---
title: "Soursop — $17.3M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/soursop"
last_updated: "2026-08-11T08:40:17.701Z"
locale: en
meta:
  description: "Niche score 52/100 · $17.3M/yr market · 7.4M searches/yr. A concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $17.3M/yr market · 7.4M searches/yr. A concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Soursop — $17.3M/yr Amazon US Niche (2026) - Flapen"
---

# **soursop**

**Worth a look**

Shows a $17.3M/yr market, but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list.

Market size 100Growth 14Conversion 74Competition 0Returns 100Price range 95Avg price 95Brand share 0Review moat 25Quality gap 65

**Market size**

**Incredible****$17.3M**

$17.3M/yr · 7.4M searches

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$34.50**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$21.90–$54.85**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****6.8%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****4,584.8**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-22.6%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, soursop is a $17.3M/yr Amazon United States market (7.4M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Mar–Jun. Verdict: Worth a look — 52/100.

Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **soursop market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**400K–500K**</dd><dd>avg 60,000–80,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$13.8M–$17.3M**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**6.8%**</dd>

<dt>**Avg BSR**</dt><dd>**#50**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**100%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**46 months**</dd>

<dt>**Avg seller age**</dt><dd>**145 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**3 **▼falling

**Sellers**

**7**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**100%**

Top 20: 100%

**Open market**

**0%**

- Serene Herbs92% - VEV4% - Vyxion4%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -22.6% search growth over the last 90 days.

250K150KSpike '24Black Friday '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar, Jun · busiest ÷ quietest = 4.9×

[**Open Trend **](https://flapen.com/research/us/health-household/soursop/trend)

## **Top soursop search terms**

- **soursop bitters liquid**2.4M/yr-11.6%6.4% conv. - **serene herbs soursop bitters**1.1M/yr-13.9%8.0% conv. - **soursop**1.7M/yr-46.2%1.8% conv. - **soursop bitters**836K/yr-32.1%4.3% conv. - **serene soursop bitters**400K/yr-25.1%6.2% conv. - **serene herbs**194K/yr-19.2%5.3% conv. - **sour sop**133K/yr-20.5%1.9% conv. - **sour sop bitters organic**77K/yr-19.2%5.3% conv. - **serene herbs soursop bitters liquid**53K/yr-26.5%6.8% conv. - **serene**64K/yr-6.0%4.4% conv. [**All search terms **](https://flapen.com/research/us/health-household/soursop/search-terms)

## **Top soursop products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%$3.5M40%$6.9M60%$10.4M80%$13.9M1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 5 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Serene Herbs Soursop Bitters Liquid with Soursop Leaves for Gut Cleanse Detox & Immune Boost with Black Seed Moringa Irish Moss Ashwaganda Turmeric 16 fl oz (16 Fl Soursop)](https://m.media-amazon.com/images/I/41KcTxVJf5L.jpg)**Serene Herbs Soursop Bitters Liquid with Soursop Leaves for Gut Cleanse Detox & Immune Boost with Black Seed Moringa Irish Moss Ashwaganda Turmeric 16 fl oz (16 Fl Soursop)**Serene Herbs**$35.49**4.4★10,591 rev](https://www.amazon.com/dp/B0CYV4FCJS) [2![Serene Herbs Soursop Bitters Liquid & Black Seed Bundle Organic Herbal Guanabana for Digestive Support & Immune Health Vegan Non-GMO 32 oz (16 oz Each) (2 Pack)](https://m.media-amazon.com/images/I/518eKsScUtL.jpg)**Serene Herbs Soursop Bitters Liquid & Black Seed Bundle Organic Herbal Guanabana for Digestive Support & Immune Health Vegan Non-GMO 32 oz (16 oz Each) (2 Pack)**Serene Herbs**$54.85**4.3★4,128 rev](https://www.amazon.com/dp/B0D4MPKGN6) [3![Serene Herbs Soursop Bitters Liquid with Soursop Leaves for Gut Cleanse Detox & Immune Boost with Black Seed Moringa Irish Moss Ashwaganda Turmeric 16 fl oz (16 Fl Oz (Pack of 1) Mixed Berry)](https://m.media-amazon.com/images/I/41hKjPZTaZL.jpg)**Serene Herbs Soursop Bitters Liquid with Soursop Leaves for Gut Cleanse Detox & Immune Boost with Black Seed Moringa Irish Moss Ashwaganda Turmeric 16 fl oz (16 Fl Oz (Pack of 1) Mixed Berry)**Serene Herbs**$34.37**4.4★3,692 rev](https://www.amazon.com/dp/B0DDK1DW1J) [4![VEV Soursop Bitters Liquid with Graviola Extract 20 in 1 Herbal Blend with Black Seed Moringa & Oregano 16 fl oz](https://m.media-amazon.com/images/I/417K+Zov0NL.jpg)**VEV Soursop Bitters Liquid with Graviola Extract 20 in 1 Herbal Blend with Black Seed Moringa & Oregano 16 fl oz**VEV**$21.90**4.3★618 rev](https://www.amazon.com/dp/B0DQ53KMS5) [5![Soursop Bitters Liquid Drops 10 in 1 with Sea Moss Moringa Turmeric Black Seed Oil Oregano Ashwagandha | Herbal Extracts for Overall Health-Enhancing | Vegan Non-GMO | 2 Fl Oz](https://m.media-amazon.com/images/I/51KbEFL7qiL.jpg)**Soursop Bitters Liquid Drops 10 in 1 with Sea Moss Moringa Turmeric Black Seed Oil Oregano Ashwagandha | Herbal Extracts for Overall Health-Enhancing | Vegan Non-GMO | 2 Fl Oz**Vyxion**$25.88**4.4★3,895 rev](https://www.amazon.com/dp/B0DXK7LKWV)

