---
title: "Sr936sw Watch Battery — $259K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/sr936sw-watch-battery"
last_updated: "2026-08-11T00:38:31.752Z"
locale: en
meta:
  description: "Niche score 47/100 · $259K/yr market · 199K searches/yr · $6.40 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · $259K/yr market · 199K searches/yr · $6.40 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Sr936sw Watch Battery — $259K/yr Amazon US Niche (2026) - Flapen"
---

# **sr936sw watch battery**

**Skip it**

Prices mostly outside the sweet spot ($2.98–$9.94) — this niche doesn't clear our bar today.

Market size 48Growth 53Conversion 100Competition 37Returns 99Price range 0Avg price 18Brand share 26Review moat 19Quality gap 24

**Conversion**

**Incredible****20.4%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Growth**

**Good****+25.0%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$259K**

$259K/yr · 199K searches

**Competition**

**Okay****63%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****90%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****15,686.5**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Bad****$6.40**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****$2.98–$9.94**

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, sr936sw watch battery is a $259K/yr Amazon United States market (199K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in May–Jun. Verdict: Skip it — 47/100.

Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **sr936sw watch battery market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**40K–50K**</dd><dd>avg 2,500–3,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$256K–$320K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**20.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#341**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**94%**</dd>

<dt>**Sponsored**</dt><dd>**50%**</dd>

<dt>**Out of stock**</dt><dd>**7.2%**</dd>

<dt>**Avg brand age**</dt><dd>**54 months**</dd>

<dt>**Avg seller age**</dt><dd>**171 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**10 **▲rising

**Sellers**

**32**

**Top-5 brand share**

**90%**

Top 20: 100%

**Top-5 click share**

**63%**

Top 20: 100%

**Open market**

**6%**

- Renata55% - Energizer17% - UOGTNON8% - SKOANBE5% - Amazon Basics4% - CPANCELL4% - Open — no brand owns it (4 brands, 6%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +25.0% search growth over the last 90 days.

5K3KHoliday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 1.7×

[**Open Trend **](https://flapen.com/research/us/health-household/sr936sw-watch-battery/trend)

## **Top sr936sw watch battery search terms**

- **394 watch battery**63K/yr+21.2%21.8% conv. - **renata 394 watch battery**31K/yr+31.2%25.8% conv. - **sr936sw watch battery**23K/yr+19.5%20.8% conv. - **394 battery**16K/yr+27.0%18.9% conv. - **sr936sw**11K/yr+39.5%18.5% conv. - **renata 394**10K/yr+53.2%20.5% conv. - **watch battery 394**11K/yr+11.4%19.6% conv. - **battery 394**6K/yr+30.3%19.5% conv. - **394/380 watch batteries**6K/yr+3.3%22.2% conv. - **394 renata watch battery**5K/yr+40.5%27.6% conv. [**All search terms **](https://flapen.com/research/us/health-household/sr936sw-watch-battery/search-terms)

