---
title: "Zote Liquid Detergent — $55K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/zote-liquid-detergent"
last_updated: "2026-08-09T06:18:18.679Z"
locale: en
meta:
description: "Niche score 36/100 · $55K/yr market · 71K searches/yr · $19.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · $55K/yr market · 71K searches/yr · $19.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Zote Liquid Detergent — $55K/yr Amazon US Niche (2026) - Flapen"
---
# **zote liquid detergent**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 14Growth 25Conversion 50Competition 3Returns 98Price range 76Avg price 86Brand share 0Review moat 97Quality gap 19
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Review moat**
**Incredible****54.67**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****$19.35**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.87–$34.30**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****4.0%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+0.1%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$55K**
$55K/yr · 71K searches
**Competition**
**Bad****97%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, zote liquid detergent is a $55K/yr Amazon United States market (71K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 36/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **zote liquid detergent market data**
- **Units sold / yr**
- **3K–4K**
- avg 250–500/product
- **Revenue / yr**
- **$58K–$77K**
- units × avg price
- **Conversion rate**
- **4.0%**
- **Avg BSR**
- **#771**
- **Page quality**
- **0%**
- **Prime**
- **33%**
- **Sponsored**
- **0%**
- **Out of stock**
- **12.2%**
- **Avg brand age**
- **64 months**
- **Avg seller age**
- **139 days**
## **Competition & brand share**
The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **▼falling
**Sellers**
**31**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**97%**
Top 20: 100%
**Open market**
**0%**
- Generic52% - ZOTE48%
## **Demand**
Weekly Amazon search volume, last 40 weeks — +0.1% search growth over the last 90 days.
2K1KSpike '26Oct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/health-household/zote-liquid-detergent/trend)
## **Top zote liquid detergent search terms**
- **zote liquid detergent**31K/yr+6.0%3.4% conv. - **jabon zote liquido**16K/yr+11.5%1.7% conv. - **liquid zote**5K/yr+4.4%3.0% conv. - **zote liquid**3K/yr+27.5%4.0% conv. - **zote laundry detergent**9K/yr-53.6%1.3% conv. - **zote soap liquid**4K/yr+0.6%4.7% conv. - **liquid zote laundry soap**3K/yr-8.6%3.8% conv. [**All search terms **](https://flapen.com/research/us/health-household/zote-liquid-detergent/search-terms)
## **Top zote liquid detergent products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$8K30%$17K45%$25K60%$33K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Jabon Zote Liquido**ZOTE**$8.87**4.6★152 rev](https://www.amazon.com/dp/B09KF51MGT) [2**ZOTE Zote White Liquid Laundry Detergent Soap Jabon 33.81fl oz/1 liter (Pack of 1)**Generic**$13.88**4.6★74 rev](https://www.amazon.com/dp/B0D7G5G1DR) [3**Liquid Laundry Detergent ZOTE - Pink & White 33.8 oz Each - Powerful Stain Remover for Standard & HE Washing Machines - Effective Formula for Clean Fresh Clothes**Generic**$22.90**4.4★75 rev](https://www.amazon.com/dp/B0DHN55ZQ5) [4**ZOTE White Liquid Laundry Detergent Soap Jabon 33.81fl oz/1 liter (Pack of 3)**Generic**$26.49**4.9★15 rev](https://www.amazon.com/dp/B0FRN83DCD) [5**Zote Pink Liquid Laundry Soap 6-Pack (33.81 fl oz each) HE & Standard Machines Gentle & Effective Cleaning**Generic**$34.30**5.0★12 