---
title: "Suction Cup Toothbrush — $239K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/suction-cup-toothbrush"
last_updated: "2026-08-11T04:21:27.962Z"
locale: en
meta:
description: "Niche score 45/100 · $239K/yr market · 196K searches/yr · $11.34 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $239K/yr market · 196K searches/yr · $11.34 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Suction Cup Toothbrush — $239K/yr Amazon US Niche (2026) - Flapen"
---
# **suction cup toothbrush**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 45Growth 21Conversion 90Competition 51Returns 98Price range 59Avg price 45Brand share 0Review moat 24Quality gap 19
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****10.8%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$3.97–$30.94**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$239K**
$239K/yr · 196K searches
**Avg price**
**Okay****$11.34**
avg listing price — sweet spot $15–$100
**Review moat**
**Bad****5,460.21**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-7.0%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, suction cup toothbrush is a $239K/yr Amazon United States market (196K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 45/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **suction cup toothbrush market data**
- **Units sold / yr**
- **20K–25K**
- avg 750–1,000/product
- **Revenue / yr**
- **$227K–$284K**
- units × avg price
- **Conversion rate**
- **10.8%**
- **Avg BSR**
- **#69**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **25%**
- **Out of stock**
- **1.3%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **143 days**
## **Competition & brand share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**3 **▲rising
**Sellers**
**95**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**54%**
Top 20: 95%
**Open market**
**0%**
- Oral-B51% - Colgate48% - Brush Buddies1%
## **Demand**
Weekly Amazon search volume, last 37 weeks — -7.0% search growth over the last 90 days.
8K6KHoliday '25Spike '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/us/health-household/suction-cup-toothbrush/trend)
## **Top suction cup toothbrush search terms**
- **colgate kids toothbrush**52K/yr-12.8%5.2% conv. - **frozen toothbrush**25K/yr-20.0%15.1% conv. - **elsa toothbrush**23K/yr-10.2%18.1% conv. - **bluey electric toothbrush**15K/yr+22.8%2.6% conv. - **kids toothbrush colgate**8K/yr-1.0%6.2% conv. - **kids colgate toothbrush**9K/yr-8.6%5.0% conv. - **bluey toothbrush electric**8K/yr+45.9%3.3% conv. - **minion toothbrush**7K/yr+36.6%7.9% conv. - **colgate toothbrush kids**8K/yr-17.5%5.0% conv. - **frozen toothbrush age 2-4**10K/yr-28.4%18.2% conv. [**All search terms **](https://flapen.com/research/us/health-household/suction-cup-toothbrush/search-terms)
## **Top suction cup toothbrush products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$12K10%$24K15%$36K20%$48K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Oral-B Kids Battery Power Electric Toothbrush Featuring Disneys Frozen for Children and Toddlers age 3+ Soft (Characters May Vary)**Oral-B**$6.85**4.7★27,051 rev](https://www.amazon.com/dp/B01AKGRSCG) [2**Oral-B Disney Frozen Toothbrush 3+ YRS Extra Soft (Characters Vary) - Pack of 2**Oral-B**$8.05**4.6★545 rev](https://www.amazon.com/dp/B0BCL97WRQ) [3**Colgate Bluey Extra Soft Toothbrush for Kids Kids Toothbrush Pack with Built in Suction Cup Toothbrush Holder Designed for Children Ages 2 and Up Extra Soft Bristles 2 Pack**Colgate**$3.97**4.8★4,133 rev](https://www.amazon.com/dp/B0CGR1HWH3) [4**Colgate Kids Toothbrush Minions Extra Soft Toothbrush with Suction Cup 2 Pack**Colgate**$5.84**4.7★5,850 rev](https://www.amazon.com/dp/B00ZYWXJNY) [5**Colgate Kids Bluey Toothbrush and Kids Toothpaste Gift Set Includes Bluey-Themed Battery Toothbrush 2 Bubblegum Flavored Fluoride Toothpastes and 2 Manual Toothbrushes**Colgate**$18.23**4.8★288 rev](https://www.amazon.com/dp/B0FNFKB9Z8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Oral-B Kids Toothbrush Featuring Disneys Frozen II Soft Bristles for Children and Toddlers 3+ 2 Count**Oral-B**$4.08**0 rev1mo ago](https://www.amazon.com/dp/B00ZKLLYH2) [**Colgate Harry Potter