---
title: "Products — toothpaste 3 oz - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/toothpaste-3-oz/products"
last_updated: "2026-08-10T16:22:19.496Z"
locale: en
meta:
  description: "Niche score 47/100 · $57K/yr market · 32K searches/yr · $10.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · $57K/yr market · 32K searches/yr · $10.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — toothpaste 3 oz - Flapen"
---

# **toothpaste 3 oz**

**Skip it**

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Market size 14Growth 49Conversion 98Competition 66Returns 99Price range 32Avg price 39Brand share 5Review moat 23Quality gap 24

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****16.4%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****45%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+19.2%**

90-day search growth — must beat 0% to launch

**Avg price**

**Okay****$10.66**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****$1.97–$21.09**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****7,447.93**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$57K**

$57K/yr · 32K searches

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

## Products