---
title: "Yellow Cups — $60K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/yellow-cups"
last_updated: "2026-08-09T09:01:22.081Z"
locale: en
meta:
description: "Niche score 58/100 · $60K/yr market · 81K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 58/100 · $60K/yr market · 81K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Yellow Cups — $60K/yr Amazon US Niche (2026) - Flapen"
---
# **yellow cups**
**Worth a look**
Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 15Growth 86Conversion 61Competition 60Returns 98Price range 57Avg price 66Brand share 77Review moat 41Quality gap 23
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Growth**
**Great****+86.7%**
90-day search growth — must beat 0% to launch
**Brand share**
**Great****58%**
top-5 brand share — no brand owns this niche
**Avg price**
**Good****$13.91**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****5.3%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****$5.01–$28.49**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****2,390.52**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$60K**
$60K/yr · 81K searches
According to Flapen's Amazon United States niche tracking, yellow cups is a $60K/yr Amazon United States market (81K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 58/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **yellow cups market data**
- **Units sold / yr**
- **4K–5K**
- avg 100–250/product
- **Revenue / yr**
- **$56K–$70K**
- units × avg price
- **Conversion rate**
- **5.3%**
- **Avg BSR**
- **#611**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **89%**
- **Out of stock**
- **4.4%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **161 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**21 **▼falling
**Sellers**
**68**
**Top-5 brand share**
**58%**
Top 20: 99%
**Top-5 click share**
**49%**
Top 20: 91%
**Open market**
**37%**
- PAMI23% - LANLISA12% - DecorRack8% - Sabary8% - Glowserve7% - Creative Converting5%
## **Demand & seasonality**
Weekly Amazon search volume, last 101 weeks — +86.7% search growth over the last 90 days.
4K3KSpike '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Apr, May, Jun · busiest ÷ quietest = 5.1×
[**Open Trend **](https://flapen.com/research/us/health-household/yellow-cups/trend)
## **Top yellow cups search terms**
- **yellow cups**35K/yr+78.0%3.7% conv. - **yellow plastic cups**22K/yr+96.5%4.7% conv. - **yellow disposable cups**8K/yr+83.6%3.4% conv. - **yellow cups disposable**7K/yr+82.0%4.8% conv. - **yellow party cups**7K/yr+74.2%3.8% conv. - **yellow solo cups 12 oz**3K/yr+179.2%10.4% conv. [**All search terms **](https://flapen.com/research/us/health-household/yellow-cups/search-terms)
## **Top yellow cups products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$3K10%$6K15%$9K20%$12K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**PAMI 100-Pack 7oz Yellow Disposable Cups Plastic Cups for Parties Bpa-Free Ideal for Cold Drinks**PAMI**$7.03**4.3★784 rev](https://www.amazon.com/dp/B09T8DH2NH) [2**LANLISA 50 Yellow Plastic Cups 16 oz Disposable Cups Drinking Cups For Birthday Party Picnic Easter**LANLISA**$13.79**4.7★251 rev](https://www.amazon.com/dp/B0FJDNVMKC) [3**Sabary 100 Pack 12oz Plastic Cups Yellow Graduation Heavy Duty Drinking Disposable Cups with Lines for Beverage Holiday Wedding Camping Barbecues Birthday Party Outdoor Picnic(Yellow and White)**Sabary**$20.33**4.6★238 rev](https://www.amazon.com/dp/B0BP7RBGF3) [4**Glowserve 50 Pack 12 oz Gold Disposable Plastic Cups Cocktail Glasses**Glowserve**$13.40**4.7★171 rev](https://www.amazon.com/dp/B0FWKBKKX2) [5**School Bus Yellow 16 oz Plastic Cups (240 per Case)**Creative Converting**$8.17**4.7★1,289 rev](https://www.amazon.com/dp/B001GQNR8Y)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Glad Plastic Cups Fun Pack in 4 Colors - Pink Green Blue & Yellow Sturdy Party Cups in Bright Colors - Ideal for Everyday Use or Special Occasions 16 Oz 100 Count**Glad**$12.03**4,591 rev6mo ago](https://www.amazon.com/dp/B0GD8W3RXY) [**Sliner 50 Sets 16 oz Yellow Gingham Party Plastic Cups Yellow Checkered Plaid Disposable Drinking Cups with Lids and Paper Straws for Christmas Baby Shower Wedding Birthday Party Supplies**Sliner**$26.45**145 rev7mo ago](https://www.amazon.com/dp/B0G46V2575) [**Glowserve 50 Pack 12 oz Gold Disposable Plastic Cups Cocktail Glasses**Glowserve**$13.40**171 rev7mo ago](https://www.amazon.com/dp/B0FWKBKKX2) [**LIKAJON 50 Yellow Plastic Cups 12 oz Disposable Cups Drinking Graduation Cups for