---
title: "Trend — sunbrella - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/sunbrella/trend"
last_updated: "2026-08-11T06:01:13.796Z"
locale: en
meta:
  description: "Niche score 61/100 · $465K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 61/100 · $465K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — sunbrella - Flapen"
---

# **sunbrella**

**Worth a look**

Shows demand growing +101.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 58Growth 92Conversion 32Competition 64Returns 61Price range 22Avg price 83Brand share 57Review moat 40Quality gap 72

**Growth**

**Great****+101.4%**

90-day search growth — must beat 0% to launch

**Avg price**

**Great****$79.12**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Good****2.6%**

return rate — above 5% kills the launch gate

**Market size**

**Good****$465K**

$465K/yr · 231K searches

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,454.76**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.5%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****$9.74–$395.80**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Trend