---
title: "Urn Vault — $102K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/urn-vault"
last_updated: "2026-08-09T20:12:55.131Z"
locale: en
meta:
description: "Niche score 36/100 · $102K/yr market · 81K searches/yr · $125.36 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · $102K/yr market · 81K searches/yr · $125.36 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Urn Vault — $102K/yr Amazon US Niche (2026) - Flapen"
---
# **urn vault**
**Skip it**
Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Market size 25Growth 50Conversion 13Competition 52Returns 40Price range 25Avg price 67Brand share 12Review moat 84Quality gap 23
**Review moat**
**Great****324.65**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$125.36**
avg listing price — sweet spot $15–$100
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+19.8%**
90-day search growth — must beat 0% to launch
**Returns**
**Okay****3.8%**
return rate — above 5% kills the launch gate
**Market size**
**Okay****$102K**
$102K/yr · 81K searches
**Price range**
**Okay****$58.86–$224.50**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****1.0%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, urn vault is a $102K/yr Amazon United States market (81K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in May. Verdict: Skip it — 36/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **urn vault market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **$94K–$125K**
- units × avg price
- **Conversion rate**
- **1.0%**
- **Avg BSR**
- **#518**
- **Page quality**
- **0%**
- **Prime**
- **46%**
- **Sponsored**
- **85%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **199 days**
## **Competition & brand share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▼falling
**Sellers**
**12**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**54%**
Top 20: 92%
**Open market**
**3%**
- Crowne Vault48% - Silverlight Urns21% - Mainely Urns13% - Rsobl9% - Momentful Life5% - Gregspol Ltd2% - Open — no brand owns it (2 brands, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +19.8% search growth over the last 90 days.
2K2KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May · busiest ÷ quietest = 2.2×
[**Open Trend **](https://flapen.com/research/us/health-household/urn-vault/trend)
## **Top urn vault search terms**
- **urn vault for ground burial**15K/yr+34.4%1.1% conv. - **urn vault**24K/yr+22.4%1.0% conv. - **burial vaults for urns**6K/yr+66.2%0.7% conv. - **urn vaults for underground burial adult**7K/yr+3.8%0.8% conv. - **urn vaults**5K/yr+45.9%0.4% conv. - **vault for urn burial in cemetery**5K/yr+9.3%0.9% conv. - **burial vaults for cremation urns**4K/yr-8.2%0.7% conv. - **cremation vault**4K/yr+3.5%0.9% conv. - **burial vault**3K/yr+52.8%0.6% conv. - **urn vault for burial**9K/yr-68.7%0.3% conv. [**All search terms **](https://flapen.com/research/us/health-household/urn-vault/search-terms)
## **Top urn vault products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$10K20%$20K30%$31K40%$41K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Crowne Vault Recycled Urn Vault for Underground Burial | Fortified Urn Vaults to Hold Cremation Urns for Cemetery and Ground Burials | Made in The USA and Responsibly Manufactured (Coronet Carbon)**Crowne Vault**$88.71**4.8★1,441 rev](https://www.amazon.com/dp/B0BTQ3611P) [2**Crowne Vault Urn Vault for Underground Burial | Fortified Container to Hold Adult Human Ashes and Cremation Urns for Cemetery and Ground Burial | Made in the USA (Regent Granite Grey)**Crowne Vault**$107.61**4.8★1,441 rev](https://www.amazon.com/dp/B082XNWKKD) [3**LegacyGuard Durable Polymer Burial Urn Vault - Vault for Ground Burial of One Cremation Urn - White Granite - Made in the U.S.A. - Mainely Urns**Mainely Urns**$98.13**4.4★97 rev](https://www.amazon.com/dp/B09GQLRDK9) [4**Crowne Vault | Double Urn Vaults for Underground Burial | Holds Two Adult Cremation Urns for Cemetery and Ground Burials | Made in The USA (Marquis Granite Grey)**Crowne Vault**$167.60**4.8★1,441 rev](https://www.amazon.com/dp/B082XNB8SK) [5**Custom Engraved Mackenzie Urn Vault - Up to Three Line of Custom Engraving Included. Six Different Custom Fonts to Choose from. Cultured Marble Adult Full Size urn. Carrera Color**Momentful Life**$209.91**4.9★191 