---
title: "Vegan Iron Supplements — $114K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/vegan-iron-supplements"
last_updated: "2026-08-06T19:37:43.455Z"
locale: en
meta:
description: "Niche score 57/100 · $114K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · $114K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Vegan Iron Supplements — $114K/yr Amazon US Niche (2026) - Flapen"
---
# **vegan iron supplements**
**Worth a look**
Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 27Growth 48Conversion 78Competition 51Returns 100Price range 82Avg price 86Brand share 74Review moat 22Quality gap 32
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$19.23**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$4.84–$68.11**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****7.8%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****61%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+18.7%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$114K**
$114K/yr · 76K searches
**Review moat**
**Bad****9,318.76**
avg incumbent reviews — the moat a new listing must climb
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, vegan iron supplements is a $114K/yr Amazon United States market (76K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Jan–Sep–Oct–Nov. Verdict: Worth a look — 57/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **vegan iron supplements market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$96K–$115K**
- units × avg price
- **Conversion rate**
- **7.8%**
- **Avg BSR**
- **#196**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **88%**
- **Out of stock**
- **3.7%**
- **Avg brand age**
- **81 months**
- **Avg seller age**
- **160 days**
## **Competition & brand share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**18 **▼falling
**Sellers**
**635**
**Top-5 brand share**
**61%**
Top 20: 100%
**Top-5 click share**
**54%**
Top 20: 95%
**Open market**
**34%**
- PlantFusion19% - NATURELO18% - MegaFood9% - DEVA7% - Amazon Elements6% - Nature's Bounty5%
## **Demand & seasonality**
Weekly Amazon search volume, last 100 weeks — +18.7% search growth over the last 90 days.
6K4KSpike '24Black Friday '24Spike '25Prime Day '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Jan, Sep, Oct, Nov · busiest ÷ quietest = 2.9×
[**Open Trend **](https://flapen.com/research/us/health-household/vegan-iron-supplements/trend)
## **Top vegan iron supplements search terms**
- **vegan iron**21K/yr+16.0%6.2% conv. - **vegan iron supplements**24K/yr-1.3%9.5% conv. - **iron vegan**9K/yr+31.1%2.9% conv. - **vegan iron supplement**8K/yr+68.6%2.6% conv. - **iron supplement vegan**5K/yr+17.7%7.7% conv. - **iron for vegans**4K/yr+99.0%0.3% conv. - **vegan iron supplements for women**4K/yr-15.3%5.4% conv. [**All search terms **](https://flapen.com/research/us/health-household/vegan-iron-supplements/search-terms)
## **Top vegan iron supplements products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$6K10%$11K15%$17K20%$23K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**PlantFusion Vegan Iron Supplements from Premium Plant Based Iron Supplements for Women and Men (25mg) Plus Folate & B12 90 Veggie Capsules**PlantFusion**$12.75**4.6★1,161 rev](https://www.amazon.com/dp/B07VP7YKRY) [2**NATURELO Vegan Iron Supplement with Vitamin C and Organic Whole Foods - Gentle Iron Pills for Women & Men with Iron Deficiency Including Pregnancy Anemia and Vegan Diets - 90 Mini Capsules**NATURELO**$21.45**4.6★5,815 rev](https://www.amazon.com/dp/B07ZN3WGJL) [3**Amazon Elements Iron 18mg Capsules Supports Red Blood Cell Production Vegan 195 Count 6 month supply (Packaging may vary)**Amazon Elements**$9.57**4.6★8,210 rev](https://www.amazon.com/dp/B0714BPQGB) [4**DEVA Nutrition Vegan Chelated Iron 29 mg Fortified with B-12 - High Potency Easy to Swallow - 90 Tablets 2-Pack**DEVA**$13.91**4.6★648 rev](https://www.amazon.com/dp/B005YRUEOG) [5**Natures Bounty Iron 65mg 325 mg Ferrous Sulfate Cellular Energy Support Promotes Normal Red Blood Cell Production 1 Serving Per Day Gluten Free 100 Vegetarian Tablets**Nature's Bounty**$4.84**4.7★35,936 rev](https://www.amazon.com/dp/B006QQRY2O)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Vitamatic Vegan Iron with Vitamin C B6 B12 & Folic Acid | Plus Spinach Broccoli Beetroot & Kale | 180 Capsules | Non-GMO Gluten-Free Sugar-Free | Made in USA**Vitamatic**$10.91**47 rev9mo ago](https://www.amazon.com/dp/B0FYBXLXGS) [**Ritual Iron Bisglycinate Supplement 60mg - 48-Hour Dosing - 15 Capsules**Ritual**$23.82**305 rev11mo ago](https://www.amazon.com/dp/B0FLLRFRPX) [**Naked Iron 65mg 325mg Ferrous Bisglycinate - High Potency Iron Supplement for Iron Deficiency Cellular Energy Support Promotes Healthy Red Blood Cell Production Non-GMO Gluten-Free 60 Capsules**NAKED**$13.01**821 rev1y ago](https://www.amazon.com/dp/B0DMXXX23B) [**MaryRuths Iron Gummies for 14+ with Vitamin C for Absorption | Sugar Free | Gummy Iron Supplement + VIT C | Energy Metabolism | Cellular Health | Immune Support | Vegan | Non-GMO | 60 Count**MARYRUTH'S**$20.54**986 rev3y ago](https://www.amazon.com/dp/B0BTHXGF59) [**Vegan Iron Gummies Supplement - with Vitamin C A B-Complex Folate Zinc for Adults & Kids - Health Blood & Energy Support for Iron Deficiency Anemia No After Taste - Peach Flavor (90 Ct)**VEGEPOWER**$17.88**1,668 rev4y ago](https://www.amazon.com/dp/B09YH8PMFM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Vitamatic Vegan Iron with Vitamin C B6 B12 & Folic Acid | Plus Spinach Broccoli Beetroot & Kale | 180 Capsules | Non-GMO Gluten-Free Sugar-Free | Made in USA**Vitamatic**$10.91**4.6★**▲ 243%**](https://www.amazon.com/dp/B0FYBXLXGS) [**DEVA Nutrition Vegan Chelated Iron 29 mg Fortified with B-12 - High Potency Easy to Swallow - 90 Tablets 2-Pack**DEVA**$13.91**4.6★**▲ 133%**](https://www.amazon.com/dp/B005YRUEOG) [**Ironvegan Gainer Vanilla Protein Powder 2500 GR**IRONVEGAN**$68.11**4.1★**▲ 91%**](https://www.amazon.com/dp/B078SYZ2F2) [**MaryRuths Liquid Iron Supplement for Women Men & Kids 15.22 Fl Oz Vegan**MARYRUTH'S**$30.84**4.5★**▲ 61%**](https://www.amazon.com/dp/B07YM21GR5) [**NOW Foods Supplements Iron 18 mg Non-Constipating* Essential Mineral 120 Veg Capsules**NOW Foods**$8.33**4.6★**▲ 49%**](https://www.amazon.com/dp/B000WQDD2O)
**~~View all trending →~~**
## **What buyers say about vegan iron supplements**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Iron**25%
*“Yummy Iron”*
**Quality-Overall**11%
*“Best quality”*
**Acid Regulator/Stomach Ache Relief**6%
*“No tummy aches”*
**Vitamin**6%
*“Good quality vitamin”*
**Regulates Digestion**4%
*“This product does help with constipation”*
**Side Effects**4%
*“No side Effects”*
**Energy Level**4%
*“helps energy level”*
**Advertised Vs Actual Product**4%
*“It works as it should”*
**Efficiency**3%
*“it seems to be doing good”*
**Value For Money**3%
*“Great value”*
### **What buyers complain about **
**Iron**20%
*“Too much iron is no good”*
**Taste-Overall**12%
*“Strong metallic taste”*
**Acid Regulator/Stomach Ache Relief**6%
*“it hurt my stomach”*
**Side Effects**4%
*“Made me nauseous”*
**Regulates Digestion**4%
*“Causes reflux”*
**Dosage**3%
*“65mg in a serving is a MASSIVE dose”*
**Smell**3%
*“It smells a bit weird”*
**Functionality-Overall**2%
*“I couldn't function”*
**Vitamin**2%
*“These B vitamins added do not agree with my body”*
**Advertised Vs Actual Product**2%
*“False advertising”*
### **Top return reasons **
**Iron**25%
**Acid Regulator/Stomach Ache Relief**13%
**Certifications**11%
**Value For Money**11%
**Side Effects**5%
**Advertised Vs Actual Product**5%
**Vitamin**5%
**Regulates Digestion**4%
**Ingredients-Overall**3%
**Strength**3%
## **Common questions**
- **Is vegan iron supplements profitable to sell on Amazon United States?**
- The niche generates $114K/yr across 25 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +18.7%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the vegan iron supplements niche?**
- 18 brands and 635 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 61% of demand.
- **What do buyers complain about in vegan iron supplements?**
- Top complaints mined from reviews: Iron, Taste-Overall, Acid Regulator/Stomach Ache Relief. The return rate is 0.0%.
- **When does demand for vegan iron supplements peak?**
- Demand peaks in Jan–Sep–Oct–Nov; the busiest month runs 2.9× the quietest.
- **What does it cost to enter the vegan iron supplements niche?**
- Listings span $4.84–$68.11; the average listing price is $19.23 (sweet spot $15–$100). The average incumbent carries 9,319 reviews — the moat a new listing must climb.
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