---
title: "Search terms — vinyl floor repair kit - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/vinyl-floor-repair-kit/search-terms"
last_updated: "2026-08-07T20:27:11.131Z"
locale: en
meta:
  description: "Niche score 51/100 · $288K/yr market · 346K searches/yr · $17.68 avg price. Soft demand (+0.6% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $288K/yr market · 346K searches/yr · $17.68 avg price. Soft demand (+0.6% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — vinyl floor repair kit - Flapen"
---

# **vinyl floor repair kit**

**Worth a look**

Shows beatable incumbent ratings (4.2★), but soft demand (+0.6% this quarter) keeps it on the watch list.

Market size 51Growth 26Conversion 56Competition 50Returns 57Price range 54Avg price 82Brand share 32Review moat 47Quality gap 82

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Great****$17.68**

avg listing price — sweet spot $15–$100

**Returns**

**Good****2.7%**

return rate — above 5% kills the launch gate

**Conversion**

**Good****4.7%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$7.03–$24.54**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$288K**

$288K/yr · 346K searches

**Competition**

**Good****55%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****1,789.41**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****86%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+0.6%**

90-day search growth — must beat 0% to launch

## Search terms