rev](https://www.amazon.com/dp/B0B52FFKP7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**GetUrns Urn Vault for Burial Durable Cremation Urn Container for Ground Burial | Weather-Resistant ABS Plastic | Secure Vault for Cemetery Use Made in USA (White Granite)**GetUrns**$99.75**0 rev1y ago](https://www.amazon.com/dp/B0FW58KBBB) [**Crowne Vault Castlegard Cremation Niche Marker | Durable Mausoleum & Columbarium Memorial Plaque | Fits Standard Crematory Container | Made in USA (Granite Grey)**Crowne Vault**$58.86**13 rev2y ago](https://www.amazon.com/dp/B0D5DTBZDN) [**Fortress Urn Vault Double in White Urn Vault for Two Companion Urn Vault for Ground Burial Holds Two Adult Cremation Urns for Human Ashes Durable Cremation Urn Vault for Cemetery Burial**Silverlight Urns**$195.31**28 rev2y ago](https://www.amazon.com/dp/B0CF61VWDV) [**Custom Silverlight Engraved Safeguard Urn Vault for Ground Burial - Gold Holds One Urn**Silverlight Urns**$169.40**7 rev2y ago](https://www.amazon.com/dp/B0CN1NJ8NH) [**Rsobl Black Marble Cremation Urn Vault for Human Ashes Adult Sized for Ground Burial Home Memorial and Funeral Use**Rsobl**$98.41**104 rev2y ago](https://www.amazon.com/dp/B0CJ4WTV1D)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**GetUrns Urn Vault for Burial Durable Cremation Urn Container for Ground Burial | Weather-Resistant ABS Plastic | Secure Vault for Cemetery Use Made in USA (White Granite)**GetUrns**$99.75**0.0★**▲ 131%**](https://www.amazon.com/dp/B0FW58KBBB) [**Custom Silverlight Engraved Safeguard Urn Vault for Ground Burial - Granite Gray Holds One Urn**Silverlight Urns**$114.97**4.2★**▲ 82%**](https://www.amazon.com/dp/B0FX37QN7M) [**Custom Silverlight Engraved Safeguard Urn Vault for Ground Burial - Navy Blue Holds One Urn**Silverlight Urns**$130.17**4.2★**▲ 61%**](https://www.amazon.com/dp/B0FX3CXKHF) [**LegacyGuard Durable Polymer Burial Urn Vault - Vault for Ground Burial of One Cremation Urn - Navy Blue - Made in the U.S.A. - Mainely Urns**Mainely Urns**$103.06**4.6★**▲ 54%**](https://www.amazon.com/dp/B09GQPJS9H) [**Silverlight Fortress Urn Vault in Gold Single Urn Vault for One Ground Burial Urn Vault Holds One Adult Cremation Urn for Human Ashes Durable Cremation Urn Vault for Cemetery Burial**Silverlight Urns**$125.59**4.6★**▲ 53%**](https://www.amazon.com/dp/B016RUPK2O)
**~~View all trending →~~**
## **What buyers say about urn vault**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**20%
*“Good quality construction”*
**Advertised Vs Actual Product**19%
*“The product is as advertised”*
**Value For Money**13%
*“It's worth it buy it”*
**Size-Overall**9%
*“Perfect size”*
**Strength**8%
*“Well built”*
**Weight Light**5%
*“Not too heavy”*
**Weight Heavy**4%
*“HEAVY”*
**Design-Overall**3%
*“Well constructed”*
**Color**3%
*“The color”*
**Locally Manufactured**3%
*“Made in the USA”*
### **What buyers complain about **
**Strength**11%
*“flimsy especially for 100 dollars”*
**Size-Overall**11%
*“I didn't realize how big it was”*
**Thickness**11%
*“we were expecting something twice as thick as it is”*
**Quality-Overall**11%
*“Looks cheap”*
**Value For Money**11%
*“way overpriced for what it is”*
**Color**11%
*“Not a true color”*
**Material Quality**6%
*“Its plastic”*
**Durability**4%
*“It wasn't as durable as I'd hoped”*
### **Top return reasons **
**Size-Overall**67%
**Advertised Vs Actual Product**10%
**Material Quality**5%
**Value For Money**3%
**Quality-Overall**3%
**Strength**2%
**Certifications**2%
**Bin Capacity**1%
**Color**1%
**Weight Light**1%
## **Common questions**
- **Is urn vault profitable to sell on Amazon United States?**
- The niche generates $102K/yr across 26 tracked products. 90-day search growth is +19.8%. Flapen's verdict: Skip it (36/100).
- **How competitive is the urn vault niche?**
- 8 brands and 12 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in urn vault?**
- Top complaints mined from reviews: Strength, Size-Overall, Thickness. The return rate is 3.8%.
- **When does demand for urn vault peak?**
- Demand peaks in May; the busiest month runs 2.2× the quietest.
- **What does it cost to enter the urn vault niche?**
- Listings span $58.86–$224.50; the average listing price is $125.36 (sweet spot $15–$100). The average incumbent carries 325 reviews — the moat a new listing must climb.
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