## **Top sr936sw watch battery products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$26K20%$52K30%$78K40%$104K1101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Renata 394 SR936SW Batteries - 1.55V Silver Oxide 394 Watch Battery (2 Count)](https://m.media-amazon.com/images/I/41Kvhq4hulL.jpg)**Renata 394 SR936SW Batteries - 1.55V Silver Oxide 394 Watch Battery (2 Count)**Renata**$5.22**4.7★3,797 rev](https://www.amazon.com/dp/B09VVTMSHC) [2![4 Pcs Energizer 394-380TS BUTTON CELL BATTERIES 394 OX](https://m.media-amazon.com/images/I/51bxQzTBcOL.jpg)**4 Pcs Energizer 394-380TS BUTTON CELL BATTERIES 394 OX**Energizer**$8.58**4.6★2,745 rev](https://www.amazon.com/dp/B00N83W57W) [3![#394 Renata Watch Batteries 2Pcs](https://m.media-amazon.com/images/I/51KlDjVlRTL.jpg)**#394 Renata Watch Batteries 2Pcs**Renata**$5.76**4.6★3,284 rev](https://www.amazon.com/dp/B00478PK4M) [4![Renata 3 394 Button Cell Watch Batteries](https://m.media-amazon.com/images/I/51Me4Kjj-5L.jpg)**Renata 3 394 Button Cell Watch Batteries**Renata**$6.19**4.6★2,875 rev](https://www.amazon.com/dp/B00N1ZN8RI) [5![UOGTNON 394 SR936SW Watch Battery 1.55V Silver Oxide Button Cell (10-Pack)](https://m.media-amazon.com/images/I/41nnfdwv+XL.jpg)**UOGTNON 394 SR936SW Watch Battery 1.55V Silver Oxide Button Cell (10-Pack)**UOGTNON**$6.24**4.6★2,131 rev](https://www.amazon.com/dp/B07JWD5JC6)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![YIGOCELL LR936 LR45 AG9 Battery 194 394 1.5v Alkaline Button Cell Watch Batteries (10 Count) (10 Count)](https://m.media-amazon.com/images/I/41QWksIsewL.jpg)**YIGOCELL LR936 LR45 AG9 Battery 194 394 1.5v Alkaline Button Cell Watch Batteries (10 Count) (10 Count)**YIGOCELL**$4.98**8 rev4mo ago](https://www.amazon.com/dp/B0GRZSSKHC) [![Bvgokcell 10-Pack 394 SR936SW Watch Battery 1.55V 394 380 LR936 AG9 High Capacity Long Lasting Power Button Cell Batteries](https://m.media-amazon.com/images/I/41b4uToo5cL.jpg)**Bvgokcell 10-Pack 394 SR936SW Watch Battery 1.55V 394 380 LR936 AG9 High Capacity Long Lasting Power Button Cell Batteries**Bvgokcell**$7.01**4 rev4mo ago](https://www.amazon.com/dp/B0GQ3MTZH7) [![QLQXQTy 20PACK AG9 LR45 SR936SW Watch Battery LR936 Batteries 194 394 1.5V Alkaline Button Cell Watch Batteries](https://m.media-amazon.com/images/I/51YTuMnz+zL.jpg)**QLQXQTy 20PACK AG9 LR45 SR936SW Watch Battery LR936 Batteries 194 394 1.5V Alkaline Button Cell Watch Batteries**QLQXQTy**$6.54**63 rev1y ago](https://www.amazon.com/dp/B0DJ7QHGRR) [![CPANCELL LR936 Batteries LR45 AG9 Battery 194 394 1.5v Alkaline Button Cell Watch Batteries (10 Count)](https://m.media-amazon.com/images/I/41+ic7h5LgL.jpg)**CPANCELL LR936 Batteries LR45 AG9 Battery 194 394 1.5v Alkaline Button Cell Watch Batteries (10 Count)**CPANCELL**$5.03**426 rev2y ago](https://www.amazon.com/dp/B0CS5H7H43) [![SKOANBE SR936SW 394 AG9 1.5V Button Coin Cell Watch Battery (10-Pack)](https://m.media-amazon.com/images/I/41svTThsElL.jpg)**SKOANBE SR936SW 394 AG9 1.5V Button Coin Cell Watch Battery (10-Pack)**SKOANBE**$5.51**489 rev5y ago](https://www.amazon.com/dp/B08MYL2LZH)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![YIGOCELL LR936 LR45 AG9 Battery 194 394 1.5v Alkaline Button Cell Watch Batteries (10 Count) (10 Count)](https://m.media-amazon.com/images/I/41QWksIsewL.jpg)**YIGOCELL LR936 LR45 AG9 Battery 194 394 1.5v Alkaline Button Cell Watch Batteries (10 Count) (10 Count)**YIGOCELL**$4.98**5.0★**▲ 246%**](https://www.amazon.com/dp/B0GRZSSKHC) [![Bvgokcell 10-Pack 394 SR936SW Watch Battery 1.55V 394 380 LR936 AG9 High Capacity Long Lasting Power Button Cell Batteries](https://m.media-amazon.com/images/I/41b4uToo5cL.jpg)**Bvgokcell 10-Pack 394 SR936SW Watch Battery 1.55V 394 380 LR936 AG9 High Capacity Long Lasting Power Button Cell Batteries**Bvgokcell**$7.01**4.7★**▲ 241%**](https://www.amazon.com/dp/B0GQ3MTZH7) [![SKOANBE SR936SW 394 AG9 1.5V Button Coin Cell Watch Battery (10-Pack)](https://m.media-amazon.com/images/I/41svTThsElL.jpg)**SKOANBE SR936SW 394 AG9 1.5V Button Coin Cell Watch Battery (10-Pack)**SKOANBE**$5.51**4.5★**▲ 97%**](https://www.amazon.com/dp/B08MYL2LZH) [![Renata Watch Battery Swiss Made 394 or SR936SW Or AG9 1.5V (5 Batteries SR 936 SW)](https://m.media-amazon.com/images/I/41SUdo2MewL.jpg)**Renata Watch Battery Swiss Made 394 or SR936SW Or AG9 1.5V (5 Batteries SR 936 SW)**Renata**$9.94**4.7★**▲ 85%**](https://www.amazon.com/dp/B00Q6ODN94) [![Amazon Basics CR2032 3V Lithium Coin Cell Batteries for Key Fob Watch Remote Child-Proof Package Non-Coated AirTag Compatible 10-Pack](https://m.media-amazon.com/images/I/31SocSZWZTL.jpg)**Amazon Basics CR2032 3V Lithium Coin Cell Batteries for Key Fob Watch Remote Child-Proof Package Non-Coated AirTag Compatible 10-Pack**Amazon Basics**$9.72**4.7★**▲ 68%**](https://www.amazon.com/dp/B07RXJ4S7Z)

