---
title: "Trend — stop bugging me wipes - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/stop-bugging-me-wipes/trend"
last_updated: "2026-08-11T04:03:50.549Z"
locale: en
meta:
  description: "Niche score 53/100 · $76K/yr market · 44K searches/yr. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $76K/yr market · 44K searches/yr. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — stop bugging me wipes - Flapen"
---

# **stop bugging me wipes**

**Worth a look**

Shows demand growing +210.0% this quarter, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 19Growth 98Conversion 90Competition 4Returns 98Price range 58Avg price 77Brand share 0Review moat 45Quality gap 65

**Growth**

**Incredible****+210.0%**

90-day search growth — must beat 0% to launch

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****10.8%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$15.97**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****$8.67–$23.86**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****2,028.57**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$76K**

$76K/yr · 44K searches

**Competition**

**Bad****95%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)")

## Trend