---
title: "Sodium Bicarbonate — $316K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/sodium-bicarbonate"
last_updated: "2026-08-11T04:51:54.754Z"
locale: en
meta:
description: "Niche score 46/100 · $316K/yr market · 103K searches/yr · $21.23 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $316K/yr market · 103K searches/yr · $21.23 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Sodium Bicarbonate — $316K/yr Amazon US Niche (2026) - Flapen"
---
# **sodium bicarbonate**
**Skip it**
Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Market size 52Growth 16Conversion 97Competition 11Returns 100Price range 81Avg price 91Brand share 9Review moat 63Quality gap 21
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****14.4%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$21.23**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.92–$38.20**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****993.38**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****$316K**
$316K/yr · 103K searches
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-17.6%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****86%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****96%**
top-5 brand share — brand-locked demand
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, sodium bicarbonate is a $316K/yr Amazon United States market (103K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Jul–Oct. Verdict: Skip it — 46/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sodium bicarbonate market data**
- **Units sold / yr**
- **13K–15K**
- avg 750–1,000/product
- **Revenue / yr**
- **$265K–$318K**
- units × avg price
- **Conversion rate**
- **14.4%**
- **Avg BSR**
- **#143**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **88%**
- **Out of stock**
- **1.1%**
- **Avg brand age**
- **91 months**
- **Avg seller age**
- **167 days**
## **Competition & brand share**
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▼falling
**Sellers**
**20**
**Top-5 brand share**
**96%**
Top 20: 100%
**Top-5 click share**
**86%**
Top 20: 100%
**Open market**
**0%**
- P Puregen Labs48% - Kidney Restore21% - Nutricost11% - CP CITRAGEN PHARMACEUTICALS, INC.11% - Rising5% - Graxcell4% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -17.6% search growth over the last 90 days.
12K8KSpike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Oct · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/health-household/sodium-bicarbonate/trend)
## **Top sodium bicarbonate search terms**
- **sodium bicarbonate 650 mg tablets**44K/yr-23.0%15.6% conv. - **sodium bicarbonate tablets**26K/yr-2.9%9.6% conv. - **sodium bicarbonate capsules**10K/yr+0.4%7.7% conv. - **sodium bicarb**5K/yr+5.9%6.3% conv. - **sodium bicarbonate 650 mg**7K/yr-8.0%12.6% conv. - **sodium bicarbonate pills**5K/yr+8.5%10.7% conv. - **sodium bicarbonate supplement**2K/yr-35.3%5.7% conv. - **pastillas de bicarbonato de sodio**4K/yr-82.1%4.6% conv. [**All search terms **](https://flapen.com/research/us/health-household/sodium-bicarbonate/search-terms)
## **Top sodium bicarbonate products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$47K30%$95K45%$142K60%$189K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Puregen Labs Sodium Bicarbonate Tablets 650mg (10 Grains) - 200 Count | USP Grade Baking Soda Supplement Natural Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach**P Puregen Labs**$10.10**4.6★474 rev](https://www.amazon.com/dp/B0FTC5T6DP) [2**Nutricost Sodium Bicarbonate (2 500mg) 120 Capsules - GMO-Free Gluten Free Vegan 60 Servings**Nutricost**$9.92**4.6★259 rev](https://www.amazon.com/dp/B0FBDFVZVJ) [3**Sodium Bicarbonate Tablets USP 650 mg (10 Grains) for Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach 1000 Tablets per Bottle by CitraGen Pharmaceuticals Inc**CP CITRAGEN PHARMACEUTICALS, INC.**$17.05**4.7★4,244 rev](https://www.amazon.com/dp/B07FMJRZ77) [4**Sodium Bicarbonate 650mg Capsules Delayed Release for Supporting Normal Kidney Function & Kidney Health Supplement. Sodium Bicarbonate Designed for Kidney Support Acid Relief Alkalinity 120 Pills**Kidney Restore**$38.20**4.7★846 rev](https://www.amazon.com/dp/B0BGG241SD) [5**Organic Sodium Bicarbonate Alkaline 650 mg Capsules - Enhanced Kidney Support Stomach Acid Neutralizer with Alkalizing Superfoods Immune & Sports Performance Aid Fast-Acting Antacid 120 Caps**Kidney Restore**$28.38**4.7★320 rev](https://www.amazon.com/dp/B0CQ72JHYV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Puregen Labs Sodium Bicarbonate Tablets 650mg (10 Grains) - 200 Count | USP Grade Baking Soda Supplement Natural Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach**P