---
title: "Search terms — stoma powder - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/stoma-powder/search-terms"
last_updated: "2026-08-11T07:46:21.084Z"
locale: en
meta:
  description: "Niche score 47/100 · $129K/yr market · 64K searches/yr · $13.91 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · $129K/yr market · 64K searches/yr · $13.91 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — stoma powder - Flapen"
---

# **stoma powder**

**Skip it**

A concentrated shelf (top 5 take 87% of clicks) — this niche doesn't clear our bar today.

Market size 29Growth 40Conversion 97Competition 11Returns 97Price range 67Avg price 66Brand share 25Review moat 82Quality gap 23

**Conversion**

**Incredible****14.4%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****361.4**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$7.61–$29.84**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$13.91**

avg listing price — sweet spot $15–$100

**Growth**

**Okay****+11.9%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$129K**

$129K/yr · 64K searches

**Brand share**

**Okay****90%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****87%**

top-5 click share — a locked-up shelf

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Search terms