---
title: "Suppositories — $2.2M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/suppositories"
last_updated: "2026-08-11T00:46:43.055Z"
locale: en
meta:
description: "Niche score 48/100 · $2.2M/yr market · 1.0M searches/yr · $10.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $2.2M/yr market · 1.0M searches/yr · $10.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Suppositories — $2.2M/yr Amazon US Niche (2026) - Flapen"
---
# **suppositories**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 95Growth 36Conversion 100Competition 10Returns 100Price range 28Avg price 39Brand share 0Review moat 23Quality gap 25
**Conversion**
**Incredible****20.8%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Market size**
**Incredible****$2.2M**
$2.2M/yr · 1.0M searches
**Avg price**
**Okay****$10.65**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+8.7%**
90-day search growth — must beat 0% to launch
**Price range**
**Okay****$4.46–$19.11**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****7,145.75**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****87%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, suppositories is a $2.2M/yr Amazon United States market (1.0M searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 48/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **suppositories market data**
- **Units sold / yr**
- **200K–250K**
- avg 30,000–40,000/product
- **Revenue / yr**
- **$2.1M–$2.7M**
- units × avg price
- **Conversion rate**
- **20.8%**
- **Avg BSR**
- **#72**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **84 months**
- **Avg seller age**
- **151 days**
## **Competition & brand share**
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▼falling
**Sellers**
**37**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**87%**
Top 20: 100%
**Open market**
**0%**
- Fleet78% - Dulcolax9% - AVEDANA9% - NeilMed4% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +8.7% search growth over the last 90 days.
25K15K seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/health-household/suppositories/trend)
## **Top suppositories search terms**
- **suppositories**201K/yr+43.0%12.5% conv. - **glycerin suppositories**166K/yr+16.8%21.8% conv. - **fleet glycerin suppositories**125K/yr+20.9%27.9% conv. - **suppositories for constipation**161K/yr-46.5%18.9% conv. - **suppository for constipation adult**44K/yr+45.9%21.9% conv. - **suppository**62K/yr-6.1%10.2% conv. - **supositores**52K/yr-2.3%10.8% conv. - **fleet suppositories**41K/yr-18.7%24.8% conv. - **supositorios de glicerina para adultos**25K/yr+32.7%15.0% conv. - **laxative suppositories**32K/yr+3.1%15.3% conv. [**All search terms **](https://flapen.com/research/us/health-household/suppositories/search-terms)
## **Top suppositories products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$335K30%$670K45%$1.0M60%$1.3M101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Fleet Glycerin Suppositories for Constipation Relief Fast and Effective Stimulant-Free Laxative with Aloe Vera 50 Count Jar**Fleet**$4.46**4.7★20,393 rev](https://www.amazon.com/dp/B000Q69TK0) [2**Fleet Liquid Glycerin Suppositories for Constipation Relief Fast and Effective Stimulant-free Laxative 4 Bottles per Pack 7.5 mL Each**Fleet**$5.17**4.6★2,107 rev](https://www.amazon.com/dp/B0000530H5) [3**Fleet Glycerin Suppositories for Constipation Relief Fast and Effective Stimulant-Free Laxative with Aloe Vera 50 Count Jar Pack of 3**Fleet**$12.55**4.7★20,393 rev](https://www.amazon.com/dp/B085GXWRGH) [4**Dulcolax Stimulant Laxative Medicated Suppositories Predictable & Effective Constipation Relief Bisacodyl 10 mg 28 Count Stimulant Laxatives**Dulcolax**$19.11**4.6★4,924 rev](https://www.amazon.com/dp/B00007MII0) [5**AVEDANA USP 2g Glycerin Laxatives Suppository 100 Adult Size Laxative Suppositories for Men and Women Fast and Gentle Relief Suppositories for Constipation Comfortable Shape Adult Suppository**AVEDANA**$10.03**4.6★3,379 rev](https://www.amazon.com/dp/B08P2C7GT9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**NeilMed Glycerin Laxative Suppositories Gentle Relief from Constipation