---
title: "Styrofoam Cups 12 Oz — $482K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/styrofoam-cups-12-oz"
last_updated: "2026-08-11T04:07:28.219Z"
locale: en
meta:
description: "Niche score 60/100 · $482K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 60/100 · $482K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Styrofoam Cups 12 Oz — $482K/yr Amazon US Niche (2026) - Flapen"
---
# **styrofoam cups 12 oz**
**Worth a look**
Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 59Growth 24Conversion 96Competition 40Returns 98Price range 83Avg price 95Brand share 57Review moat 54Quality gap 48
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****12.9%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Incredible****$35.69**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$3.87–$103.56**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Good****$482K**
$482K/yr · 105K searches
**Brand share**
**Good****71%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Good****1,347.41**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****61%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-1.8%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, styrofoam cups 12 oz is a $482K/yr Amazon United States market (105K searches/yr). The top 5 brands hold 71% of demand. Verdict: Worth a look — 60/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **styrofoam cups 12 oz market data**
- **Units sold / yr**
- **15K–20K**
- avg 500–750/product
- **Revenue / yr**
- **$535K–$714K**
- units × avg price
- **Conversion rate**
- **12.9%**
- **Avg BSR**
- **#948**
- **Page quality**
- **0%**
- **Prime**
- **50%**
- **Sponsored**
- **64%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **57 months**
- **Avg seller age**
- **140 days**
## **Competition & brand share**
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▲rising
**Sellers**
**188**
**Top-5 brand share**
**71%**
Top 20: 100%
**Top-5 click share**
**61%**
Top 20: 98%
**Open market**
**22%**
- DART31% - Shop Square14% - No Touch Easy Gloves9% - Framo9% - Mr Miracle8% - Concession Essentials7%
## **Demand & seasonality**
Weekly Amazon search volume, last 99 weeks — -1.8% search growth over the last 90 days.
3K2KHoliday '24Spike '25Holiday '25 seasonDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/health-household/styrofoam-cups-12-oz/trend)
## **Top styrofoam cups 12 oz search terms**
- **styrofoam cups 12 oz**26K/yr+1.4%11.2% conv. - **foam cups 12 oz**18K/yr-0.5%9.0% conv. - **12 oz styrofoam cups**16K/yr+7.4%13.6% conv. - **12 oz foam cups**10K/yr+8.0%12.7% conv. - **12oz foam cups**5K/yr+1.7%15.0% conv. - **dart cups**4K/yr+16.8%2.0% conv. - **12 oz foam cups 1000 count**5K/yr+0.7%15.5% conv. - **12 oz styrofoam cups 1000 count**4K/yr+20.1%18.8% conv. - **12oz styrofoam cups**5K/yr-36.8%12.7% conv. - **styrofoam coffee cups 12 oz**3K/yr-24.0%11.4% conv. [**All search terms **](https://flapen.com/research/us/health-household/styrofoam-cups-12-oz/search-terms)
## **Top styrofoam cups 12 oz products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$19K8%$39K12%$58K16%$77K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Dart 12 oz Insulated Foam Hot/Cold Cup 12J12 (1 000 Count)**DART**$51.32**4.6★1,003 rev](https://www.amazon.com/dp/B004NG89SC) [2**DART 12J16 12 oz Foam Cup (Case of 1000) white**DART**$60.97**4.7★4,813 rev](https://www.amazon.com/dp/B004ISLLMG) [3**Shop Square 12 Oz Disposable Foam Cups (100 Pack) White Foam Insulates Hot & Cold Beverages Made in the USA To-Go Cups - for Coffee Tea Hot Cocoa Soup Broth Smoothie Soda Juice**Shop Square**$23.35**4.6★318 rev](https://www.amazon.com/dp/B0B69KBKG1) [4**Dart Container Corp. 12J12 Foam Cups 12 oz. White (Pack of 1000)**No Touch Easy Gloves**$50.24**4.6★457 rev](https://www.amazon.com/dp/B01LY87ZZ9) [5**Framo 12 Oz Foam Cups (100 Pack) Lightweight Insulated Foam Cups for Coffee Cold Drinks & Other Hot Beverages - Disposable Drinking Cups for Parties Picnic BBQ Travel & Events (100 Pack)**Framo**$23.33**4.1★469 rev](https://www.amazon.com/dp/B09QRY3DZ5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**TruLook 12 oz Insulated Foam Cups (1000 Count 12 oz)**TruLook**$60.25**25 rev2mo