---
title: "Search terms — toilet bombs - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/toilet-bombs/search-terms"
last_updated: "2026-08-10T22:54:51.869Z"
locale: en
meta:
  description: "Niche score 51/100 · $296K/yr market · 244K searches/yr. A concentrated shelf (top 5 take 81% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $296K/yr market · 244K searches/yr. A concentrated shelf (top 5 take 81% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — toilet bombs - Flapen"
---

# **toilet bombs**

**Worth a look**

Shows low returns (0.3%), but a concentrated shelf (top 5 take 81% of clicks) keeps it on the watch list.

Market size 51Growth 23Conversion 81Competition 16Returns 99Price range 79Avg price 68Brand share 30Review moat 22Quality gap 77

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.5%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$5.55–$52.20**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****$14.18**

avg listing price — sweet spot $15–$100

**Market size**

**Good****$296K**

$296K/yr · 244K searches

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-3.3%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****9,228.27**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****81%**

top-5 click share — a locked-up shelf

## Search terms