**~~View all trending →~~**

## **What buyers say about sr936sw watch battery**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**29%

*“Best deal”*

**Battery Life**25%

*“Good set of batteries”*

**Quality-Overall**13%

*“As good as popular brands”*

**Advertised Vs Actual Product**12%

*“Item arrived as described”*

**Size-Overall**5%

*“In this case they were a perfect fit”*

**Efficiency**3%

*“Gets the job done”*

**Durability**3%

*“long-lasting performance”*

**Compatibility-Overall**2%

*“Works perfectly in small electronics”*

**Ease Of Use**1%

*“Nice and easy”*

**Freshness**1%

*“Fresh”*

### **What buyers complain about **

**Battery Life**40%

*“the battery was dead”*

**Durability**14%

*“Didnt even last 12 months”*

**Functionality-Overall**8%

*“My watch would not function”*

**Value For Money**6%

*“Cheap”*

**Thickness**4%

*“These batteries are not even the same thickness as my old batteries”*

**Compatibility-Overall**4%

*“Did not work with what I put it in”*

**Size-Overall**4%

*“thus won't fit”*

**Charging**3%

*“only one out of 20 had a charge”*

**Quality-Overall**3%

*“Inferior product”*

**Ease Of Use**2%

*“it's really, really difficult to get them out of the packaging”*

### **Top return reasons **

**Size-Overall**50%

**Compatibility-Overall**11%

**Battery Life**10%

**Functionality-Overall**8%

**Advertised Vs Actual Product**6%

**Value For Money**6%

**Charging**2%

**Product Condition**1%

**Defective Material/Parts**1%

**Rusts/Corrodes**1%

## **Common questions**

<dl>

<dt>**Is sr936sw watch battery profitable to sell on Amazon United States?**</dt><dd>The niche generates $259K/yr across 18 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +25.0%. Flapen's verdict: Skip it (47/100).</dd>

<dt>**How competitive is the sr936sw watch battery niche?**</dt><dd>10 brands and 32 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 90% of demand.</dd>

<dt>**What do buyers complain about in sr936sw watch battery?**</dt><dd>Top complaints mined from reviews: Battery Life, Durability, Functionality-Overall. The return rate is 0.3%.</dd>

<dt>**When does demand for sr936sw watch battery peak?**</dt><dd>Demand peaks in May–Jun; the busiest month runs 1.7× the quietest.</dd>

<dt>**What does it cost to enter the sr936sw watch battery niche?**</dt><dd>Listings span $2.98–$9.94; the average listing price is $6.40 (sweet spot $15–$100). The average incumbent carries 15,687 reviews — the moat a new listing must climb.</dd>

</dl>

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