22 Picture Frame with 12x18 Mat Display Photo 12x18 with Mat or 16 x 22 Without Mat Wall Hanging Large 16 by 22 Poster Frame with Plexiglass Black**JCJMY**$21.57**4.5★11,068 rev](https://www.amazon.com/dp/B0FD38NPMX) [4**A PLUS MAX 16x22 Picture Frame Black Light Weight Wall Mount**A PLUS MAX**$21.72**4.3★5,940 rev](https://www.amazon.com/dp/B0DB63QHX9) [5**MCS Studio Gallery 16x22 Matted Poster Frame with 12x18 Picture Display Black Woodgrain Engineered Wood Vertical & Horizontal Wall Hanging Large Picture Frame for Photos Posters & Art Prints (1-Pack)**MCS**$20.26**4.5★907 rev](https://www.amazon.com/dp/B0DSLYK9KK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Fisnish 16x22 Picture Frame Classic Brown 16 x 22 Poster Frame for Horizontal or Vertical Wall Mounting 1 Pack**Fisnish**$23.87**3,543 rev4mo ago](https://www.amazon.com/dp/B0GVDPPLCQ) [**euwazram Rustic Walnut 16x22 Frame - Single Frame 16 x 22 Poster Frame for Artwork Puzzles Photos and Movie Posters Picture Frames**euwazram**$29.65**490 rev8mo ago](https://www.amazon.com/dp/B0G4JTG442) [**Axeman 16x22 Picture frame with mat for 14x18 Tempered Glass and Hanging Hardware Included Natural Oak Home Decor Art Hanging Frame Natural Oak**Axeman**$37.93**1,159 rev10mo ago](https://www.amazon.com/dp/B0FS7HDFPQ) [**Veleclo 16x22 Picture Frame for Wall Display 16x22 Black Picture Frame with Shatter Resistant Plexiglass Stable and Sturdy 16 x 22 Poster Frame for Wall Display Handpicked Gift Collection 1 Pack**Veleclo**$21.76**1,411 rev1y ago](https://www.amazon.com/dp/B0FJ7GNNMK) [**JCJMY 16x22 Picture Frame with 12x18 Mat Display Photo 12x18 with Mat or 16 x 22 Without Mat Wall Hanging Large 16 by 22 Poster Frame with Plexiglass Black**JCJMY**$21.57**11,068 rev1y ago](https://www.amazon.com/dp/B0FD38NPMX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Fisnish 16x22 Picture Frame Classic Brown 16 x 22 Poster Frame for Horizontal or Vertical Wall Mounting 1 Pack**Fisnish**$23.87**4.4★**▲ 289%**](https://www.amazon.com/dp/B0GVDPPLCQ) [**Axeman 16x22 Picture frame with mat for 14x18 Tempered Glass and Hanging Hardware Included Natural Oak Home Decor Art Hanging Frame Natural Oak**Axeman**$37.93**4.4★**▲ 242%**](https://www.amazon.com/dp/B0FS7HDFPQ) [**euwazram Rustic Walnut 16x22 Frame - Single Frame 16 x 22 Poster Frame for Artwork Puzzles Photos and Movie Posters Picture Frames**euwazram**$29.65**4.6★**▲ 129%**](https://www.amazon.com/dp/B0G4JTG442) [**Americanflat 16x22 Poster Frame 2-Pack - Matted to 12x18 - White**Americanflat**$25.58**4.5★**▲ 104%**](https://www.amazon.com/dp/B0D5DPVVFK) [**JCJMY 16x22 Picture Frame with 12x18 Mat Display Photo 12x18 with Mat or 16 x 22 Without Mat Wall Hanging Large 16 by 22 Poster Frame with Plexiglass Black**JCJMY**$21.57**4.5★**▲ 65%**](https://www.amazon.com/dp/B0FD38NPMX)
**~~View all trending →~~**
## **What buyers say about 16x22 frame**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Frame Quality**28%
*“the frame was perfect”*
**Value For Money**12%
*“Great value”*
**Ease Of Use**11%
*“Easy to use”*
**Assembly/Installation**10%
*“and were easy to assemble and hang”*
**Weight Light**10%
*“I like that the frames are light weight and theres no glass, just plastic”*
**Size-Overall**7%
*“it fits well”*
**Shape/Style**6%
*“Perfect & Stylish”*
**Quality-Overall**3%
*“The product is great in terms of quality and affordability”*
**Print Quality**2%
*“Brought my prints to life”*
**Image/Picture Clarity**2%
*“the plexiglass is very clear”*
### **What buyers complain about **
**Quality-Overall**47%
*“Poor quality”*
**Frame Quality**23%
*“dings on frame”*
**Material Quality**10%
*“Looks like plastic”*
**Size-Overall**7%
*“The plexiglass is borderline too small”*
**Scratch Resistance**7%
*“Scratches and dings”*
### **Top return reasons **
**Frame Quality**53%
**Size-Overall**27%
**Advertised Vs Actual Product**5%
**Quality-Overall**3%
**Color**2%
**Defective Material/Parts**1%
**Material Quality**1%
**Compatibility-Overall**1%
**Scratch Resistance**1%
**Functionality-Overall**1%
## **Common questions**
- **Is 16x22 frame profitable to sell on Amazon United States?**
- The niche generates $150K/yr across 28 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +9.9%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the 16x22 frame niche?**
- 15 brands and 20 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 75% of demand.
- **What do buyers complain about in 16x22 frame?**
- Top complaints mined from reviews: Quality-Overall, Frame Quality, Material Quality. The return rate is 3.6%.
- **When does demand for 16x22 frame peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the 16x22 frame niche?**
- Listings span $19.56–$51.32; the average listing price is $28.82 (sweet spot $15–$100). The average incumbent carries 5,786 reviews — the moat a new listing must climb.
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