ago](https://www.amazon.com/dp/B0DWV3QDF6) [**Biotakeware Paper Coffee Cups 12 oz 100 Pack White Disposable Cups for Hot & Cold Beverages Sturdy with Leak-Resistant Lining Ideal for Home Small Office Party and Travel**Biotakeware**$9.86**148 rev4mo ago](https://www.amazon.com/dp/B0GH162KGM) [**Mr Miracle 12 oz Styrofoam Cups Disposable Foam Coffee Cups (50 Pack) Insulated White Foam Cups for Hot & Cold Drinks Comparable to Industry Standard 12J12 Foam Cups Made in USA**Mr Miracle**$16.90**68 rev6mo ago](https://www.amazon.com/dp/B0GD2DWBY8) [**StockHomery 10 Oz Foam Cups Lightweight Insulated Foam Cups for Coffee Cold Drinks Other Hot Beverages - Disposable Drinking Cups for Parties Picnic BBQ Travel Events (100 Pack)**StockHomery**$20.71**80 rev1y ago](https://www.amazon.com/dp/B0DZDZ61SV) [**12 OZ Foam Cups for Hot & Cold Drinks USA-Made 100-Pack - Ideal Styrofoam Coffee Cups Insulating To-Go Cups for Soda Tea Juice - Sturdy Disposable & comparable to Industry standard 12J12**Mr Miracle**$26.07**798 rev2y ago](https://www.amazon.com/dp/B0CXW4Z463)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Biotakeware Paper Coffee Cups 12 oz 100 Pack White Disposable Cups for Hot & Cold Beverages Sturdy with Leak-Resistant Lining Ideal for Home Small Office Party and Travel**Biotakeware**$9.86**4.6★**▲ 251%**](https://www.amazon.com/dp/B0GH162KGM) [**Mr Miracle 12 oz Styrofoam Cups Disposable Foam Coffee Cups (50 Pack) Insulated White Foam Cups for Hot & Cold Drinks Comparable to Industry Standard 12J12 Foam Cups Made in USA**Mr Miracle**$16.90**4.6★**▲ 230%**](https://www.amazon.com/dp/B0GD2DWBY8) [**CIAO! 12oz White Paper Hot Cup Disposable 90mm Diameter 1 000 Count**CIAO!**$72.17**4.6★**▲ 68%**](https://www.amazon.com/dp/B0C6X2SPR3) [**DART 12J16 12 oz Foam Cup (Case of 1000) white**DART**$60.97**4.7★**▲ 53%**](https://www.amazon.com/dp/B004ISLLMG) [**Wincup 12C18 12 Oz White Foam Cups Compac High Sheen - Case of 1000**Wincup**$57.87**4.2★**▲ 45%**](https://www.amazon.com/dp/B07C7WMNK3)
**~~View all trending →~~**
## **What buyers say about styrofoam cups 12 oz**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**18%
*“Good For The Price”*
**Quality-Overall**16%
*“Excellent product”*
**Strength**11%
*“They're not flimsy”*
**Advertised Vs Actual Product**8%
*“Just what I needed”*
**Size-Overall**7%
*“Nice size”*
**Durability**7%
*“Sturdy & durable”*
**Leak-Proof**6%
*“No leak at all”*
**Temperature Retention**5%
*“Good for hot drinks”*
**Ease Of Use**3%
*“convenient for on the go”*
**Thickness**2%
*“Good thick cup”*
### **What buyers complain about **
**Leak-Proof**25%
*“they all leak”*
**Quality-Overall**10%
*“my note is that quality control is lacking”*
**Thickness**8%
*“to thin”*
**Value For Money**7%
*“Not necessarily worth the price”*
**Strength**6%
*“Lids are flimsy”*
**Size-Overall**5%
*“they do not fit”*
**Heating**4%
*“Turns weak with hot liquid”*
**Temperature Retention**2%
*“the cups are not well-suited for iced or cold beverages”*
**Durability**2%
*“Starts to collapse after an hour”*
**De-Grease**1%
*“once the grease hardens I throw the cup away”*
### **Top return reasons **
**Size-Overall**57%
**Value For Money**11%
**Advertised Vs Actual Product**7%
**Ease Of Use**3%
**Defective Material/Parts**3%
**Smell**2%
**Leak-Proof**2%
**Quality-Overall**2%
**Thin**2%
**Material Quality**2%
## **Common questions**
- **Is styrofoam cups 12 oz profitable to sell on Amazon United States?**
- The niche generates $482K/yr across 22 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -1.8%. Flapen's verdict: Worth a look (60/100).
- **How competitive is the styrofoam cups 12 oz niche?**
- 16 brands and 188 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 71% of demand.
- **What do buyers complain about in styrofoam cups 12 oz?**
- Top complaints mined from reviews: Leak-Proof, Quality-Overall, Thickness. The return rate is 0.4%.
- **When does demand for styrofoam cups 12 oz peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the styrofoam cups 12 oz niche?**
- Listings span $3.87–$103.56; the average listing price is $35.69 (sweet spot $15–$100). The average incumbent carries 1,347 reviews — the moat a new listing must climb.
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