---
title: "Tide with Bleach — $294K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/tide-with-bleach"
last_updated: "2026-08-10T21:21:09.411Z"
locale: en
meta:
description: "Niche score 44/100 · $294K/yr market · 125K searches/yr · $20.05 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $294K/yr market · 125K searches/yr · $20.05 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Tide with Bleach — $294K/yr Amazon US Niche (2026) - Flapen"
---
# **tide with bleach**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 51Growth 38Conversion 94Competition 3Returns 99Price range 68Avg price 88Brand share 0Review moat 21Quality gap 22
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****11.7%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$20.05**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$5.89–$34.73**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Good****$294K**
$294K/yr · 125K searches
**Growth**
**Okay****+10.2%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****11,126.67**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****96%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, tide with bleach is a $294K/yr Amazon United States market (125K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul. Verdict: Skip it — 44/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **tide with bleach market data**
- **Units sold / yr**
- **15K–20K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **$301K–$401K**
- units × avg price
- **Conversion rate**
- **11.7%**
- **Avg BSR**
- **#153**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **83%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **82 months**
- **Avg seller age**
- **140 days**
## **Competition & brand share**
The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▼falling
**Sellers**
**71**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**96%**
Top 20: 100%
**Open market**
**0%**
- Tide72% - Clorox18% - Procter & Gamble6% - OxiClean4%
## **Demand & seasonality**
Weekly Amazon search volume, last 100 weeks — +10.2% search growth over the last 90 days.
3K2KSpike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jul · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/health-household/tide-with-bleach/trend)
## **Top tide with bleach search terms**
- **tide with bleach**38K/yr+3.7%9.6% conv. - **tide with bleach powder**18K/yr+21.4%14.8% conv. - **powdered bleach**10K/yr+25.8%3.8% conv. - **tide bleach**9K/yr+15.3%7.4% conv. - **powder bleach for laundry**7K/yr+7.1%5.3% conv. - **bleach crystals for laundry**4K/yr+7.8%2.8% conv. - **tide with bleach laundry detergent**6K/yr+1.6%6.8% conv. - **bleach powder laundry**5K/yr+9.5%5.6% conv. - **tide powder with bleach**4K/yr+0.9%19.2% conv. - **tide bleach powder**3K/yr+26.1%16.7% conv. [**All search terms **](https://flapen.com/research/us/health-household/tide-with-bleach/search-terms)
## **Top tide with bleach products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%$59K40%$118K60%$177K80%$236K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Tide Powder Laundry Detergent with Bleach Original Scent 89 Loads 129 oz**Tide**$21.84**4.8★1,453 rev](https://www.amazon.com/dp/B0DT2FNVWY) [2**Clorox Concentrated Bleach Powder 21.1 oz**Clorox**$16.47**4.7★2,357 rev](https://www.amazon.com/dp/B09X1Y6TNS) [3**Tide Plus Bleach Alternative HE Turbo Clean Liquid Laundry Detergent 46fl oz 29 Loads**Tide**$28.90**4.6★1,131 rev](https://www.amazon.com/dp/B00MYEMH9M) [4**Tide Plus Bleach Alternative Safe on Colors Liquid Laundry Detergent Original Scent 2.72 L (59 Loads)**Procter & Gamble**$34.73**4.4★281 rev](https://www.amazon.com/dp/B00JC60ECC) [5**Clorox Control Bleach Packs Regular Laundry Packs 12 Count**Clorox**$5.89**4.7★15,629 rev](https://www.amazon.com/dp/B012647L8G)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Tide