---
title: "Spring Valley Vitamin D3 — $106K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/spring-valley-vitamin-d3"
last_updated: "2026-08-11T04:12:16.345Z"
locale: en
meta:
  description: "Niche score 41/100 · $106K/yr market · 47K searches/yr · $17.37 avg price. Doesn't clear our bar today. Data updated Aug 2026."
  "og:description": "Niche score 41/100 · $106K/yr market · 47K searches/yr · $17.37 avg price. Doesn't clear our bar today. Data updated Aug 2026."
  "og:title": "Spring Valley Vitamin D3 — $106K/yr Amazon US Niche (2026) - Flapen"
---

# **spring valley vitamin d3**

**Skip it**

A deep review moat (21,861 avg reviews) — this niche doesn't clear our bar today.

Market size 26Growth 18Conversion 96Competition 18Returns 100Price range 63Avg price 81Brand share 29Review moat 15Quality gap 18

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****12.9%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$17.37**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$8.21–$26.42**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****$106K**

$106K/yr · 47K searches

**Growth**

**Bad****-14.6%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****79%**

top-5 click share — a locked-up shelf

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****21,861.29**

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, spring valley vitamin d3 is a $106K/yr Amazon United States market (47K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 41/100.

Data updated Aug 5, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **spring valley vitamin d3 market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**5K–6K**</dd><dd>avg 250–500/product</dd>

<dt>**Revenue / yr**</dt><dd>**$87K–$104K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**12.9%**</dd>

<dt>**Avg BSR**</dt><dd>**#456**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**64%**</dd>

<dt>**Sponsored**</dt><dd>**50%**</dd>

<dt>**Out of stock**</dt><dd>**5.5%**</dd>

<dt>**Avg brand age**</dt><dd>**81 months**</dd>

<dt>**Avg seller age**</dt><dd>**145 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**10 **—flat

**Sellers**

**176**

**Top-5 brand share**

**88%**

Top 20: 100%

**Top-5 click share**

**79%**

Top 20: 100%

**Open market**

**8%**

- BELOEN25% - FitMania22% - KP+19% - ME GUSTA SHOP14% - Nature's Bounty7% - H4U4% - Open — no brand owns it (4 brands, 8%)

## **Demand & seasonality**

Weekly Amazon search volume, last 102 weeks — -14.6% search growth over the last 90 days.

4K3KSpike '25Prime Day '25 seasonDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.4×

[**Open Trend **](https://flapen.com/research/us/health-household/spring-valley-vitamin-d3/trend)

## **Top spring valley vitamin d3 search terms**

- **spring valley vitamin d3**27K/yr-33.1%10.4% conv. - **spring valley d3**6K/yr+26.0%10.9% conv. - **spring valley vitamin d**5K/yr+7.6%8.2% conv. - **spring valley vitamin d3 5000 iu**3K/yr-1.9%9.6% conv. - **vitamin d spring valley**3K/yr+9.9%7.4% conv. - **spring valley d3 5000 iu**2K/yr+43.9%19.5% conv. - **vitamin d3 spring valley**2K/yr-12.3%10.6% conv. [**All search terms **](https://flapen.com/research/us/health-household/spring-valley-vitamin-d3/search-terms)

