---
title: "Products — ultrabrite toothpaste - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/ultrabrite-toothpaste/products"
last_updated: "2026-08-10T10:38:50.140Z"
locale: en
meta:
  description: "Niche score 53/100 · $252K/yr market · 100K searches/yr. A concentrated shelf (top 5 take 83% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $252K/yr market · 100K searches/yr. A concentrated shelf (top 5 take 83% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — ultrabrite toothpaste - Flapen"
---

# **ultrabrite toothpaste**

**Worth a look**

Shows low returns (0.2%), but a concentrated shelf (top 5 take 83% of clicks) keeps it on the watch list.

Market size 47Growth 64Conversion 97Competition 14Returns 99Price range 57Avg price 78Brand share 15Review moat 84Quality gap 18

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****15.4%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Great****314.9**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****$16.31**

avg listing price — sweet spot $15–$100

**Growth**

**Good****+42.2%**

90-day search growth — must beat 0% to launch

**Price range**

**Good****$5.64–$27.19**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****$252K**

$252K/yr · 100K searches

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****94%**

top-5 brand share — brand-locked demand

**Competition**

**Bad****83%**

top-5 click share — a locked-up shelf

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Products