Puregen Labs**$10.10**474 rev9mo ago](https://www.amazon.com/dp/B0FTC5T6DP) [**Nutricost Sodium Bicarbonate (2 500mg) 120 Capsules - GMO-Free Gluten Free Vegan 60 Servings**Nutricost**$9.92**259 rev1y ago](https://www.amazon.com/dp/B0FBDFVZVJ) [**Organic Sodium Bicarbonate Alkaline 650 mg Capsules - Enhanced Kidney Support Stomach Acid Neutralizer with Alkalizing Superfoods Immune & Sports Performance Aid Fast-Acting Antacid 120 Caps**Kidney Restore**$28.38**320 rev2y ago](https://www.amazon.com/dp/B0CQ72JHYV) [**Sodium Bicarbonate 650mg Capsules Delayed Release for Supporting Normal Kidney Function & Kidney Health Supplement. Sodium Bicarbonate Designed for Kidney Support Acid Relief Alkalinity 120 Pills**Kidney Restore**$38.20**846 rev3y ago](https://www.amazon.com/dp/B0BGG241SD) [**Sodium Bicarbonate 650 Mg Tablets - Delayed Release for Normal Kidney Function - Baking Soda Tablets Sodium Pills Bicarbonato De Sodio para Tomar Bicarbonate of Soda - 30 Capsules**Kidney Restore**$14.79**846 rev3y ago](https://www.amazon.com/dp/B0DQ2NWJG1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Puregen Labs Sodium Bicarbonate Tablets 650mg (10 Grains) - 200 Count | USP Grade Baking Soda Supplement Natural Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach**P Puregen Labs**$10.10**4.6★**▲ 36%**](https://www.amazon.com/dp/B0FTC5T6DP) [**Nutricost Sodium Bicarbonate (2 500mg) 120 Capsules - GMO-Free Gluten Free Vegan 60 Servings**Nutricost**$9.92**4.6★**— 6%**](https://www.amazon.com/dp/B0FBDFVZVJ) [**Sodium Bicarbonate 650mg Capsules Delayed Release for Supporting Normal Kidney Function & Kidney Health Supplement. Sodium Bicarbonate Designed for Kidney Support Acid Relief Alkalinity 120 Pills**Kidney Restore**$38.20**4.7★**— 8%**](https://www.amazon.com/dp/B0BGG241SD) [**Rising Health Sodium Bicarbonate USP 650 mg Antacid Tablets | Relieves Acid Indigestion Heartburn Sour Stomach & Upset Stomach - 1000 Tablets**Rising**$22.35**4.7★**▼ 14%**](https://www.amazon.com/dp/B08CQFMFYN) [**Sodium Bicarbonate Tablets USP 650 mg (10 Grains) for Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach 1000 Tablets per Bottle by CitraGen Pharmaceuticals Inc**CP CITRAGEN PHARMACEUTICALS, INC.**$17.05**4.7★**▼ 16%**](https://www.amazon.com/dp/B07FMJRZ77)
**~~View all trending →~~**
## **What buyers say about sodium bicarbonate**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**16%
*“Premium quality and fast results”*
**Value For Money**14%
*“Good value”*
**Advertised Vs Actual Product**11%
*“As Advertised”*
**Acid Regulator/Stomach Ache Relief**10%
*“Helps with acid”*
**Regulates Digestion**7%
*“Digestive aid”*
**Ease Of Use**7%
*“convenient to have on hand”*
**Efficiency**6%
*“Works well”*
**Durability**3%
*“They dont fall apart or crumble like other brands”*
**Dosage**3%
*“This product, dosage, pricing appears to be a competitive product”*
**Joint Pain**2%
*“Helps lessen leg cramps”*
### **What buyers complain about **
**Value For Money**17%
*“Waste of money”*
**Solubility**14%
*“Dissolved poorly in water”*
**Taste-Overall**8%
*“I don't have to drink baking soda which is just a horrible taste”*
**Ease Of Chewing/Swallowing**7%
*“Really have to take through mouth”*
**Acid Regulator/Stomach Ache Relief**6%
*“Upset my stomach more than it helped”*
**Regulates Digestion**4%
*“Now that they cause often stomach cancer”*
**Size-Overall**4%
*“Giant bottle”*
**Side Effects**4%
*“Heartburn and your turning to”*
**Functionality-Overall**3%
*“Barely does the job”*
**Stress/Anxiety**3%
*“After taking this product for a few days I noticed I was feeling more anxious”*
### **Top return reasons **
**Functionality-Overall**67%
**Solubility**17%
**Dosage**17%
## **Common questions**
- **Is sodium bicarbonate profitable to sell on Amazon United States?**
- The niche generates $316K/yr across 8 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -17.6%. Flapen's verdict: Skip it (46/100).
- **How competitive is the sodium bicarbonate niche?**
- 6 brands and 20 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 96% of demand.
- **What do buyers complain about in sodium bicarbonate?**
- Top complaints mined from reviews: Value For Money, Solubility, Taste-Overall. The return rate is 0.0%.
- **When does demand for sodium bicarbonate peak?**
- Demand peaks in Jul–Oct; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the sodium bicarbonate niche?**
- Listings span $9.92–$38.20; the average listing price is $21.23 (sweet spot $15–$100). The average incumbent carries 993 reviews — the moat a new listing must climb.
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