### **Newest**

by launch date

[![Soursop Bitters Liquid Drops 10 in 1 with Sea Moss Moringa Turmeric Black Seed Oil Oregano Ashwagandha | Herbal Extracts for Overall Health-Enhancing | Vegan Non-GMO | 2 Fl Oz](https://m.media-amazon.com/images/I/51KbEFL7qiL.jpg)**Soursop Bitters Liquid Drops 10 in 1 with Sea Moss Moringa Turmeric Black Seed Oil Oregano Ashwagandha | Herbal Extracts for Overall Health-Enhancing | Vegan Non-GMO | 2 Fl Oz**Vyxion**$25.88**3,895 rev1y ago](https://www.amazon.com/dp/B0DXK7LKWV) [![Serene Herbs Soursop Bitters Liquid with Soursop Leaves for Gut Cleanse Detox & Immune Boost with Black Seed Moringa Irish Moss Ashwaganda Turmeric 16 fl oz (16 Fl Oz (Pack of 1) Mixed Berry)](https://m.media-amazon.com/images/I/41hKjPZTaZL.jpg)**Serene Herbs Soursop Bitters Liquid with Soursop Leaves for Gut Cleanse Detox & Immune Boost with Black Seed Moringa Irish Moss Ashwaganda Turmeric 16 fl oz (16 Fl Oz (Pack of 1) Mixed Berry)**Serene Herbs**$34.37**3,692 rev1y ago](https://www.amazon.com/dp/B0DDK1DW1J) [![VEV Soursop Bitters Liquid with Graviola Extract 20 in 1 Herbal Blend with Black Seed Moringa & Oregano 16 fl oz](https://m.media-amazon.com/images/I/417K+Zov0NL.jpg)**VEV Soursop Bitters Liquid with Graviola Extract 20 in 1 Herbal Blend with Black Seed Moringa & Oregano 16 fl oz**VEV**$21.90**618 rev1y ago](https://www.amazon.com/dp/B0DQ53KMS5) [![Serene Herbs Soursop Bitters Liquid with Soursop Leaves for Gut Cleanse Detox & Immune Boost with Black Seed Moringa Irish Moss Ashwaganda Turmeric 16 fl oz (16 Fl Soursop)](https://m.media-amazon.com/images/I/41KcTxVJf5L.jpg)**Serene Herbs Soursop Bitters Liquid with Soursop Leaves for Gut Cleanse Detox & Immune Boost with Black Seed Moringa Irish Moss Ashwaganda Turmeric 16 fl oz (16 Fl Soursop)**Serene Herbs**$35.49**10,591 rev1y ago](https://www.amazon.com/dp/B0CYV4FCJS) [![Serene Herbs Soursop Bitters Liquid & Black Seed Bundle Organic Herbal Guanabana for Digestive Support & Immune Health Vegan Non-GMO 32 oz (16 oz Each) (2 Pack)](https://m.media-amazon.com/images/I/518eKsScUtL.jpg)**Serene Herbs Soursop Bitters Liquid & Black Seed Bundle Organic Herbal Guanabana for Digestive Support & Immune Health Vegan Non-GMO 32 oz (16 oz Each) (2 Pack)**Serene Herbs**$54.85**4,128 rev2y ago](https://www.amazon.com/dp/B0D4MPKGN6)

