---
title: "Smart Food Scale — $1.2M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/smart-food-scale"
last_updated: "2026-08-11T05:07:29.203Z"
locale: en
meta:
description: "Niche score 50/100 · $1.2M/yr market · 587K searches/yr. A deep review moat (125,950 avg reviews) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $1.2M/yr market · 587K searches/yr. A deep review moat (125,950 avg reviews) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Smart Food Scale — $1.2M/yr Amazon US Niche (2026) - Flapen"
---
# **smart food scale**
**Worth a look**
Shows a sweet-spot price point ($31.63 avg), but a deep review moat (125,950 avg reviews) keeps it on the watch list.
Market size 80Growth 24Conversion 68Competition 34Returns 80Price range 91Avg price 95Brand share 12Review moat 0Quality gap 38
**Avg price**
**Incredible****$31.63**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$11.83–$72.64**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Great****$1.2M**
$1.2M/yr · 587K searches
**Returns**
**Great****1.8%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****6.2%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****65%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-2.1%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Review moat**
**Bad****125,949.88**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, smart food scale is a $1.2M/yr Amazon United States market (587K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jan–Apr–May. Verdict: Worth a look — 50/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **smart food scale market data**
- **Units sold / yr**
- **40K–50K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **$1.3M–$1.6M**
- units × avg price
- **Conversion rate**
- **6.2%**
- **Avg BSR**
- **#35**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▲rising
**Sellers**
**24**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**65%**
Top 20: 100%
**Open market**
**2%**
- Etekcity76% - Cosori6% - MrOwner5% - KUAIVO5% - Greater Goods4% - Ultrean3% - Open — no brand owns it (1 brand, 2%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -2.1% search growth over the last 90 days.
13K8KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Apr, May · busiest ÷ quietest = 2.2×
[**Open Trend **](https://flapen.com/research/us/health-household/smart-food-scale/trend)
## **Top smart food scale search terms**
- **etekcity smart scale**168K/yr-3.7%8.6% conv. - **smart food scale**132K/yr-1.4%5.0% conv. - **etekcity scale**69K/yr-8.8%5.8% conv. - **etekcity**46K/yr-7.2%2.7% conv. - **nutrition scale**33K/yr-0.1%5.0% conv. - **macro scale**19K/yr-3.4%5.1% conv. - **smart scale food**19K/yr-16.4%5.4% conv. - **smart nutrition scale**15K/yr+12.1%4.3% conv. - **smart kitchen scale**14K/yr-12.2%2.7% conv. - **smart food scale with app**8K/yr+20.5%3.7% conv. [**All search terms **](https://flapen.com/research/us/health-household/smart-food-scale/search-terms)
## **Top smart food scale products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$115K20%$231K30%$346K40%$461K101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Etekcity Smart Food Kitchen Scale with Nutritional Calculator Free App with 19 Nutrients Tracking Calorie Marco Digital grams and ounces for weight loss Premium Stainless Steel 11lb**Etekcity**$37.16**4.6★175,453 rev](https://www.amazon.com/dp/B07FCZSC41) [2**Etekcity Smart Scale for Body Weight FSA&HSA Eligible Bathroom Digital Weighing Scale with BMI Body Fat Muscle Mass Accurate Bluetooth Home User Health Equipment Sync Apps LED Tempered glass**Etekcity**$20.95**4.7★140,092 rev](https://www.amazon.com/dp/B095YJW56C) [3**Etekcity FSA&HSA Eligible Smart Scale for Body Weight Fat Digital Weighing Machine for Accurate BMI Muscle Mass Composition Apple Health Compatible Fitness Equipment TFT Tempered Glass Black**Etekcity**$72.64**4.7★348,509 rev](https://www.amazon.com/dp/B09HCJD6H1) [4**Cosori Smart Food Scale with Nutritional Calculator USB Rechargeable 11lb**Cosori**$41.68**4.5★355 rev](https://www.amazon.com/dp/B0F1N26FT3) [5**Etekcity Smart Scale for Body Weight Digital Bathroom Weighing Machine Fat Percentage BMI Muscle Accurate Composition Analyzer People Bluetooth Electronic Measurement Tool 400lb**Etekcity**$25.51**4.7★140,092 rev](https://www.amazon.com/dp/B07D7R25JV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Smart Food Scale with Nutritional Calculator Free APP with 24 Nutrients Tracking Calorie Macro Premium Stainless Steel Digital Food Scale for Meal Prep Weight Loss Grams/Ounces 11lb