---
title: "Search terms — vitamin b12 - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/vitamin-b12/search-terms"
last_updated: "2026-08-10T04:11:03.640Z"
locale: en
meta:
  description: "Niche score 61/100 · $25.2M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 61/100 · $25.2M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — vitamin b12 - Flapen"
---

# **vitamin b12**

**Worth a look**

Shows a $25.2M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 100Growth 24Conversion 97Competition 47Returns 100Price range 79Avg price 76Brand share 51Review moat 18Quality gap 18

**Market size**

**Incredible****$25.2M**

$25.2M/yr · 10.6M searches

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****15.6%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$6.64–$47.51**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$15.23**

avg listing price — sweet spot $15–$100

**Brand share**

**Good****75%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-1.6%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****16,175.13**

avg incumbent reviews — the moat a new listing must climb

## Search terms