---
title: "Splint — $211K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/splint"
last_updated: "2026-08-11T05:04:05.824Z"
locale: en
meta:
description: "Niche score 46/100 · $211K/yr market · 177K searches/yr · $17.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $211K/yr market · 177K searches/yr · $17.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Splint — $211K/yr Amazon US Niche (2026) - Flapen"
---
# **splint**
**Skip it**
Strong incumbent ratings (4.7★) — this niche doesn't clear our bar today.
Market size 41Growth 25Conversion 75Competition 28Returns 79Price range 62Avg price 80Brand share 52Review moat 58Quality gap 16
**Avg price**
**Great****$17.17**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.8%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****6.9%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$4.18–$32.39**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****1,177.54**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****74%**
top-5 brand share — brands hold most of the demand
**Market size**
**Okay****$211K**
$211K/yr · 177K searches
**Competition**
**Okay****68%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+0.1%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, splint is a $211K/yr Amazon United States market (177K searches/yr). The top 5 brands hold 74% of demand. Verdict: Skip it — 46/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **splint market data**
- **Units sold / yr**
- **13K–15K**
- avg 500–750/product
- **Revenue / yr**
- **$215K–$258K**
- units × avg price
- **Conversion rate**
- **6.9%**
- **Avg BSR**
- **#249**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **61 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**13**
**Top-5 brand share**
**74%**
Top 20: 100%
**Top-5 click share**
**68%**
Top 20: 100%
**Open market**
**20%**
- RHINO RESCUE47% - Ever Ready First Aid8% - SAM Medical7% - VPRIME SAFETYFY6% - Sopito6% - Rescue Essentials6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +0.1% search growth over the last 90 days.
6K4KSpike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/health-household/splint/trend)
## **Top splint search terms**
- **splint**93K/yr+2.9%4.3% conv. - **sam splint kit**11K/yr+16.1%8.4% conv. - **splints**17K/yr-5.8%4.3% conv. - **splint kit**14K/yr+8.8%4.1% conv. - **sam splints**8K/yr+15.8%7.5% conv. - **moldable splint**6K/yr+22.0%4.0% conv. - **splints first aid**11K/yr-47.3%5.8% conv. - **first aid splint**6K/yr-8.1%6.0% conv. - **emergency splint**3K/yr+2.4%7.3% conv. - **aluminum splint**3K/yr-1.4%3.0% conv. [**All search terms **](https://flapen.com/research/us/health-household/splint/search-terms)
## **Top splint products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$21K20%$42K30%$63K40%$84K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**RHINO RESCUE First Aid Splint 36 X 4.3 Orange-Gray Keep Bones in Position (1 Folded)**RHINO RESCUE**$8.62**4.8★1,865 rev](https://www.amazon.com/dp/B0B74HBL4W) [2**RHINO RESCUE First Aid Splint 36 X 4.3 Orange-Gray Keep Bones in Position (6 Splint Bundle)**RHINO RESCUE**$25.74**4.9★550 rev](https://www.amazon.com/dp/B0C7C6QM3B) [3**Ever Ready First Aid Universal Aluminum Splint 24 Inch Rolled - 3 Pack**Ever Ready First Aid**$15.11**4.8★2,320 rev](https://www.amazon.com/dp/B07N7R11SR) [4**Sam Splint 36 Orange & Blue**SAM Medical**$14.38**4.8★3,294 rev](https://www.amazon.com/dp/B001J5H92C) [5**First Aid Splint 36 Aluminum Waterproof Emergency Splint Kit**VPRIME SAFETYFY**$25.25**4.8★188 rev](https://www.amazon.com/dp/B0CNL8ZP37)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**First Aid Splint 36 X 4.3 Emergency Splint Kit for Arm Leg Broken Bones Fracture Ideal for Sports Home First Aid Refill and Pets (4 pack combo)**Aid Code**$23.57**107 rev2y ago](https://www.amazon.com/dp/B0D5WM251H) [**Bozenu Finger Splint Universal Trigger Finger Brace for Broken/Arthritis Pain and Sprain Relief Splints for Middle Index Ring (2 Pack Black)**Bozenu**$4.18**1,248 rev2y ago](https://www.amazon.com/dp/B0CSFRBR5J) [**AID MATE First Aid Splint Kit 4 Reusable Malleable Splints (36/18/9/4) + 2 Medical Tapes + Storage Pouch Emergency Fracture Stabilization for Camping Hiking Arm Leg Wrist Ankle Finger EMT**AID MATE**$24.20**233 rev2y ago](https://www.amazon.com/dp/B0CL4DP8V9) [**First Aid Splint 36 Aluminum Waterproof Emergency Splint Kit**VPRIME SAFETYFY**$25.25**188 rev2y ago](https://www.amazon.com/dp/B0CNL8ZP37) [**RHINO RESCUE First Aid Splint 36 X 4.3 Orange-Gray Keep Bones in Position (6 Splint Bundle)**RHINO RESCUE**$25.74**550 rev3y ago](https://www.amazon.com/dp/B0C7C6QM3B)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Archer MedTech Universal First Aid Splint 36 Moldable Aluminum Emergency Splint for Injury Immobilization Lightweight Waterproof Reusable Compact & Portable for People or Pets**Archer MedTech**$7.94**4.8★**▲ 102%**](https://www.amazon.com/dp/B084FJBD8F) [**Primacare IS-5236 36 Padded Aluminum Splint for Hands Legs Fractured Limbs Nose Ankle or Braces Universal Waterproof Medical Tactical Splints for First Aid and Emergency Support Orange**Primacare**$6.73**4.7★**▲ 86%**](https://www.amazon.com/dp/B008UQ8QJI) [**AID MATE First Aid Splint Kit 4 Reusable Malleable Splints (36/18/9/4) + 2 Medical Tapes + Storage Pouch Emergency Fracture Stabilization for Camping Hiking Arm Leg Wrist Ankle Finger EMT**AID MATE**$24.20**4.8★**▲ 39%**](https://www.amazon.com/dp/B0CL4DP8V9) [**First Aid Splint 36 Aluminum Waterproof Emergency Splint Kit**VPRIME SAFETYFY**$25.25**4.8★**▲ 19%**](https://www.amazon.com/dp/B0CNL8ZP37) [**Rescue Essentials SAM Splint 3X Combo Pack Moldable Aluminum Foam Splint for Fractures Sprains & Strains Lightweight Reusable Radiolucent Emergency Splint Set (1 Each 4.25 x 9 18 36) Orange/Blue Professional First Aid Immobilization**Rescue Essentials**$32.39**4.8★**— 10%**](https://www.amazon.com/dp/B006IVJDYO)
**~~View all trending →~~**
## **What buyers say about splint**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**18%
*“Very well built”*
**Ease Of Use**10%
*“Easy to use”*
**Advertised Vs Actual Product**9%
*“As advertised”*
**Value For Money**8%
*“Cant beat the price”*
**Size-Overall**6%
*“Adjustable fit”*
**Grip**5%
*“doesn't slip off like other brands”*
**Comfort-Overall**5%
*“Comfortable fit”*
**Efficiency**5%
*“Works well”*
**Joint Pain**2%
*“these work great for arthritis trigger finger”*
**Compactness**2%
*“Good and Compact”*
### **What buyers complain about **
**Pain Relief-Overall**13%
*“my thumb is very sore”*
**Size-Overall**13%
*“Not for smaller ladies hands”*
**Smell**10%
*“Smells really bad”*
**Jamming/Clogging**5%
*“jam/break fingers far too often”*
**Comfort-Overall**5%
*“Not comfortable”*
**Strap/String Quality**4%
*“the white velcro straps still got dirty and discolored, and there is no way to restore the original clean white color. I tried both peroxide and then chlorine bleach”*
**Quality-Overall**4%
*“I guess the quality control on just mine was bad”*
**Sleep Quality**4%
*“Lately when I wake up in the mornings my middle finger was in bent position”*
**Value For Money**4%
*“tough to beat at this price”*
**Velcro Quality**3%
*“Would not buy - Velcro doesnt work”*
### **Top return reasons **
**Size-Overall**51%
**Functionality-Overall**7%
**Advertised Vs Actual Product**7%
**Comfort-Overall**6%
**Joint Pain**6%
**Value For Money**3%
**Grip**3%
**Material Quality**2%
**Velcro Quality**1%
**Pain Relief-Overall**1%
## **Common questions**
- **Is splint profitable to sell on Amazon United States?**
- The niche generates $211K/yr across 13 tracked products. 90-day search growth is +0.1%. Flapen's verdict: Skip it (46/100).
- **How competitive is the splint niche?**
- 12 brands and 13 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 74% of demand.
- **What do buyers complain about in splint?**
- Top complaints mined from reviews: Pain Relief-Overall, Size-Overall, Smell. The return rate is 1.8%.
- **When does demand for splint peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the splint niche?**
- Listings span $4.18–$32.39; the average listing price is $17.17 (sweet spot $15–$100). The average incumbent carries 1,178 reviews — the moat a new listing must climb.
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