---
title: "Search terms — tobacco - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/tobacco/search-terms"
last_updated: "2026-08-10T21:36:06.038Z"
locale: en
meta:
  description: "Niche score 51/100 · $104K/yr market · 569K searches/yr · $20.41 avg price. Weak search conversion (0.9%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $104K/yr market · 569K searches/yr · $20.41 avg price. Weak search conversion (0.9%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — tobacco - Flapen"
---

# **tobacco**

**Worth a look**

Shows beatable incumbent ratings (3.9★), but weak search conversion (0.9%) keeps it on the watch list.

Market size 26Growth 26Conversion 11Competition 42Returns 96Price range 81Avg price 89Brand share 55Review moat 59Quality gap 96

**Quality gap**

**Incredible****3.9★**

avg incumbent rating — lower means beatable quality

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$20.41**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$8.20–$48.37**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,148.45**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****$104K**

$104K/yr · 569K searches

**Growth**

**Okay****+0.9%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.9%**

search→purchase rate — share of searches ending in a sale

**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0")

## Search terms