---
title: "Soap and Paper Factory — $46K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/soap-and-paper-factory"
last_updated: "2026-08-11T03:51:19.009Z"
locale: en
meta:
description: "Niche score 43/100 · $46K/yr market · 16K searches/yr · $24.85 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $46K/yr market · 16K searches/yr · $24.85 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Soap and Paper Factory — $46K/yr Amazon US Niche (2026) - Flapen"
---
# **soap and paper factory**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 12Growth 5Conversion 94Competition 25Returns 90Price range 87Avg price 95Brand share 0Review moat 95Quality gap 40
**Review moat**
**Great****101.08**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Incredible****$24.85**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****11.8%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$11.96–$42.09**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****70%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$46K**
$46K/yr · 16K searches
**Growth**
**Bad****-39.8%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, soap and paper factory is a $46K/yr Amazon United States market (16K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **soap and paper factory market data**
- **Units sold / yr**
- **3K–3K**
- avg 100–250/product
- **Revenue / yr**
- **$62K–$75K**
- units × avg price
- **Conversion rate**
- **11.8%**
- **Avg BSR**
- **#2,498**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **0%**
- **Out of stock**
- **2.2%**
- **Avg brand age**
- **56 months**
- **Avg seller age**
- **171 days**
## **Competition & brand share**
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**1 **▼falling
**Sellers**
**4**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**70%**
Top 20: 100%
**Open market**
**0%**
- Soap & Paper Factory100%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -39.8% search growth over the last 90 days.
2K1KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 11.8×
[**Open Trend **](https://flapen.com/research/us/health-household/soap-and-paper-factory/trend)
## **Top soap and paper factory search terms**
- **soap and paper factory roland pine**5K/yr-36.9%13.7% conv. - **soap and paper factory**4K/yr-27.1%5.5% conv. - **roland pine**3K/yr-22.1%9.1% conv. - **roland pine candle**5K/yr-63.6%9.8% conv. [**All search terms **](https://flapen.com/research/us/health-household/soap-and-paper-factory/search-terms)
## **Top soap and paper factory products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$5K20%$9K30%$14K40%$19K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Soap & Paper Factory 3.65 oz Roland Pine Reed Diffuser**Soap & Paper Factory**$33.91**4.7★326 rev](https://www.amazon.com/dp/B075KXWNXV) [2**Soap & Paper Factory Roland Pine 9.5 oz Large Soy Candle**Soap & Paper Factory**$32.05**4.6★352 rev](https://www.amazon.com/dp/B005UYRK9A) [3**Soap & Paper Factory Roland Pine 3.65 Oz Reed Diffuser Oil Refill**Soap & Paper Factory**$27.92**4.6★92 rev](https://www.amazon.com/dp/B07JL8R1FY) [4**Soap & Paper Factory Roland Pine 18 oz Three-Wick Soy Candle**Soap & Paper Factory**$42.09**4.5★106 rev](https://www.amazon.com/dp/B00OV6GM6U) [5**Soap & Paper Factory Roland Pine 3 fl. oz Home Fragrance Spray**Soap & Paper Factory**$17.99**4.6★113 rev](https://www.amazon.com/dp/B00FE8GWD2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Soap & Paper Factory Roland Pine 5 oz Boxed Shea Butter Soap Bar**Soap & Paper Factory**$12.29**0 rev10mo ago](https://www.amazon.com/dp/B0FNQGNB5L) [**Soap & Paper Factory Roland Pine Hand & Body Wash 10 fl oz**Soap & Paper Factory**$23.47**0 rev11mo ago](https://www.amazon.com/dp/B0FHWT4GSS) [**Soap & Paper Factory Roland Pine Petite Shea Butter Hand Cream 1 oz**Soap & Paper Factory**$11.96**8 rev1y ago](https://www.amazon.com/dp/B0FGG77RJM) [**Soap & Paper Factory Roland Pine 13 oz Three-Wick Tin Candle**Soap & Paper Factory**$29.86**8 rev2y ago](https://www.amazon.com/dp/B0CW3F46VK) [**Roland Pine 3 oz Small Tin Soy Candle**Soap & Paper Factory**$14.89**65 rev6y ago](https://www.amazon.com/dp/B086S5F35H)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Soap & Paper Factory Roland Pine 5 oz Boxed Shea Butter Soap Bar**Soap & Paper Factory**$12.29**0.0★**▲ 321%**](https://www.amazon.com/dp/B0FNQGNB5L) [**Soap & Paper Factory Roland Pine 3.65 Oz Reed Diffuser Oil Refill**Soap & Paper Factory**$27.92**4.6★**▲ 102%**](https://www.amazon.com/dp/B07JL8R1FY) [**Soap & Paper Factory Roland Pine Hand & Body Wash 10 fl oz**Soap & Paper Factory**$23.47**0.0★**▲ 77%**](https://www.amazon.com/dp/B0FHWT4GSS) [**Soap & Paper Factory 3.65 oz Roland Pine Reed Diffuser**Soap & Paper Factory**$33.91**4.7★**▲ 60%**](https://www.amazon.com/dp/B075KXWNXV) [**Soap & Paper Factory Roland Pine 3 fl. oz Home Fragrance Spray**Soap & Paper Factory**$17.99**4.6★**▲ 44%**](https://www.amazon.com/dp/B00FE8GWD2)
**~~View all trending →~~**
## **What buyers say about soap and paper factory**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**82%
*“Great scent”*
**Moist/Dry**7%
*“Wonderful smell very moisturizing”*
**Value For Money**4%
*“Great value for money just because of the throw”*
**Soft Feel**4%
*“Leaves your hands nice and smooth and fragrant”*
### **What buyers complain about **
**Smell**44%
*“I would barely smell the candle”*
**Value For Money**28%
*“High price”*
**Size-Overall**11%
*“Wow, this is a tiny bit of product”*
### **Top return reasons **
**Smell**62%
**Leak-Proof**8%
**Defective Material/Parts**8%
**Advertised Vs Actual Product**8%
**Size-Overall**8%
**Product Condition**8%
## **Common questions**
- **Is soap and paper factory profitable to sell on Amazon United States?**
- The niche generates $46K/yr across 13 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -39.8%. Flapen's verdict: Skip it (43/100).
- **How competitive is the soap and paper factory niche?**
- 1 brands and 4 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in soap and paper factory?**
- Top complaints mined from reviews: Smell, Value For Money, Size-Overall. The return rate is 1.2%.
- **When does demand for soap and paper factory peak?**
- Demand peaks in Nov–Dec; the busiest month runs 11.8× the quietest.
- **What does it cost to enter the soap and paper factory niche?**
- Listings span $11.96–$42.09; the average listing price is $24.85 (sweet spot $15–$100). The average incumbent carries 101 reviews — the moat a new listing must climb.
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