---
title: "Search terms — vanilla bone broth protein powder - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/vanilla-bone-broth-protein-powder/search-terms"
last_updated: "2026-08-10T00:21:54.933Z"
locale: en
meta:
  description: "Niche score 53/100 · $154K/yr market · 56K searches/yr. Brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $154K/yr market · 56K searches/yr. Brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — vanilla bone broth protein powder - Flapen"
---

# **vanilla bone broth protein powder**

**Worth a look**

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.

Market size 33Growth 37Conversion 62Competition 55Returns 100Price range 95Avg price 93Brand share 5Review moat 29Quality gap 68

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Price range**

**Incredible****$19.77–$80.03**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$50.15**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Good****5.5%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****52%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+9.5%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$154K**

$154K/yr · 56K searches

**Review moat**

**Okay****3,576.12**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Search terms