---
title: "Star Plates — $34K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/star-plates"
last_updated: "2026-08-11T01:24:00.563Z"
locale: en
meta:
description: "Niche score 43/100 · $34K/yr market · 66K searches/yr · $14.88 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $34K/yr market · 66K searches/yr · $14.88 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Star Plates — $34K/yr Amazon US Niche (2026) - Flapen"
---
# **star plates**
**Skip it**
A small market ($34K/yr) — this niche doesn't clear our bar today.
Market size 8Growth 50Conversion 43Competition 38Returns 52Price range 62Avg price 74Brand share 54Review moat 95Quality gap 23
**Review moat**
**Great****104.86**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$14.88**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$8.14–$26.12**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****73%**
top-5 brand share — brands hold most of the demand
**Returns**
**Good****2.9%**
return rate — above 5% kills the launch gate
**Growth**
**Okay****+19.8%**
90-day search growth — must beat 0% to launch
**Conversion**
**Okay****3.4%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****62%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$34K**
$34K/yr · 66K searches
According to Flapen's Amazon United States niche tracking, star plates is a $34K/yr Amazon United States market (66K searches/yr). The top 5 brands hold 73% of demand. Verdict: Skip it — 43/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **star plates market data**
- **Units sold / yr**
- **3K–3K**
- avg 100–250/product
- **Revenue / yr**
- **$37K–$45K**
- units × avg price
- **Conversion rate**
- **3.4%**
- **Avg BSR**
- **#1,615**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **100%**
- **Out of stock**
- **14.6%**
- **Avg brand age**
- **31 months**
- **Avg seller age**
- **160 days**
## **Competition & brand share**
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**18 **▼falling
**Sellers**
**22**
**Top-5 brand share**
**73%**
Top 20: 100%
**Top-5 click share**
**62%**
Top 20: 99%
**Open market**
**23%**
- Patelai28% - CLIYTICA13% - Tlence12% - ITTEBISS12% - GEMLORD9% - Willinglong4%
## **Top star plates search terms**
- **star plates**31K/yr+23.2%2.8% conv. - **star paper plates**9K/yr+39.0%2.1% conv. - **gold star plates**8K/yr-0.6%6.3% conv. - **moon plates**6K/yr-26.0%0.7% conv. - **star plates disposable**4K/yr+106.7%3.7% conv. - **star shaped plates**5K/yr+22.1%2.8% conv. - **star plate**3K/yr+31.3%0.9% conv. [**All search terms **](https://flapen.com/research/us/health-household/star-plates/search-terms)
## **Top star plates products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$3K20%$7K30%$10K40%$13K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Patelai 30 Pieces Thick Star Shaped Paper Plates Disposable Party Plate Pentagram Dinnerware Decorations for Graduation Independence Day Wedding Birthday Baby Shower 9.45 Inch(Gold 30 Pieces)**Patelai**$12.69**4.6★837 rev](https://www.amazon.com/dp/B08TC3TMKN) [2**ITTEBISS 36PCS Star Plates 9.45 Star Shaped Gold Paper Plates Disposable Dinner Dessert Plates for Graduation Independence Day Wedding Baby Shower Birthday Party Supplies**ITTEBISS**$11.89**4.8★16 rev](https://www.amazon.com/dp/B0GKZMJJHC) [3**CLIYTICA 48Pcs Star Paper Party Plates 9.45 Inch Gold Disposable Thick Star Shaped Plate Pentagram Dinnerware Decorations for Graduation Independence Day Wedding Birthday Baby Shower**CLIYTICA**$14.93**4.6★46 rev](https://www.amazon.com/dp/B0GLFLLYDS) [4**GEMLORD 32 Pieces Thick Gold Star Shaped Disposable Paper Plates - Elegant Dinnerware for Birthdays Weddings and Celebrations - Perfect for Appetizers Desserts and Fruit 9.45 Inch**GEMLORD**$10.19**4.4★53 rev](https://www.amazon.com/dp/B0C5WNV6MK) [5**Tlence 100PCS Star Shape Paper Plates 9.5 Inches Disposable Pentagram Dinnerware Gold Twinkle Star Paper Tableware Set for Dessert Birthday Graduation Wedding Halloween Christmas Supplies**Tlence**$18.36**4.4★38 rev](https://www.amazon.com/dp/B0CSDKBG88)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ITTEBISS 36PCS Star Plates 9.45 Star Shaped Gold Paper Plates Disposable Dinner Dessert Plates for Graduation Independence Day Wedding Baby Shower Birthday Party Supplies**ITTEBISS**$11.89**16 rev3mo ago](https://www.amazon.com/dp/B0GKZMJJHC) [**HiEnjoin 