## **Top spring valley vitamin d3 products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$11K20%$21K30%$32K40%$42K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Spring Valley - Vitamin D-3 1000 IU 450 Softgels](https://m.media-amazon.com/images/I/41crSil7ejL.jpg)**Spring Valley - Vitamin D-3 1000 IU 450 Softgels**BELOEN**$15.46**4.7★1,012 rev](https://www.amazon.com/dp/B007IC4R1G) [2![Vitamin D3 Spring Valley Softgels 125 mcg per Softgel 5 000 IU 400 Count and Gift Ice Roller for Face](https://m.media-amazon.com/images/I/41-9UxktxjL.jpg)**Vitamin D3 Spring Valley Softgels 125 mcg per Softgel 5 000 IU 400 Count and Gift Ice Roller for Face**FitMania**$20.85**4.5★123 rev](https://www.amazon.com/dp/B0DNNWNKC3) [3![KP+ Vitamin D3 125 mcg (5 000 IU) | Bone & Immune Health | Gluten Free | 250 Softgels | Pack of 1](https://m.media-amazon.com/images/I/41MH0JomVwL.jpg)**KP+ Vitamin D3 125 mcg (5 000 IU) | Bone & Immune Health | Gluten Free | 250 Softgels | Pack of 1**KP+**$20.91**4.9★17 rev](https://www.amazon.com/dp/B0FV4QMTQQ) [4![Spring Valley Vitamin D Supplement Softgels 50 Mcg (2 000 IU) 400 Count + Me Gusta Sticker](https://m.media-amazon.com/images/I/41o7ulI3WRL.jpg)**Spring Valley Vitamin D Supplement Softgels 50 Mcg (2 000 IU) 400 Count + Me Gusta Sticker**ME GUSTA SHOP**$23.43**4.6★22 rev](https://www.amazon.com/dp/B0CL1XM1QX) [5![KP+ Vitamin D 50 mcg (2000 IU) | Bone & Immune Health | 400 Softgels | Pack of 1](https://m.media-amazon.com/images/I/41b6u2-lLBL.jpg)**KP+ Vitamin D 50 mcg (2000 IU) | Bone & Immune Health | 400 Softgels | Pack of 1**KP+**$23.36**4.7★9 rev](https://www.amazon.com/dp/B0FVMNPNVG)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Vitamin D3 Spring Valley Softgels 125 mcg per Softgel 5 000 IU 400 Count and Gift Ice Roller for Face](https://m.media-amazon.com/images/I/41-9UxktxjL.jpg)**Vitamin D3 Spring Valley Softgels 125 mcg per Softgel 5 000 IU 400 Count and Gift Ice Roller for Face**FitMania**$20.85**123 rev1y ago](https://www.amazon.com/dp/B0DNNWNKC3) [![KP+ Vitamin D3 125 mcg (5 000 IU) | Bone & Immune Health | Gluten Free | 250 Softgels | Pack of 1](https://m.media-amazon.com/images/I/41MH0JomVwL.jpg)**KP+ Vitamin D3 125 mcg (5 000 IU) | Bone & Immune Health | Gluten Free | 250 Softgels | Pack of 1**KP+**$20.91**17 rev2y ago](https://www.amazon.com/dp/B0FV4QMTQQ) [![KP+ Vitamin D 50 mcg (2000 IU) | Bone & Immune Health | 400 Softgels | Pack of 1](https://m.media-amazon.com/images/I/41b6u2-lLBL.jpg)**KP+ Vitamin D 50 mcg (2000 IU) | Bone & Immune Health | 400 Softgels | Pack of 1**KP+**$23.36**9 rev2y ago](https://www.amazon.com/dp/B0FVMNPNVG) [![Spring Valley Extra Strength Vitamin D3 Softgels 125 mcg (5000 IU) Supplement for Bone and Immune Health 250 Count](https://m.media-amazon.com/images/I/418-UdLfAkL.jpg)**Spring Valley Extra Strength Vitamin D3 Softgels 125 mcg (5000 IU) Supplement for Bone and Immune Health 250 Count**H4U**$14.15**35 rev2y ago](https://www.amazon.com/dp/B0CVFHVLQH) [![Vitamin D 25mcg 1 000 IU 450 Count Softgels Spring Valley + Pill case](https://m.media-amazon.com/images/I/41P7y6cYtxL.jpg)**Vitamin D 25mcg 1 000 IU 450 Count Softgels Spring Valley + Pill case**ME GUSTA SHOP**$21.08**10 rev2y ago](https://www.amazon.com/dp/B0CLBD3J43)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Spring Valley Vitamin D Supplement Softgels 50 Mcg (2 000 IU) 400 Count + Me Gusta Sticker](https://m.media-amazon.com/images/I/41o7ulI3WRL.jpg)**Spring Valley Vitamin D Supplement Softgels 50 Mcg (2 000 IU) 400 Count + Me Gusta Sticker**ME GUSTA SHOP**$23.43**4.6★**▲ 114%**](https://www.amazon.com/dp/B0CL1XM1QX) [![KP+ Vitamin D 50 mcg (2000 IU) | Bone & Immune Health | 400 Softgels | Pack of 1](https://m.media-amazon.com/images/I/41b6u2-lLBL.jpg)**KP+ Vitamin D 50 mcg (2000 IU) | Bone & Immune Health | 400 Softgels | Pack of 1**KP+**$23.36**4.7★**▲ 47%**](https://www.amazon.com/dp/B0FVMNPNVG) [![Vitamin D 25mcg 1 000 IU 450 Count Softgels Spring Valley + Pill case](https://m.media-amazon.com/images/I/41P7y6cYtxL.jpg)**Vitamin D 25mcg 1 000 IU 450 Count Softgels Spring Valley + Pill case**ME GUSTA SHOP**$21.08**5.0★**▲ 40%**](https://www.amazon.com/dp/B0CLBD3J43) [![Natures Bounty Vitamin D3 5000 IU Softgels Rapid Release 150 Count](https://m.media-amazon.com/images/I/418GJzkQZuL.jpg)**Natures Bounty Vitamin D3 5000 IU Softgels Rapid Release 150 Count**Nature's Bounty**$8.21**4.8★**— 8%**](https://www.amazon.com/dp/B002Y27LLS) [![KP+ Vitamin D3 125 mcg (5 000 IU) | Bone & Immune Health | Gluten Free | 250 Softgels | Pack of 1](https://m.media-amazon.com/images/I/41MH0JomVwL.jpg)**KP+ Vitamin D3 125 mcg (5 000 IU) | Bone & Immune Health | Gluten Free | 250 Softgels | Pack of 1**KP+**$20.91**4.9★**— 7%**](https://www.amazon.com/dp/B0FV4QMTQQ)