Fast Acting indivdually Wrapped 30 ct**NeilMed**$9.63**47 rev7mo ago](https://www.amazon.com/dp/B0G35J9NWN) [**AVEDANA USP 2g Glycerin Laxatives Suppository 100 Adult Size Laxative Suppositories for Men and Women Fast and Gentle Relief Suppositories for Constipation Comfortable Shape Adult Suppository**AVEDANA**$10.03**3,379 rev5y ago](https://www.amazon.com/dp/B08P2C7GT9) [**AVEDANA Bisacodyl Laxative Suppository | USP 10mg for Fast Gentle Constipation Relief | Comfort-Shaped Pack of 16 Suppositories**AVEDANA**$10.02**976 rev5y ago](https://www.amazon.com/dp/B08P25STWN) [**Fleet Liquid Glycerin Suppositories for Constipation Relief Fast and Effective Stimulant-Free Laxative 4 Bottles per Pack 7.5 mL Each Pack of 3**Fleet**$14.26**4,947 rev9y ago](https://www.amazon.com/dp/B01LWY6FGA) [**Fleet Glycerin Suppositories for Constipation Relief Fast and Effective Stimulant-Free Laxative with Aloe Vera 50 Count Jar Pack of 3**Fleet**$12.55**20,393 rev12y ago](https://www.amazon.com/dp/B085GXWRGH)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**NeilMed Glycerin Laxative Suppositories Gentle Relief from Constipation Fast Acting indivdually Wrapped 30 ct**NeilMed**$9.63**4.4★**▲ 138%**](https://www.amazon.com/dp/B0G35J9NWN) [**Fleet Liquid Glycerin Suppositories for Constipation Relief Fast and Effective Stimulant-free Laxative 4 Bottles per Pack 7.5 mL Each**Fleet**$5.17**4.6★**▲ 61%**](https://www.amazon.com/dp/B0000530H5) [**Fleet Glycerin Suppositories for Constipation Relief Fast and Effective Stimulant-Free Laxative with Aloe Vera 50 Count Jar Pack of 3**Fleet**$12.55**4.7★**▲ 18%**](https://www.amazon.com/dp/B085GXWRGH) [**Fleet Glycerin Suppositories for Constipation Relief Fast and Effective Stimulant-Free Laxative with Aloe Vera 50 Count Jar**Fleet**$4.46**4.7★**— 1%**](https://www.amazon.com/dp/B000Q69TK0) [**Dulcolax Stimulant Laxative Medicated Suppositories Predictable & Effective Constipation Relief Bisacodyl 10 mg 28 Count Stimulant Laxatives**Dulcolax**$19.11**4.6★**— 7%**](https://www.amazon.com/dp/B00007MII0)
**~~View all trending →~~**
## **What buyers say about suppositories**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Efficiency**20%
*“Gets the job done when needed”*
**Ease Of Use**13%
*“handy”*
**Value For Money**12%
*“Better price”*
**Advertised Vs Actual Product**11%
*“As advertised”*
**Quality-Overall**9%
*“Old fashioned good product”*
**Regulates Digestion**7%
*“Relieves constipation”*
**Acid Regulator/Stomach Ache Relief**2%
*“Great, dependable relief, very gentle on stomach”*
**Soft Feel**2%
*“glides right in -so smooth”*
**Strength**2%
*“rock solid”*
**Size-Overall**2%
*“So they can easily fit in your medicine cabinet”*
### **What buyers complain about **
**Functionality-Overall**25%
*“This does absolutely nothing”*
**Ease Of Use**9%
*“Very, Very difficult to open if at all”*
**Size-Overall**5%
*“Not my size”*
**Dosage**5%
*“used one a day for 5 days *as it says the maximum dose is ONE every 24 hours*”*
**Comfort-Overall**4%
*“Horribly uncomfortable”*
**Pain Relief-Overall**4%
*“It hurts very bad”*
**Value For Money**3%
*“Expensive”*
**Regulates Digestion**3%
*“I suffer from severe constipation”*
**Quality-Overall**3%
*“definitely a quality control issue”*
**Jamming/Clogging**2%
*“My go to when things are clogged up”*
## **Common questions**
- **Is suppositories profitable to sell on Amazon United States?**
- The niche generates $2.2M/yr across 8 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +8.7%. Flapen's verdict: Skip it (48/100).
- **How competitive is the suppositories niche?**
- 4 brands and 37 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in suppositories?**
- Top complaints mined from reviews: Functionality-Overall, Ease Of Use, Size-Overall. The return rate is 0.0%.
- **When does demand for suppositories peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the suppositories niche?**
- Listings span $4.46–$19.11; the average listing price is $10.65 (sweet spot $15–$100). The average incumbent carries 7,146 reviews — the moat a new listing must climb.
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