---
title: "Spiderman Wrapping Paper — $228K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/spiderman-wrapping-paper"
last_updated: "2026-08-11T03:15:02.466Z"
locale: en
meta:
description: "Niche score 47/100 · $228K/yr market · 241K searches/yr · $11.61 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $228K/yr market · 241K searches/yr · $11.61 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Spiderman Wrapping Paper — $228K/yr Amazon US Niche (2026) - Flapen"
---
# **spiderman wrapping paper**
**Skip it**
A concentrated shelf (top 5 take 81% of clicks) — this niche doesn't clear our bar today.
Market size 43Growth 44Conversion 80Competition 16Returns 93Price range 62Avg price 47Brand share 28Review moat 84Quality gap 21
**Returns**
**Great****1.1%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****314.86**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Great****8.2%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$6.18–$29.52**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****$11.61**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+15.5%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$228K**
$228K/yr · 241K searches
**Brand share**
**Okay****88%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****81%**
top-5 click share — a locked-up shelf
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, spiderman wrapping paper is a $228K/yr Amazon United States market (241K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **spiderman wrapping paper market data**
- **Units sold / yr**
- **15K–20K**
- avg 750–1,000/product
- **Revenue / yr**
- **$174K–$232K**
- units × avg price
- **Conversion rate**
- **8.2%**
- **Avg BSR**
- **#1,186**
- **Page quality**
- **0%**
- **Prime**
- **93%**
- **Sponsored**
- **86%**
- **Out of stock**
- **6.4%**
- **Avg brand age**
- **25 months**
- **Avg seller age**
- **141 days**
## **Competition & brand share**
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**10 **—flat
**Sellers**
**16**
**Top-5 brand share**
**88%**
Top 20: 100%
**Top-5 click share**
**81%**
Top 20: 100%
**Open market**
**8%**
- American Greetings27% - WRAPAHOLIC24% - Hallmark16% - UK Greetings14% - Pineraap7% - Sinload4% - Open — no brand owns it (4 brands, 8%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +15.5% search growth over the last 90 days.
15K10KHoliday '24Prime Day '25Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 3.6×
[**Open Trend **](https://flapen.com/research/us/health-household/spiderman-wrapping-paper/trend)
## **Top spiderman wrapping paper search terms**
- **spiderman wrapping paper**117K/yr+19.4%7.1% conv. - **spiderman wrapping paper birthday boy**26K/yr+8.6%8.8% conv. - **spider man wrapping paper**20K/yr+20.9%6.3% conv. - **spidey wrapping paper**18K/yr+19.0%4.6% conv. - **spidey and friends wrapping paper**12K/yr+11.2%2.0% conv. - **spiderman gift wrap**9K/yr+37.1%5.5% conv. - **spidey and his amazing friends wrapping paper**6K/yr+13.9%2.6% conv. - **spiderman birthday wrapping paper**5K/yr+13.9%6.5% conv. - **spiderman gift wrapping paper**6K/yr+5.3%5.9% conv. - **spider man wrapping paper birthday boy**4K/yr+47.3%10.8% conv. [**All search terms **](https://flapen.com/research/us/health-household/spiderman-wrapping-paper/search-terms)
## **Top spiderman wrapping paper products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$23K20%$46K30%$68K40%$91K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**American Greetings 40 sq. ft. Reversible Spiderman Wrapping Paper for All Occasions (1 Roll 30 in. x 192 in.)**American Greetings**$16.94**4.9★224 rev](https://www.amazon.com/dp/B0F3PJ1F89) [2**WRAPAHOLIC Reversible Spider Birthday Wrapping Paper Roll - Mini Roll - 17 Inch x 16.5 Feet - Happy Birthday Spider Wrapping Paper with Solid Blue Design for Boy Kids Man**WRAPAHOLIC**$9.81**4.6★139 rev](https://www.amazon.com/dp/B0F21Q91RK) [3**Hallmark Marvel Spider-Man Wrapping Paper Rolls (3 Rolls: 60 Sq. Ft. Total) for Kids Fans Gamers Birthdays Fathers Day Christmas**Hallmark**$16.78**4.8★111 rev](https://www.amazon.com/dp/B0FG5MX9B7) [4**Birthday Gift Wrapping Paper Boys - Wrapping Paper Sheets for Kids Wrapping Paper Birthday Spiderman Wrapping Paper; for Boys Gift Spiderman Gifts - 2 Sheets & 2 Tags**UK Greetings**$6.27**4.6★3,060 rev](https://www.amazon.com/dp/B07V4WCJHG) [5**Pineraap 12 Sheets Spider Wrapping Paper Spider Web Gift Wrap Blue Red Gift Packing for Boys Men Birthday Party DIY Crafts 19.7 x 27.6 Inch**Pineraap**$12.73**4.6★28 rev](https://www.amazon.com/dp/B0FH41CB1R)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Large