40PCS 4th of July Plates 9.4 Inch Disposable Patriotic Star Plates for Independence Day 250th Anniversary Party Supplies 4th of July Red White and Blue Party Decorations**HiEnjoin**$9.88**31 rev3mo ago](https://www.amazon.com/dp/B0GTNBL8T9) [**CLIYTICA 48Pcs Star Paper Party Plates 9.45 Inch Gold Disposable Thick Star Shaped Plate Pentagram Dinnerware Decorations for Graduation Independence Day Wedding Birthday Baby Shower**CLIYTICA**$14.93**46 rev5mo ago](https://www.amazon.com/dp/B0GLFLLYDS) [**CLIYTICA 48 Pack Star Paper Plates - 9.45 Silver Thick Star Shaped Plates Disposable Party Plates for Birthday Graduation Awards Night Baby Shower Wedding & Holiday Celebrations**CLIYTICA**$13.62**46 rev5mo ago](https://www.amazon.com/dp/B0GLFJ2TQH) [**Whaline Patriotic Paper Plates Star Shaped Disposable Plates Red Blue Stripe Tableware for 4th of July Independence Day 250th Anniversary Memorial Day Party Supplies Table Decor 7.1 x 7.1 In 20 Pcs**Whaline**$8.14**28 rev7mo ago](https://www.amazon.com/dp/B0G69LQS7F)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Whaline Patriotic Paper Plates Star Shaped Disposable Plates Red Blue Stripe Tableware for 4th of July Independence Day 250th Anniversary Memorial Day Party Supplies Table Decor 7.1 x 7.1 In 20 Pcs**Whaline**$8.14**4.3★**▲ 237%**](https://www.amazon.com/dp/B0G69LQS7F) [**HiEnjoin 40PCS 4th of July Plates 9.4 Inch Disposable Patriotic Star Plates for Independence Day 250th Anniversary Party Supplies 4th of July Red White and Blue Party Decorations**HiEnjoin**$9.88**4.8★**▲ 233%**](https://www.amazon.com/dp/B0GTNBL8T9) [**Confettiville 4th of July Paper Plates 50-Pack Star-Shaped Fourth of July Disposable Party Paper Plates with Gold Foil Borders Red White Blue 10.3 x 10.62 Inches**Confettiville**$13.28**4.8★**▲ 225%**](https://www.amazon.com/dp/B0BWRMT9XZ) [**CLIYTICA 48 Pack Star Paper Plates - 9.45 Silver Thick Star Shaped Plates Disposable Party Plates for Birthday Graduation Awards Night Baby Shower Wedding & Holiday Celebrations**CLIYTICA**$13.62**4.6★**▲ 196%**](https://www.amazon.com/dp/B0GLFJ2TQH) [**ITTEBISS 36PCS Star Plates 9.45 Star Shaped Gold Paper Plates Disposable Dinner Dessert Plates for Graduation Independence Day Wedding Baby Shower Birthday Party Supplies**ITTEBISS**$11.89**4.8★**▲ 192%**](https://www.amazon.com/dp/B0GKZMJJHC)
**~~View all trending →~~**
## **What buyers say about star plates**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**26%
*“I was particularly impressed by the size”*
**Advertised Vs Actual Product**15%
*“as described”*
**Brightness/Shine/Glow**12%
*“really brightens up any room or events”*
**Durability**9%
*“still holds up”*
**Color**8%
*“They are the sweetest shade of butter yellow and light pink”*
**Strength**6%
*“Sturdy, recyclable AND adorable”*
**Quality-Overall**5%
*“Quality: The plates feel sturdy enough for standard party snacks and cake”*
**Thickness**5%
*“Thick star plates”*
**Value For Money**3%
*“Was worth the price”*
**Recycle/Reuse**3%
*“so theyre recyclable if you just have a small mess”*
### **What buyers complain about **
**Thickness**24%
*“They were a little flimsy/thin”*
**Strength**19%
*“flimsy”*
**Flammable**14%
*“definitely flammable”*
**Size-Overall**12%
*“theyre pretty large”*
**Durability**7%
*“less durable than I expected”*
### **Top return reasons **
**Size-Overall**57%
**Value For Money**12%
**Color**11%
**Material Quality**5%
**Advertised Vs Actual Product**5%
**Quality-Overall**3%
**Strength**3%
**Thin**2%
**Weight Light**1%
**Design-Overall**1%
## **Common questions**
- **Is star plates profitable to sell on Amazon United States?**
- The niche generates $34K/yr across 22 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is +19.8%. Flapen's verdict: Skip it (43/100).
- **How competitive is the star plates niche?**
- 18 brands and 22 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 73% of demand.
- **What do buyers complain about in star plates?**
- Top complaints mined from reviews: Thickness, Strength, Flammable. The return rate is 2.9%.
- **What does it cost to enter the star plates niche?**
- Listings span $8.14–$26.12; the average listing price is $14.88 (sweet spot $15–$100). The average incumbent carries 105 reviews — the moat a new listing must climb.
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