rev](https://www.amazon.com/dp/B0DDK5K8GS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ZOTE DETERGENTE LIQUIDO WHITE 1L (33.81 floz) jabon**Generic**$9.67**0 rev1mo ago](https://www.amazon.com/dp/B0H2S6T4NS) [**ZOTE White Liquid Laundry Detergent Soap Jabon 33.81fl oz/1 liter (Pack of 3)**Generic**$26.49**15 rev9mo ago](https://www.amazon.com/dp/B0FRN83DCD) [**Liquid Laundry Detergent ZOTE - Pink & White 33.8 oz Each - Powerful Stain Remover for Standard & HE Washing Machines - Effective Formula for Clean Fresh Clothes**Generic**$22.90**75 rev1y ago](https://www.amazon.com/dp/B0DHN55ZQ5) [**Zote Pink Liquid Laundry Soap 6-Pack (33.81 fl oz each) HE & Standard Machines Gentle & Effective Cleaning**Generic**$34.30**12 rev1y ago](https://www.amazon.com/dp/B0DDK5K8GS) [**ZOTE Zote White Liquid Laundry Detergent Soap Jabon 33.81fl oz/1 liter (Pack of 1)**Generic**$13.88**74 rev2y ago](https://www.amazon.com/dp/B0D7G5G1DR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ZOTE DETERGENTE LIQUIDO WHITE 1L (33.81 floz) jabon**Generic**$9.67**0.0★**▲ 336%**](https://www.amazon.com/dp/B0H2S6T4NS) [**ZOTE White Liquid Laundry Detergent Soap Jabon 33.81fl oz/1 liter (Pack of 3)**Generic**$26.49**4.9★**▲ 27%**](https://www.amazon.com/dp/B0FRN83DCD) [**Zote Pink Liquid Laundry Soap 6-Pack (33.81 fl oz each) HE & Standard Machines Gentle & Effective Cleaning**Generic**$34.30**5.0★**▲ 10%**](https://www.amazon.com/dp/B0DDK5K8GS) [**Jabon Zote Liquido**ZOTE**$8.87**4.6★**— 6%**](https://www.amazon.com/dp/B09KF51MGT) [**Liquid Laundry Detergent ZOTE - Pink & White 33.8 oz Each - Powerful Stain Remover for Standard & HE Washing Machines - Effective Formula for Clean Fresh Clothes**Generic**$22.90**4.4★**▼ 12%**](https://www.amazon.com/dp/B0DHN55ZQ5)
**~~View all trending →~~**
## **What buyers say about zote liquid detergent**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**50%
*“My clothes smell super clean”*
**Value For Money**10%
*“It's way cheaper too”*
**Cleansing**9%
*“I was really impressed with the performance of this laundry soap”*
**Washability**7%
*“Great for HE laundry”*
**Ease Of Cleaning**6%
*“It cleans just fine”*
**Quality-Overall**2%
*“An Excellent Product”*
**Color**2%
*“my colors came out really vibrant”*
### **What buyers complain about **
**Ease Of Cleaning**17%
*“Tide and persil can't get them clean”*
**Value For Money**10%
*“Its expensive for the little bottle”*
**Oily/Greasy**10%
*“not so great on greasy stains”*
**Color**7%
*“It was orange”*
**Leak-Proof**7%
*“it dripped down the side after I poured”*
**Washability**7%
*“it's already dripping from the last load of laundry”*
**Vegan/Organic**7%
*“Not zote”*
### **Top return reasons **
**Smell**33%
**Value For Money**27%
**Leak-Proof**20%
**Stain Resistance**7%
**Ingredients-Overall**7%
**Dilute/Watery**3%
**Advertised Vs Actual Product**3%
## **Common questions**
- **Is zote liquid detergent profitable to sell on Amazon United States?**
- The niche generates $55K/yr across 6 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +0.1%. Flapen's verdict: Skip it (36/100).
- **How competitive is the zote liquid detergent niche?**
- 2 brands and 31 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in zote liquid detergent?**
- Top complaints mined from reviews: Ease Of Cleaning, Value For Money, Oily/Greasy. The return rate is 0.5%.
- **What does it cost to enter the zote liquid detergent niche?**
- Listings span $8.87–$34.30; the average listing price is $19.35 (sweet spot $15–$100). The average incumbent carries 55 reviews — the moat a new listing must climb.
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