Spider 4th Birthday Gift Bag With Tissue Wrapping Paper Greeting Card Red Spider Web Cartoon Set for Boys 4 Years Old Kids Child Son Fourth Happy Birthday Party Supplies Decor Favors Present**EchoElixir**$8.65**11 rev5mo ago](https://www.amazon.com/dp/B0GJLX4VH8) [**Black and Red Spider Wrapping Paper 8 Sheets Spider Webs Pattern Printed Gift Wrap Paper for Kids Boys Girls Birthday Baby Shower Theme Party Greeting Holiday Decoration Supplies| 19.727.6 inch**Beehaam**$7.33**42 rev7mo ago](https://www.amazon.com/dp/B0F6L8GNVV) [**Spider 3rd Birthday Gift Bag for Boys Large Red Black Third Happy Birthday Bags with Tissue Paper and Greeting Card for Kids 3 Years Old Spider Web Cartoon Party Decorations Supplies Favors Decor**Wayyogh**$8.56**65 rev10mo ago](https://www.amazon.com/dp/B0FNMZ1WPH) [**Pineraap 12 Sheets Spider Wrapping Paper Spider Web Gift Wrap Blue Red Gift Packing for Boys Men Birthday Party DIY Crafts 19.7 x 27.6 Inch**Pineraap**$12.73**28 rev1y ago](https://www.amazon.com/dp/B0FH41CB1R) [**Hallmark Marvel Spider-Man Wrapping Paper Rolls (3 Rolls: 60 Sq. Ft. Total) for Kids Fans Gamers Birthdays Fathers Day Christmas**Hallmark**$16.78**111 rev1y ago](https://www.amazon.com/dp/B0FG5MX9B7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Large Spider 4th Birthday Gift Bag With Tissue Wrapping Paper Greeting Card Red Spider Web Cartoon Set for Boys 4 Years Old Kids Child Son Fourth Happy Birthday Party Supplies Decor Favors Present**EchoElixir**$8.65**4.4★**▲ 312%**](https://www.amazon.com/dp/B0GJLX4VH8) [**WRAPAHOLIC Reversible Spider Birthday Wrapping Paper Roll - Mini Roll - 17 Inch x 16.5 Feet - Happy Birthday Spider Wrapping Paper with Solid Blue Design for Boy Kids Man**WRAPAHOLIC**$9.81**4.6★**▲ 311%**](https://www.amazon.com/dp/B0F21Q91RK) [**Pineraap 12 Sheets Spider Wrapping Paper Spider Web Gift Wrap Blue Red Gift Packing for Boys Men Birthday Party DIY Crafts 19.7 x 27.6 Inch**Pineraap**$12.73**4.6★**▲ 32%**](https://www.amazon.com/dp/B0FH41CB1R) [**Ranfashion Large 13 Inch Spider Gift Bags for Boys Halloween Party Favor Wrapping with Tissue Paper & Card Red Black Spiderweb Design for Kids Birthday and Themed Party Decor**Ranfashiong**$7.97**4.8★**▲ 11%**](https://www.amazon.com/dp/B0FCM1524G) [**Spider 3rd Birthday Gift Bag for Boys Large Red Black Third Happy Birthday Bags with Tissue Paper and Greeting Card for Kids 3 Years Old Spider Web Cartoon Party Decorations Supplies Favors Decor**Wayyogh**$8.56**4.6★**— 6%**](https://www.amazon.com/dp/B0FNMZ1WPH)
**~~View all trending →~~**
## **What buyers say about spiderman wrapping paper**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**40%
*“good quality with the lines to help cut straight”*
**Design-Overall**9%
*“Cutest aesthetic”*
**Advertised Vs Actual Product**9%
*“Even nicer than pictured”*
**Durability**9%
*“Durable”*
**Size-Overall**6%
*“good size”*
**Color**6%
*“The colors are as vibrant as they are in pictures”*
**Gifting Purpose**6%
*“Gift paper”*
**Strength**6%
*“sturdy”*
**Paper Quality**2%
*“Vibrant Design Good Quality Paper”*
**Thickness**1%
*“Nice thick wrapping paper”*
### **What buyers complain about **
**Size-Overall**75%
*“Too small”*
**Wrinkles**8%
*“The creases werent noticeable once the gifts were wrapped”*
**Value For Money**8%
*“Its pricey for what it is”*
### **Top return reasons **
**Size-Overall**58%
**Value For Money**16%
**Advertised Vs Actual Product**11%
**Functionality-Overall**2%
**Gifting Purpose**2%
**Strength**1%
**Design-Overall**1%
**Material Quality**1%
**Product Condition**1%
**Thin**1%
## **Common questions**
- **Is spiderman wrapping paper profitable to sell on Amazon United States?**
- The niche generates $228K/yr across 14 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +15.5%. Flapen's verdict: Skip it (47/100).
- **How competitive is the spiderman wrapping paper niche?**
- 10 brands and 16 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 88% of demand.
- **What do buyers complain about in spiderman wrapping paper?**
- Top complaints mined from reviews: Size-Overall, Wrinkles, Value For Money. The return rate is 1.1%.
- **When does demand for spiderman wrapping paper peak?**
- Demand peaks in Nov–Dec; the busiest month runs 3.6× the quietest.
- **What does it cost to enter the spiderman wrapping paper niche?**
- Listings span $6.18–$29.52; the average listing price is $11.61 (sweet spot $15–$100). The average incumbent carries 315 reviews — the moat a new listing must climb.
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