### **Trending**

90-day click momentum

[![VEV Soursop Bitters Liquid with Graviola Extract 20 in 1 Herbal Blend with Black Seed Moringa & Oregano 16 fl oz](https://m.media-amazon.com/images/I/417K+Zov0NL.jpg)**VEV Soursop Bitters Liquid with Graviola Extract 20 in 1 Herbal Blend with Black Seed Moringa & Oregano 16 fl oz**VEV**$21.90**4.3★**▲ 59%**](https://www.amazon.com/dp/B0DQ53KMS5) [![Serene Herbs Soursop Bitters Liquid & Black Seed Bundle Organic Herbal Guanabana for Digestive Support & Immune Health Vegan Non-GMO 32 oz (16 oz Each) (2 Pack)](https://m.media-amazon.com/images/I/518eKsScUtL.jpg)**Serene Herbs Soursop Bitters Liquid & Black Seed Bundle Organic Herbal Guanabana for Digestive Support & Immune Health Vegan Non-GMO 32 oz (16 oz Each) (2 Pack)**Serene Herbs**$54.85**4.3★**▲ 17%**](https://www.amazon.com/dp/B0D4MPKGN6) [![Serene Herbs Soursop Bitters Liquid with Soursop Leaves for Gut Cleanse Detox & Immune Boost with Black Seed Moringa Irish Moss Ashwaganda Turmeric 16 fl oz (16 Fl Soursop)](https://m.media-amazon.com/images/I/41KcTxVJf5L.jpg)**Serene Herbs Soursop Bitters Liquid with Soursop Leaves for Gut Cleanse Detox & Immune Boost with Black Seed Moringa Irish Moss Ashwaganda Turmeric 16 fl oz (16 Fl Soursop)**Serene Herbs**$35.49**4.4★**▲ 14%**](https://www.amazon.com/dp/B0CYV4FCJS) [![Serene Herbs Soursop Bitters Liquid with Soursop Leaves for Gut Cleanse Detox & Immune Boost with Black Seed Moringa Irish Moss Ashwaganda Turmeric 16 fl oz (16 Fl Oz (Pack of 1) Mixed Berry)](https://m.media-amazon.com/images/I/41hKjPZTaZL.jpg)**Serene Herbs Soursop Bitters Liquid with Soursop Leaves for Gut Cleanse Detox & Immune Boost with Black Seed Moringa Irish Moss Ashwaganda Turmeric 16 fl oz (16 Fl Oz (Pack of 1) Mixed Berry)**Serene Herbs**$34.37**4.4★**▼ 39%**](https://www.amazon.com/dp/B0DDK1DW1J) [![Soursop Bitters Liquid Drops 10 in 1 with Sea Moss Moringa Turmeric Black Seed Oil Oregano Ashwagandha | Herbal Extracts for Overall Health-Enhancing | Vegan Non-GMO | 2 Fl Oz](https://m.media-amazon.com/images/I/51KbEFL7qiL.jpg)**Soursop Bitters Liquid Drops 10 in 1 with Sea Moss Moringa Turmeric Black Seed Oil Oregano Ashwagandha | Herbal Extracts for Overall Health-Enhancing | Vegan Non-GMO | 2 Fl Oz**Vyxion**$25.88**4.4★**▼ 60%**](https://www.amazon.com/dp/B0DXK7LKWV)

## **What buyers say about soursop**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**14%

*“What stood out to me most is the quality it feels like a clean”*

**Advertised Vs Actual Product**8%

*“As advertise”*

**Taste-Overall**8%

*“Amazing taste”*

**Efficiency**7%

*“It get the job done”*

**Sour**5%

*“I love the Serene Sour Sop”*

**Regulates Digestion**4%

*“Good for digestion”*

**Energy Level**4%

*“More energy”*

**Bitter**4%

*“Taking it give me more energy the bitterness dose not bother me”*

**Value For Money**3%

*“Good Price”*

**Cleansing**2%

*“This really cleans”*

### **What buyers complain about **

**Taste-Overall**31%

*“Very bitter taste”*

**Bitter**16%

*“Is bitter”*

**Sour**4%

*“Other than the sour taste”*

**Functionality-Overall**4%

*“NOT EFFECTIVE”*

**Side Effects**3%

*“I got headaches”*

**Acid Regulator/Stomach Ache Relief**2%

*“Hurts stomach too much”*

**Value For Money**2%

*“Too expensive”*

**Advertised Vs Actual Product**2%

*“Not as advertised”*

**Dosage**2%

*“Took one small dose”*

**Smell**1%

*“And it smelled rancid”*

### **Top return reasons **

**Functionality-Overall**17%

**Taste-Overall**13%

**Leak-Proof**10%

**Bitter**10%

**Side Effects**7%

**Value For Money**7%

**Smell**5%

**Ingredients-Overall**5%

**Strength**5%

**Advertised Vs Actual Product**5%

## **Common questions**

<dl>

<dt>**Is soursop profitable to sell on Amazon United States?**</dt><dd>The niche generates $17.3M/yr across 5 tracked products. 90-day search growth is -22.6%. Flapen's verdict: Worth a look (52/100).</dd>

<dt>**How competitive is the soursop niche?**</dt><dd>3 brands and 7 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in soursop?**</dt><dd>Top complaints mined from reviews: Taste-Overall, Bitter, Sour. The return rate is 0.0%.</dd>

<dt>**When does demand for soursop peak?**</dt><dd>Demand peaks in Jan–Feb–Mar–Jun; the busiest month runs 4.9× the quietest.</dd>

<dt>**What does it cost to enter the soursop niche?**</dt><dd>Listings span $21.90–$54.85; the average listing price is $34.50 (sweet spot $15–$100). The average incumbent carries 4,585 reviews — the moat a new listing must climb.</dd>

</dl>

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