---
title: "Trend — vaginal perfume - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/vaginal-perfume/trend"
last_updated: "2026-08-10T15:30:43.140Z"
locale: en
meta:
  description: "Niche score 52/100 · $1.1M/yr market. Brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $1.1M/yr market. Brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — vaginal perfume - Flapen"
---

# **vaginal perfume**

**Worth a look**

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list.

Market size 80Growth 34Conversion 83Competition 42Returns 100Price range 50Avg price 48Brand share 16Review moat 21Quality gap 32

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.9%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Great****$1.1M**

$1.1M/yr · 1.1M searches

**Price range**

**Good****$2.76–$27.06**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Okay****$11.70**

avg listing price — sweet spot $15–$100

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+7.0%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****10,789.67**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****93%**

top-5 brand share — brand-locked demand

## Trend