Capacity**Angryicy**$30.09**42 rev5mo ago](https://www.amazon.com/dp/B0GJ5S55J6) [**Ultrean Smart Food Kitchen Scale with Nutritional Calculator APP for Calorie & Macro Tracking AI Powered Goal Progress Digital Calorie Scale for Weight Loss Stainless Steel 22lb**Ultrean**$37.36**47 rev7mo ago](https://www.amazon.com/dp/B0G441SXZW) [**Cosori Smart Food Scale with Nutritional Calculator USB Rechargeable 11lb**Cosori**$41.68**355 rev10mo ago](https://www.amazon.com/dp/B0F1N26FT3) [**KUAIVO Smart Nutrition Food Scale with LED Display Tracks Calories Fat Carbs & Protein via App 1g Precision Digital Kitchen Scale for Healthy Eating & Meal Prep**KUAIVO**$28.53**145 rev11mo ago](https://www.amazon.com/dp/B0FKBC9BRG) [**MrOwner Smart Food Kitchen Scale with Nutritional Calculator Free App with 19 Nutrients Tracking Calorie Marco Digital Weight Grams and Ounces for Weight Loss Premium Stainless Steel 22lb**MrOwner**$38.91**182 rev1y ago](https://www.amazon.com/dp/B0DR7V2GQ5)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Smart Food Scale with Nutritional Calculator Free APP with 24 Nutrients Tracking Calorie Macro Premium Stainless Steel Digital Food Scale for Meal Prep Weight Loss Grams/Ounces 11lb Capacity**Angryicy**$30.09**4.1★**▲ 210%**](https://www.amazon.com/dp/B0GJ5S55J6) [**Ultrean Smart Food Kitchen Scale with Nutritional Calculator APP for Calorie & Macro Tracking AI Powered Goal Progress Digital Calorie Scale for Weight Loss Stainless Steel 22lb**Ultrean**$37.36**3.9★**▲ 86%**](https://www.amazon.com/dp/B0G441SXZW) [**Etekcity Smart Scale for Body Weight and BMI Bathroom Digital Electronic Weighing Scale for People Bluetooth Free VeSync APP Connection Rounded Corner Accurate to 0.1lb/0.05kg 400 lbs Black**Etekcity**$22.20**4.7★**▲ 84%**](https://www.amazon.com/dp/B09H6JW1SS) [**KUAIVO Smart Nutrition Food Scale with LED Display Tracks Calories Fat Carbs & Protein via App 1g Precision Digital Kitchen Scale for Healthy Eating & Meal Prep**KUAIVO**$28.53**4.4★**▲ 56%**](https://www.amazon.com/dp/B0FKBC9BRG) [**Etekcity Smart Scale for Body Weight Digital Bathroom Weighing Machine Fat Percentage BMI Muscle Accurate Composition Analyzer People Bluetooth Electronic Measurement Tool 400lb**Etekcity**$25.51**4.7★**▲ 42%**](https://www.amazon.com/dp/B07D7R25JV)
**~~View all trending →~~**
## **What buyers say about smart food scale**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Use**14%
*“Easy to operate”*
**Accuracy-Overall**12%
*“Accuracy is good”*
**Value For Money**11%
*“Great Buy”*
**Quality-Overall**11%
*“The build quality is impressive”*
**Health Monitoring**6%
*“Great way to keep track of your health”*
**Advertised Vs Actual Product**5%
*“As described”*
**Efficiency**4%
*“Does the job”*
**Design-Overall**3%
*“Attractive design”*
**Weight Loss**3%
*“Perfect for my weight loss”*
**Weight Light**2%
*“Easy to use, lightweight”*
### **What buyers complain about **
**Measurement/Reading Accuracy**18%
*“Poor accuracy”*
**Durability**12%
*“Didn't last”*
**Accuracy-Overall**8%
*“Not Accurate”*
**Functionality-Overall**5%
*“Didn't work for me”*
**Battery Life**5%
*“Battery life is bad”*
**Size-Overall**4%
*“This scale is so small”*
**Quality-Overall**4%
*“Low Quality”*
**Ease Of Use**4%
*“Not user friendly”*
**Connectivity-Overall**3%
*“Stopped connecting”*
**Software/Application**3%
*“poor app”*
### **Top return reasons **
**Measurement/Reading Accuracy**24%
**Size-Overall**18%
**Functionality-Overall**13%
**Value For Money**8%
**Advertised Vs Actual Product**7%
**Connectivity-Overall**5%
**Display-Overall**3%
**Accuracy-Overall**3%
**Ease Of Use**3%
**Software/Application**2%
## **Common questions**
- **Is smart food scale profitable to sell on Amazon United States?**
- The niche generates $1.2M/yr across 16 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -2.1%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the smart food scale niche?**
- 7 brands and 24 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in smart food scale?**
- Top complaints mined from reviews: Measurement/Reading Accuracy, Durability, Accuracy-Overall. The return rate is 1.8%.
- **When does demand for smart food scale peak?**
- Demand peaks in Jan–Apr–May; the busiest month runs 2.2× the quietest.
- **What does it cost to enter the smart food scale niche?**
- Listings span $11.83–$72.64; the average listing price is $31.63 (sweet spot $15–$100). The average incumbent carries 125,950 reviews — the moat a new listing must climb.
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