Kids Battery Toothbrush Multipack Extra Soft Kids Vibrating Toothbrush AA Batteries Included 4 Pack for Witches and Wizards Ages 3 and Older Lay Flat Design**Colgate**$22.89**94 rev6mo ago](https://www.amazon.com/dp/B0G2TW36K3) [**Oral-B Kids Battery Power Electric Toothbrush Featuring Disneys Frozen for Children and Toddlers Age 3+ Soft (Characters May Vary) Pack of 4**Oral-B**$19.63**27,051 rev9mo ago](https://www.amazon.com/dp/B0FSBDLRNS) [**Colgate Kids Bluey Toothbrush and Kids Toothpaste Gift Set Includes Bluey-Themed Battery Toothbrush 2 Bubblegum Flavored Fluoride Toothpastes and 2 Manual Toothbrushes**Colgate**$18.23**288 rev10mo ago](https://www.amazon.com/dp/B0FNFKB9Z8) [**Colgate Kids (6+ Years) Minion Toothbrush Extra Soft with Tongue Cleaner - 1 Pc & Minion Toothpaste - 40 Grams Manual Multicolor**Colgate**$8.94**386 rev1y ago](https://www.amazon.com/dp/B0D4TZ1Q98)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Oral-B Kids Toothbrush Featuring Disneys Frozen II Soft Bristles for Children and Toddlers 3+ 2 Count**Oral-B**$4.08**0.0★**▲ 286%**](https://www.amazon.com/dp/B00ZKLLYH2) [**Colgate Kids Bluey Toothbrush and Kids Toothpaste Gift Set Includes Bluey-Themed Battery Toothbrush 2 Bubblegum Flavored Fluoride Toothpastes and 2 Manual Toothbrushes**Colgate**$18.23**4.8★**▲ 258%**](https://www.amazon.com/dp/B0FNFKB9Z8) [**Colgate Harry Potter Kids Battery Toothbrush Multipack Extra Soft Kids Vibrating Toothbrush AA Batteries Included 4 Pack for Witches and Wizards Ages 3 and Older Lay Flat Design**Colgate**$22.89**4.7★**▲ 156%**](https://www.amazon.com/dp/B0G2TW36K3) [**Colgate Kids Battery Powered Toothbrush Batman Extra Soft Toothbrush Ages 3 and Up 1 Pack**Colgate**$9.18**4.7★**▲ 77%**](https://www.amazon.com/dp/B088BS7Z1Y) [**Colgate Kids Toothbrush Minions Extra Soft Toothbrush with Suction Cup 2 Pack**Colgate**$5.84**4.7★**▲ 45%**](https://www.amazon.com/dp/B00ZYWXJNY)
**~~View all trending →~~**
## **What buyers say about suction cup toothbrush**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**11%
*“Great value”*
**Ease Of Use**10%
*“Easy to brush and get around”*
**Quality-Overall**9%
*“This overall quality feels safe and child friendly”*
**Soft Feel**7%
*“The bristles are soft”*
**Size-Overall**7%
*“This one fits perfectly great size”*
**Design-Overall**6%
*“-The Harry Potter design looks great”*
**Brush Quality**6%
*“Nice tooth brush”*
**Color**5%
*“fun colors”*
**Ease Of Cleaning**5%
*“It cleans well”*
**Advertised Vs Actual Product**4%
*“As advertised”*
### **What buyers complain about **
**Durability**17%
*“Fell apart”*
**Advertised Vs Actual Product**12%
*“not as pictured at all”*
**Hard Feel**7%
*“Personally dont think these are as soft as the oral b brand we had prior”*
**Color**5%
*“one was blue so for that reason I wasnt satisfied”*
**Size-Overall**5%
*“Head too large”*
**Battery Life**4%
*“Battery life isnt great”*
**Charging**4%
*“will not charge”*
**Value For Money**4%
*“Expensive paperweight”*
**Ease Of Cleaning**3%
*“didnt clean as well as our previous toothbrushes”*
**Quality-Overall**3%
*“Just not much variety which I knew when we bought them”*
### **Top return reasons **
**Size-Overall**33%
**Advertised Vs Actual Product**22%
**Functionality-Overall**9%
**Value For Money**7%
**Color**7%
**Charging**5%
**Hard Feel**3%
**Defective Material/Parts**2%
**Quality-Overall**2%
**Product Condition**1%
## **Common questions**
- **Is suction cup toothbrush profitable to sell on Amazon United States?**
- The niche generates $239K/yr across 24 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -7.0%. Flapen's verdict: Skip it (45/100).
- **How competitive is the suction cup toothbrush niche?**
- 3 brands and 95 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in suction cup toothbrush?**
- Top complaints mined from reviews: Durability, Advertised Vs Actual Product, Hard Feel. The return rate is 0.4%.
- **What does it cost to enter the suction cup toothbrush niche?**
- Listings span $3.97–$30.94; the average listing price is $11.34 (sweet spot $15–$100). The average incumbent carries 5,460 reviews — the moat a new listing must climb.
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