---
title: "Search terms — stain remover wipes - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/stain-remover-wipes/search-terms"
last_updated: "2026-08-11T02:46:11.053Z"
locale: en
meta:
  description: "Niche score 54/100 · $1.4M/yr market. Brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $1.4M/yr market. Brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — stain remover wipes - Flapen"
---

# **stain remover wipes**

**Worth a look**

Shows searches that convert (16.6% search→purchase), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.

Market size 85Growth 69Conversion 98Competition 17Returns 98Price range 45Avg price 51Brand share 8Review moat 24Quality gap 18

**Conversion**

**Incredible****16.6%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Market size**

**Great****$1.4M**

$1.4M/yr · 712K searches

**Growth**

**Good****+51.1%**

90-day search growth — must beat 0% to launch

**Avg price**

**Good****$12.14**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****$2.60–$25.04**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Bad****4,993.92**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****80%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand

## Search terms