---
title: "Wilde Protein Chips Salt and Vinegar — $72K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/wilde-protein-chips-salt-and-vinegar"
last_updated: "2026-08-09T20:31:22.782Z"
locale: en
meta:
description: "Niche score 47/100 · $72K/yr market · 23K searches/yr · $24.43 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $72K/yr market · 23K searches/yr · $24.43 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Wilde Protein Chips Salt and Vinegar — $72K/yr Amazon US Niche (2026) - Flapen"
---
# **wilde protein chips salt and vinegar**
**Skip it**
Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Market size 18Growth 21Conversion 96Competition 11Returns 100Price range 71Avg price 95Brand share 9Review moat 67Quality gap 78
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****12.8%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Incredible****$24.43**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****$3.63–$43.37**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****838.6**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-8.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$72K**
$72K/yr · 23K searches
**Competition**
**Bad****87%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****96%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, wilde protein chips salt and vinegar is a $72K/yr Amazon United States market (23K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 47/100.
Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **wilde protein chips salt and vinegar market data**
- **Units sold / yr**
- **3K–4K**
- avg 250–500/product
- **Revenue / yr**
- **$73K–$98K**
- units × avg price
- **Conversion rate**
- **12.8%**
- **Avg BSR**
- **#115**
- **Page quality**
- **0%**
- **Prime**
- **90%**
- **Sponsored**
- **60%**
- **Out of stock**
- **7.1%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **139 days**
## **Competition & brand share**
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▼falling
**Sellers**
**596**
**Top-5 brand share**
**96%**
Top 20: 96%
**Top-5 click share**
**87%**
Top 20: 100%
**Open market**
**0%**
- Wilde Chips60% - WILDE BRANDS31% - --4% - WonderSlim2% - WILDE SNACKS2%
## **Demand**
Weekly Amazon search volume, last 49 weeks — -8.4% search growth over the last 90 days.
45K35KSpike '25Holiday '25Spike '26Aug '25Sep '25Nov '25Jan '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/us/health-household/wilde-protein-chips-salt-and-vinegar/trend)
## **Top wilde protein chips salt and vinegar search terms**
- **wilde protein chips salt and vinegar**14K/yr-8.0%12.6% conv. - **wilde salt and vinegar protein chips**5K/yr-6.2%14.2% conv. - **salt and vinegar protein chips**4K/yr-12.3%5.7% conv. [**All search terms **](https://flapen.com/research/us/health-household/wilde-protein-chips-salt-and-vinegar/search-terms)
## **Top wilde protein chips salt and vinegar products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$7K20%$14K30%$22K40%$29K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Wilde Snacks Chips Protein Seasalt Vingar 4 OZ**WILDE BRANDS**$6.79**4.2★503 rev](https://www.amazon.com/dp/B0BFKD24CF) [2**WILDE Protein Chips High Protein Snacks for Adults Keto Chips Gluten Free Low Carb Snack Box Made with Real Ingredients 1.34oz Bags Pack of 12 Sea Salt & Vinegar**Wilde Chips**$32.49**4.9★34 rev](https://www.amazon.com/dp/B0GWFCCS9M) [3**Sea Salt and Vinegar Protein Chips by Wilde Chips Thin and Crispy High Protein Keto Friendly Made with Real Ingredients 2.25oz Bag (8 Pack)**Wilde Chips**$43.37**4.1★966 rev](https://www.amazon.com/dp/B091BF2SGQ) [4**WILDE Protein Chips Variety Pack High Protein Snacks for Adults Keto Chips Gluten Free Low Carb Snack Box Made with Real Ingredients 1.34oz Bags Pack of 12**Wilde Chips**$32.61**4.1★3,206 rev](https://www.amazon.com/dp/B0B9WDZ7K9) [5**WILDE Himalayan Pink Salt Protein Chips Thin and Crispy High Protein Keto Friendly Made with Real Ingredients 1.34oz Bags (Pack of 8)**Wilde Chips**$23.79**4.4★1,966 rev](https://www.amazon.com/dp/B0B5VW4SJX)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**CHIPS CHCKN SSLT VINEGAR**WILDE SNACKS**$3.63**24 rev2y ago](https://www.amazon.com/dp/B0D828V5ZZ) [**Wilde Brands Protein Chips Sea Salt & Vinegar 8 Bags 1.34 oz (38 