---
title: "Sports Cream — $760K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/sports-cream"
last_updated: "2026-08-11T07:48:05.638Z"
locale: en
meta:
description: "Niche score 57/100 · $760K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · $760K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Sports Cream — $760K/yr Amazon US Niche (2026) - Flapen"
---
# **sports cream**
**Worth a look**
Shows searches that convert (13.8% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 71Growth 37Conversion 96Competition 19Returns 96Price range 87Avg price 95Brand share 0Review moat 19Quality gap 86
**Conversion**
**Incredible****13.8%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$23.52**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$11.35–$49.93**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Market size**
**Good****$760K**
$760K/yr · 235K searches
**Growth**
**Okay****+9.3%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****77%**
top-5 click share — a locked-up shelf
**Review moat**
**Bad****15,182.67**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, sports cream is a $760K/yr Amazon United States market (235K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–Mar–Nov. Verdict: Worth a look — 57/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sports cream market data**
- **Units sold / yr**
- **30K–40K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **$706K–$941K**
- units × avg price
- **Conversion rate**
- **13.8%**
- **Avg BSR**
- **#85**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **51 months**
- **Avg seller age**
- **150 days**
## **Competition & brand share**
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▲rising
**Sellers**
**46**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**77%**
Top 20: 100%
**Open market**
**0%**
- Nervive55% - NeuropAWAY37% - Copper Compression4% - ComfyBrace3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +9.3% search growth over the last 90 days.
20K15KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Feb, Mar, Nov · busiest ÷ quietest = 3.6×
[**Open Trend **](https://flapen.com/research/us/health-household/sports-cream/trend)
## **Top sports cream search terms**
- **nervive cream maximum strength**66K/yr+24.7%16.2% conv. - **neuropaway**45K/yr-7.0%11.5% conv. - **nervive cream**30K/yr+34.4%14.9% conv. - **neuropaway maximum strength gel**18K/yr+8.3%12.4% conv. - **neurop away**12K/yr+38.6%9.2% conv. - **nervine nerve relief cream**8K/yr+40.9%13.0% conv. - **numbness and tingling relief in hand**6K/yr-6.1%0.4% conv. - **nervive nerve relief cream**4K/yr+69.3%9.6% conv. - **hand cramp relief**5K/yr+16.1%0.1% conv. - **neuropaway gel**6K/yr-24.3%10.3% conv. [**All search terms **](https://flapen.com/research/us/health-household/sports-cream/search-terms)
## **Top sports cream products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$76K20%$152K30%$228K40%$304K1K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Nervive Pain Relieving Cream Nervive Pain Relief Max Strength Formula Lidocaine Cream Lidocaine Topical Foot Pain Leg Pain Hand Pain Non-Greasy 3.0z**Nervive**$11.35**4.3★5,366 rev](https://www.amazon.com/dp/B09NF6MZZC) [2**NeuropAWAY Maximum Strength Gel for Nerve discomfort Burning Tingling and Numbness 2oz**NeuropAWAY**$19.11**4.0★3,042 rev](https://www.amazon.com/dp/B07G3J8XLD) [3**Nervive Pain Relieving Roll On Lidocaine Roll On Nervive Pain Relief Lidocaine Topical Foot Pain Leg Pain Hand Pain Max Strength Formula 4.6oz**Nervive**$19.77**4.3★9,334 rev](https://www.amazon.com/dp/B0DP5MHFRD) [4**NeuropAWAY Nerve Support Supplement R-Alpha Lipoic Acid to Help Provide Nerve Relief and Health in as Little as 5 Days Acetyl-L-Carnitine Taruine Vitamin B12 L-Citrulline 60 Capsules**NeuropAWAY**$18.89**4.0★4,322 rev](https://www.amazon.com/dp/B00VOLK8XI) [5**NeuropAWAY Nerve Support PM with R-Alpha Lipoic Acid to Help Provide Nerve Relief in as Little as 5 Days Acetyl-L-Carnitine Theanine Melatonin and Methylcobalamin 60 Capsules**NeuropAWAY**$18.83**4.1★2,773 rev](https://www.amazon.com/dp/B01MRTW45Y)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Nervive Pain Relieving Roll On Lidocaine Roll On Nervive Pain Relief Lidocaine Topical Foot Pain Leg Pain Hand Pain Max Strength Formula 4.6oz**Nervive**$19.77**9,334 rev1y ago](https://www.amazon.com/dp/B0DP5MHFRD) [**NeuropAWAY