---
title: "Trend — window sponge - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/window-sponge/trend"
last_updated: "2026-08-06T19:36:02.074Z"
locale: en
meta:
  description: "Niche score 52/100 · $138K/yr market. Brand-locked demand (top 5 brands take 89% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $138K/yr market. Brand-locked demand (top 5 brands take 89% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — window sponge - Flapen"
---

# **window sponge**

**Worth a look**

Shows a sweet-spot price point ($26.27 avg), but brand-locked demand (top 5 brands take 89% of clicks) keeps it on the watch list.

Market size 30Growth 38Conversion 52Competition 76Returns 89Price range 46Avg price 95Brand share 27Review moat 43Quality gap 47

**Avg price**

**Incredible****$26.27**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.3%**

return rate — above 5% kills the launch gate

**Competition**

**Great****39%**

top-5 click share — an open shelf

**Conversion**

**Good****4.2%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****$5.46–$189.61**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****2,169.13**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+10.1%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$138K**

$138K/yr · 125K searches

**Brand share**

**Okay****89%**

top-5 brand share — brands hold most of the demand

## Trend