g) Each**--**$28.11**61 rev2y ago](https://www.amazon.com/dp/B0CVYJMN6G) [**Wilde Snacks Chips Protein Seasalt Vingar 4 OZ**WILDE BRANDS**$6.79**503 rev3y ago](https://www.amazon.com/dp/B0BFKD24CF) [**WILDE Protein Chips High Protein Snacks for Adults Keto Chips Gluten Free Low Carb Snack Box Made with Real Ingredients 1.34oz Bags Pack of 12 Sea Salt & Vinegar**Wilde Chips**$32.49**34 rev3y ago](https://www.amazon.com/dp/B0GWFCCS9M) [**WILDE Protein Chips Korean Sweet & Spicy High Protein Snacks for Adults Keto Chips Gluten Free Low Carb Snack Box Made with Real Ingredients 1.34oz Bags Pack of 12**Wilde Chips**$33.88**83 rev3y ago](https://www.amazon.com/dp/B0FY3LZGT4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**WILDE Protein Chips High Protein Snacks for Adults Keto Chips Gluten Free Low Carb Snack Box Made with Real Ingredients 1.34oz Bags Pack of 12 Sea Salt & Vinegar**Wilde Chips**$32.49**4.9★**▲ 238%**](https://www.amazon.com/dp/B0GWFCCS9M) [**WILDE Protein Chips Korean Sweet & Spicy High Protein Snacks for Adults Keto Chips Gluten Free Low Carb Snack Box Made with Real Ingredients 1.34oz Bags Pack of 12**Wilde Chips**$33.88**4.7★**▲ 139%**](https://www.amazon.com/dp/B0FY3LZGT4) [**Wonderslim Protein Chips with Probiotics Salt & Vinegar | 12g Plant Protein 170 Cal | High Protein Chips Vegan Gluten Free Non-GMO | Made with Avocado Oil No Seed Oils | 12 Pack**WonderSlim**$32.44**4.2★**▲ 28%**](https://www.amazon.com/dp/B075XRYC8T) [**Wilde Snacks Chips Protein Seasalt Vingar 4 OZ**WILDE BRANDS**$6.79**4.2★**▼ 11%**](https://www.amazon.com/dp/B0BFKD24CF) [**WILDE Protein Chips Variety Pack High Protein Snacks for Adults Keto Chips Gluten Free Low Carb Snack Box Made with Real Ingredients 1.34oz Bags Pack of 12**Wilde Chips**$32.61**4.1★**▼ 17%**](https://www.amazon.com/dp/B0B9WDZ7K9)
**~~View all trending →~~**
## **What buyers say about wilde protein chips salt and vinegar**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**29%
*“Delicious snack”*
**Flavor**19%
*“Amazing flavor”*
**Nutritional Content**16%
*“low carb”*
**Crispiness**8%
*“Brilliant crunchiness”*
**Health Benefits-Overall**4%
*“Always a good choice for snacks”*
**Salt Content**3%
*“They have just the right amount of flavor and salt”*
**Quality-Overall**2%
*“We are so grateful that there are manufacturers making quality food for people with health issues”*
**Value For Money**2%
*“Definitely worth the price”*
**Sweetness**1%
*“These chips have excellent sweetness”*
**Spiciness**1%
*“My daughter enjoyed the spicy”*
### **What buyers complain about **
**Taste-Overall**25%
*“AWFUL TASTE”*
**Flavor**7%
*“there's no flavor there's no chicken flavor there's no flavor except when you chew them they end up like sand in your mouth salty sand”*
**Texture/Consistency-Overall**7%
*“The texture is a lil weird”*
**Value For Money**6%
*“Price high”*
**Nutritional Content**5%
*“Not keto”*
**Salt Content**4%
*“or way too salty”*
**Moist/Dry**4%
*“Leaves a dry”*
**Spiciness**2%
*“The buffalo flavor is quite spicy”*
**Stale/Rotten/Spoiled**2%
*“Stale”*
**Burnt/Roasted/Overbaked**1%
*“What im guessing is burnt pieces”*
### **Top return reasons **
**Taste-Overall**47%
**Ingredients-Overall**8%
**Smell**6%
**Advertised Vs Actual Product**6%
**Contamination**6%
**Value For Money**6%
**Texture/Consistency-Overall**4%
**Sweetness**3%
**Moist/Dry**3%
**Quality-Overall**3%
## **Common questions**
- **Is wilde protein chips salt and vinegar profitable to sell on Amazon United States?**
- The niche generates $72K/yr across 10 tracked products. 90-day search growth is -8.4%. Flapen's verdict: Skip it (47/100).
- **How competitive is the wilde protein chips salt and vinegar niche?**
- 4 brands and 596 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 96% of demand.
- **What do buyers complain about in wilde protein chips salt and vinegar?**
- Top complaints mined from reviews: Taste-Overall, Flavor, Texture/Consistency-Overall. The return rate is 0.0%.
- **What does it cost to enter the wilde protein chips salt and vinegar niche?**
- Listings span $3.63–$43.37; the average listing price is $24.43 (sweet spot $15–$100). The average incumbent carries 839 reviews — the moat a new listing must climb.
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