Powder Laundry Detergent with Bleach Original Scent 89 Loads 129 oz**Tide**$21.84**1,453 rev1y ago](https://www.amazon.com/dp/B0DT2FNVWY) [**Clorox Concentrated Bleach Powder 21.1 oz**Clorox**$16.47**2,357 rev4y ago](https://www.amazon.com/dp/B09X1Y6TNS) [**Clorox Control Bleach Packs Regular Laundry Packs 12 Count**Clorox**$5.89**15,629 rev11y ago](https://www.amazon.com/dp/B012647L8G) [**Tide Plus Bleach Alternative HE Turbo Clean Liquid Laundry Detergent 46fl oz 29 Loads**Tide**$28.90**1,131 rev11y ago](https://www.amazon.com/dp/B00MYEMH9M) [**Tide Plus Bleach Alternative Safe on Colors Liquid Laundry Detergent Original Scent 2.72 L (59 Loads)**Procter & Gamble**$34.73**281 rev12y ago](https://www.amazon.com/dp/B00JC60ECC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Clorox Control Bleach Packs Regular Laundry Packs 12 Count**Clorox**$5.89**4.7★**▲ 53%**](https://www.amazon.com/dp/B012647L8G) [**Tide Plus Bleach Alternative HE Turbo Clean Liquid Laundry Detergent 46fl oz 29 Loads**Tide**$28.90**4.6★**▲ 28%**](https://www.amazon.com/dp/B00MYEMH9M) [**Clorox Concentrated Bleach Powder 21.1 oz**Clorox**$16.47**4.7★**— 1%**](https://www.amazon.com/dp/B09X1Y6TNS) [**Tide Powder Laundry Detergent with Bleach Original Scent 89 Loads 129 oz**Tide**$21.84**4.8★**— 2%**](https://www.amazon.com/dp/B0DT2FNVWY) [**OxiClean White Revive Laundry Whitener and Stain Remover Powder Alternative to Bleach for Laundry 5 lb**OxiClean**$12.44**4.7★**— 10%**](https://www.amazon.com/dp/B00IA9QTAI)
**~~View all trending →~~**
## **What buyers say about tide with bleach**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**14%
*“The product quality exceeded expectations — well-made”*
**Smell**10%
*“It has a nice subtle scent as well”*
**Ease Of Cleaning**10%
*“he cleans very well”*
**Color**10%
*“colors are bright”*
**Value For Money**9%
*“Price is great”*
**Ease Of Use**7%
*“easy to store”*
**Brightness/Shine/Glow**5%
*“It also great on brighten up everything”*
**Advertised Vs Actual Product**5%
*“As advertised”*
**Washability**5%
*“great for maintaining consistent results in every wash”*
**Efficiency**5%
*“It does a great job lifting the red”*
### **What buyers complain about **
**Smell**21%
*“Horrible smell”*
**Color**14%
*“it becomes white more”*
**Stain Resistance**11%
*“Does not work on stains”*
**Value For Money**6%
*“In other words, the price charged was almost double and was a ripoff”*
**Leak-Proof**5%
*“Packaging leaks”*
**Functionality-Overall**5%
*“it doesn't work”*
**Size-Overall**3%
*“It's larger”*
**Ease Of Use**3%
*“it won't close easily”*
**Color Fading/Discoloration**3%
*“discoloration has been there for a good while”*
**Ease Of Cleaning**2%
*“Not worth the powder mess”*
### **Top return reasons **
**Leak-Proof**38%
**Smell**21%
**Advertised Vs Actual Product**8%
**Functionality-Overall**7%
**Value For Money**6%
**Size-Overall**5%
**Stain Resistance**3%
**Color**2%
**Contamination**2%
**Ease Of Cleaning**1%
## **Common questions**
- **Is tide with bleach profitable to sell on Amazon United States?**
- The niche generates $294K/yr across 6 tracked products. 90-day search growth is +10.2%. Flapen's verdict: Skip it (44/100).
- **How competitive is the tide with bleach niche?**
- 4 brands and 71 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in tide with bleach?**
- Top complaints mined from reviews: Smell, Color, Stain Resistance. The return rate is 0.2%.
- **When does demand for tide with bleach peak?**
- Demand peaks in Jul; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the tide with bleach niche?**
- Listings span $5.89–$34.73; the average listing price is $20.05 (sweet spot $15–$100). The average incumbent carries 11,127 reviews — the moat a new listing must climb.
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