Birthday Party Wedding Bridal & Baby Shower Picnic BBQ**LIKAJON**$12.86**37 rev8mo ago](https://www.amazon.com/dp/B0FYFLCDCG) [**LANLISA 50 Yellow Plastic Cups 16 oz Disposable Cups Drinking Cups For Birthday Party Picnic Easter**LANLISA**$13.79**251 rev11mo ago](https://www.amazon.com/dp/B0FJDNVMKC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Minatee 100 Count Plastic Cups Disposable Fancy Cups Heavy Duty Wine Cocktail Glasses for Graduation Wedding and Birthday Party Plastic Drinking Tumblers(Yellow 10 oz)**Minatee**$28.49**4.6★**▲ 131%**](https://www.amazon.com/dp/B0CDPR4JTB) [**Glad Plastic Cups Fun Pack in 4 Colors - Pink Green Blue & Yellow Sturdy Party Cups in Bright Colors - Ideal for Everyday Use or Special Occasions 16 Oz 100 Count**Glad**$12.03**4.7★**▲ 123%**](https://www.amazon.com/dp/B0GD8W3RXY) [**LIKAJON 50 Yellow Plastic Cups 12 oz Disposable Cups Drinking Graduation Cups for Birthday Party Wedding Bridal & Baby Shower Picnic BBQ**LIKAJON**$12.86**4.3★**▲ 109%**](https://www.amazon.com/dp/B0FYFLCDCG) [**Glowserve 50 Pack 12 oz Gold Disposable Plastic Cups Cocktail Glasses**Glowserve**$13.40**4.7★**▲ 80%**](https://www.amazon.com/dp/B0FWKBKKX2) [**Sliner 50 Sets 16 oz Yellow Gingham Party Plastic Cups Yellow Checkered Plaid Disposable Drinking Cups with Lids and Paper Straws for Christmas Baby Shower Wedding Birthday Party Supplies**Sliner**$26.45**4.7★**▲ 57%**](https://www.amazon.com/dp/B0G46V2575)
**~~View all trending →~~**
## **What buyers say about yellow cups**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**25%
*“Colors are bright”*
**Strength**11%
*“not flimsy at all”*
**Value For Money**11%
*“Worth It”*
**Quality-Overall**9%
*“Great quality cups”*
**Size-Overall**9%
*“Perfect Size”*
**Advertised Vs Actual Product**8%
*“Great Product As Advertised”*
**Durability**7%
*“Its good if you dont break it”*
**Ease Of Use**3%
*“They are easy to hold”*
**Thickness**2%
*“The material is thick”*
**Washability**1%
*“No need to wash dishes”*
### **What buyers complain about **
**Strength**14%
*“Flimsy”*
**Color**12%
*“Not yellow”*
**Thickness**8%
*“Cups are thinner than expected”*
**Quality-Overall**8%
*“so quality could be better”*
**Size-Overall**6%
*“Was one cup short”*
**Leak-Proof**5%
*“Leaky Cups”*
**Value For Money**5%
*“It's the exhorbitant cost of shipping that was not good”*
**Taste-Overall**5%
*“The cups made whatever I poured in them taste funny”*
**Material Quality**3%
*“They're made of plastic”*
**Ease Of Cleaning**3%
*“They do not want to rinse/wash their tumblers out”*
### **Top return reasons **
**Size-Overall**44%
**Color**20%
**Value For Money**12%
**Advertised Vs Actual Product**4%
**Strength**4%
**Material Quality**2%
**Thin**2%
**Quality-Overall**2%
**Functionality-Overall**1%
**Smell**1%
## **Common questions**
- **Is yellow cups profitable to sell on Amazon United States?**
- The niche generates $60K/yr across 27 tracked products. 3 of 5 products launched in the last 360 days are still selling. 90-day search growth is +86.7%. Flapen's verdict: Worth a look (58/100).
- **How competitive is the yellow cups niche?**
- 21 brands and 68 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 58% of demand.
- **What do buyers complain about in yellow cups?**
- Top complaints mined from reviews: Strength, Color, Thickness. The return rate is 0.5%.
- **When does demand for yellow cups peak?**
- Demand peaks in Apr–May–Jun; the busiest month runs 5.1× the quietest.
- **What does it cost to enter the yellow cups niche?**
- Listings span $5.01–$28.49; the average listing price is $13.91 (sweet spot $15–$100). The average incumbent carries 2,391 reviews — the moat a new listing must climb.
## **Related niches in Health & Household**
- 76 [**cedar oil**](https://flapen.com/research/us/health-household/cedar-oil)$1.2M/yr+214.4%**Launch it**- 77 [**nutrapure glp1 cutting mix**](https://flapen.com/research/us/health-household/nutrapure-glp1-cutting-mix)$149K/yr+940.2%**Worth a look**- 77 [**dexcom g7**](https://flapen.com/research/us/health-household/dexcom-g7)$2.0M/yr+39.9%**Launch it**- 77 [**purelia**](https://flapen.com/research/us/health-household/purelia)$635K/yr+359.7%**Worth a look**- 77 [**graduation napkins**](https://flapen.com/research/us/health-household/graduation-napkins)$302K/yr+385.7%**Worth a look**- 77 [**credit card wand**](https://flapen.com/research/us/health-household/credit-card-wand)$418K/yr+101.3%**Worth a look**[**All Health & Household niches **](https://flapen.com/research/us/health-household)