---
title: "Trend — vegan multivitamins - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/vegan-multivitamins/trend"
last_updated: "2026-08-10T03:02:58.806Z"
locale: en
meta:
  description: "Niche score 58/100 · $386K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · $386K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — vegan multivitamins - Flapen"
---

# **vegan multivitamins**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 55Growth 54Conversion 64Competition 60Returns 100Price range 76Avg price 93Brand share 42Review moat 23Quality gap 27

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$22.36**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$8.29–$36.87**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****5.7%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****49%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****$386K**

$386K/yr · 306K searches

**Growth**

**Good****+26.6%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****7,215.34**

avg incumbent reviews — the moat a new listing must climb

## Trend