**~~View all trending →~~**

## **What buyers say about spring valley vitamin d3**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Vitamin**23%

*“Great Vitamin D3”*

**Quality-Overall**19%

*“I appreciate the consistent quality I've come to expect from this brand”*

**Advertised Vs Actual Product**15%

*“As advertised”*

**Value For Money**12%

*“Cost effective”*

**Ease Of Chewing/Swallowing**5%

*“Easy to swallow”*

**Dosage**4%

*“It is great if you have to take large doses”*

**Ease Of Use**4%

*“Easy to take”*

**Efficiency**3%

*“very effective”*

**Nutritional Content**2%

*“reliable supplement to add to my routine”*

**Taste-Overall**1%

*“Really tasty”*

### **What buyers complain about **

**Ingredients-Overall**9%

*“Ingredients contain soybean oil”*

**Advertised Vs Actual Product**8%

*“Freebie listed was not included”*

**Size-Overall**8%

*“these are so small”*

**Vitamin**7%

*“vitamin D levels showed to be low so unfortunately what they say is true about vitamin D needing to be taken with K2 for proper absorption in your body”*

**Stuck/Fused Together**7%

*“the pills were all clumped together”*

**Smell**5%

*“something doesnt smell right”*

**Quality-Overall**4%

*“Inedible, poor quality”*

**Ease Of Use**4%

*“The softgels themselves are also not as easy to take as I expected”*

**Comfort-Overall**3%

*“Not comfortable using”*

**Grip**3%

*“Impossible to actually grab one”*

### **Top return reasons **

**Dosage**38%

**Smell**38%

**Value For Money**13%

**Ingredients-Overall**13%

## **Common questions**

<dl>

<dt>**Is spring valley vitamin d3 profitable to sell on Amazon United States?**</dt><dd>The niche generates $106K/yr across 14 tracked products. 90-day search growth is -14.6%. Flapen's verdict: Skip it (41/100).</dd>

<dt>**How competitive is the spring valley vitamin d3 niche?**</dt><dd>10 brands and 176 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 88% of demand.</dd>

<dt>**What do buyers complain about in spring valley vitamin d3?**</dt><dd>Top complaints mined from reviews: Ingredients-Overall, Advertised Vs Actual Product, Size-Overall. The return rate is 0.0%.</dd>

<dt>**When does demand for spring valley vitamin d3 peak?**</dt><dd>Demand peaks in Aug–Sep; the busiest month runs 2.4× the quietest.</dd>

<dt>**What does it cost to enter the spring valley vitamin d3 niche?**</dt><dd>Listings span $8.21–$26.42; the average listing price is $17.37 (sweet spot $15–$100). The average incumbent carries 21,861 reviews — the moat a new listing must climb.</dd>

</dl>

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