Nerve Support Supplement R-Alpha Lipoic Acid to Help Provide Nerve Relief and Health in as Little as 5 Days Acetyl-L-Carnitine Taruine Vitamin B12 L-Citrulline 120 Capsules**NeuropAWAY**$38.80**4,322 rev3y ago](https://www.amazon.com/dp/B0BX7JHV2S) [**Nervive Nerve Health Alpha Lipoic Acid Fortify Nerve Health Healthy Nerve Function Healthy Blood Circulation Supplement Tablet 60 Tablets**Nervive**$37.38**10,874 rev4y ago](https://www.amazon.com/dp/B09VS7NY95) [**Nervive Pain Relieving Cream Nervive Pain Relief Max Strength Formula Lidocaine Cream Lidocaine Topical Foot Pain Leg Pain Hand Pain Non-Greasy 3.0z**Nervive**$11.35**5,366 rev4y ago](https://www.amazon.com/dp/B09NF6MZZC) [**Nervive Pain Relieving Roll On Lidocaine Roll On Nervive Pain Relief Lidocaine Topical Foot Pain Leg Pain Hand Pain Max Strength Formula 2.5oz**Nervive**$12.15**9,334 rev4y ago](https://www.amazon.com/dp/B09NF6QX1G)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ComfyBrace Copper Infused Compression Arthritis Gloves for Hand & Finger Relief from pain/swelling caused by Rheumatoid Arthritis Carpal Tunnel Tendonitis and Poor Circulation Fits Men & Women**ComfyBrace**$13.02**4.3★**▲ 107%**](https://www.amazon.com/dp/B07FFC361V) [**Copper Compression Arthritis Gloves | Fingerless Arthritis Carpal Tunnel Pain Relief Gloves For Men & Women | Hand Support Wrist Brace For Rheumatoid Tendonitis Swelling Crocheting Typing (M)**Copper Compression**$24.60**4.2★**▲ 81%**](https://www.amazon.com/dp/B00ZO4WW7Q) [**Nervive Pain Relieving Roll On Lidocaine Roll On Nervive Pain Relief Lidocaine Topical Foot Pain Leg Pain Hand Pain Max Strength Formula 4.6oz**Nervive**$19.77**4.3★**▲ 35%**](https://www.amazon.com/dp/B0DP5MHFRD) [**Nervive Nerve Health Alpha Lipoic Acid Fortify Nerve Health Healthy Nerve Function Healthy Blood Circulation Supplement Tablet 60 Tablets**Nervive**$37.38**4.1★**▲ 26%**](https://www.amazon.com/dp/B09VS7NY95) [**Nervive Nerve Relief Occasional Nerve Discomfort II Nerve Relief Starts Working in 7 Days Stabbing Burning Alpha Lipoic Acid B Vitamins Turmeric Ginger Nervive Supplement 30 Tablets**Nervive**$18.38**3.9★**— 6%**](https://www.amazon.com/dp/B08NKJG11F)
**~~View all trending →~~**
## **What buyers say about sports cream**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Efficiency**13%
*“Effective”*
**Quality-Overall**12%
*“Excellent product”*
**Joint Pain**10%
*“Great for knee replacements”*
**Comfort-Overall**7%
*“Comfortable to wear”*
**Size-Overall**7%
*“the fit is accurate”*
**Value For Money**4%
*“Well worth it”*
**Grip**4%
*“help with grip”*
**Advertised Vs Actual Product**4%
*“As advertised”*
**Compression**3%
*“The compression is adequate”*
**Muscle Pain Relief**2%
*“Nervee is Awesome for pain”*
### **What buyers complain about **
**Functionality-Overall**17%
*“No results”*
**Pain Relief-Overall**14%
*“No pain relief”*
**Size-Overall**7%
*“Too big”*
**Durability**6%
*“Not that durable”*
**Ease Of Use**5%
*“Hard to open”*
**Value For Money**5%
*“Way overpriced”*
**Compression**4%
*“Not enough compression”*
**Joint Pain**3%
*“Product doesn't help with the joint pain”*
**Smell**3%
*“It doesn't smell like menthol either”*
**Quality-Overall**2%
*“Cheaply made”*
### **Top return reasons **
**Size-Overall**60%
**Compression**10%
**Functionality-Overall**6%
**Joint Pain**4%
**Advertised Vs Actual Product**3%
**Comfort-Overall**2%
**Stitch/Finish/Polish**2%
**Thin**1%
**Quality-Overall**1%
**Pain Relief-Overall**1%
## **Common questions**
- **Is sports cream profitable to sell on Amazon United States?**
- The niche generates $760K/yr across 12 tracked products. 90-day search growth is +9.3%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the sports cream niche?**
- 4 brands and 46 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in sports cream?**
- Top complaints mined from reviews: Functionality-Overall, Pain Relief-Overall, Size-Overall. The return rate is 0.7%.
- **When does demand for sports cream peak?**
- Demand peaks in Feb–Mar–Nov; the busiest month runs 3.6× the quietest.
- **What does it cost to enter the sports cream niche?**
- Listings span $11.35–$49.93; the average listing price is $23.52 (sweet spot $15–$100). The average incumbent carries 15,183 reviews — the moat a new listing must climb.
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