---
title: "Slimfast Snacks — $2.8M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/slimfast-snacks"
last_updated: "2026-08-11T02:36:44.206Z"
locale: en
meta:
description: "Niche score 59/100 · $2.8M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 59/100 · $2.8M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Slimfast Snacks — $2.8M/yr Amazon US Niche (2026) - Flapen"
---
# **slimfast snacks**
**Worth a look**
Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 96Growth 21Conversion 85Competition 78Returns 100Price range 68Avg price 73Brand share 0Review moat 25Quality gap 30
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Market size**
**Incredible****$2.8M**
$2.8M/yr · 2.0M searches
**Conversion**
**Great****9.6%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Great****37%**
top-5 click share — an open shelf
**Avg price**
**Good****$14.74**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$3.10–$39.83**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****4,522.86**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-7.3%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, slimfast snacks is a $2.8M/yr Amazon United States market (2.0M searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 59/100.
Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **slimfast snacks market data**
- **Units sold / yr**
- **250K–300K**
- avg 5,000–6,000/product
- **Revenue / yr**
- **$3.7M–$4.4M**
- units × avg price
- **Conversion rate**
- **9.6%**
- **Avg BSR**
- **#262**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **65%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **70 months**
- **Avg seller age**
- **122 days**
## **Competition & brand share**
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
**Brands**
**4 **▼falling
**Sellers**
**161**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**37%**
Top 20: 87%
**Open market**
**0%**
- Atkins87% - Kellogg's Special K11% - Fiber One1% - Kellogg's1%
## **Top slimfast snacks search terms**
- **atkins protein bars**490K/yr-10.0%11.7% conv. - **atkins**483K/yr-10.1%7.6% conv. - **atkins snacks**257K/yr+0.5%8.1% conv. - **atkins bars**209K/yr-10.8%11.2% conv. - **atkins candy**77K/yr-15.4%8.3% conv. - **special k pastry crisps**65K/yr+4.0%12.1% conv. - **special k bars**66K/yr-15.4%10.8% conv. - **atkins endulge**43K/yr+51.7%8.5% conv. - **adkins protein bar**60K/yr-5.4%13.4% conv. - **kelloggs pastry crisps**41K/yr-4.5%13.7% conv. [**All search terms **](https://flapen.com/research/us/health-household/slimfast-snacks/search-terms)
## **Top slimfast snacks products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$84K6%$169K9%$253K12%$338K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Atkins Caramel Chocolate Nut Roll Snack Bar Protein Snack 7g Protein 2g Sugar High Fiber Snack 16 Count**Atkins**$20.71**4.7★3,263 rev](https://www.amazon.com/dp/B0BZDZ8CD5) [2**Atkins Chocolate Peanut Butter Protein Meal Bar High Fiber 16g Protein Low Sugar 3g Net Carb Low Carb Keto Friendly 12 Count**Atkins**$19.87**4.6★1,139 rev](https://www.amazon.com/dp/B0BZDWKDT1) [3**Atkins Endulge Caramel Nut Chew Bar Dessert Favorite 1g Sugar Good Source of Fiber 5 Count**Atkins**$6.50**4.6★4,926 rev](https://www.amazon.com/dp/B0007OW4YY) [4**Atkins Endulge Caramel Nut Chew Bar Low Sugar Snack Dessert Bar High Fiber Bar 1g Sugar 10 Count**Atkins**$10.46**4.6★12,262 rev](https://www.amazon.com/dp/B010LWGDMA) [5**Atkins Endulge Peanut Butter Cups Dessert Favorite Low Carb 0g Sugar 20 Count**Atkins**$9.67**4.6★11,647 rev](https://www.amazon.com/dp/B085LSSHYT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Atkins Peanutty Overload Snack Bar Protein Snack High in Fiber 2g Sugar 5 Count**Atkins**$7.10**311 rev1y ago](https://www.amazon.com/dp/B0CMSCT886) [**Atkins Keto Cookies & Crme Clusters Gluten Free High Fiber Low Carb Keto Friendly 8 Count**Atkins**$11.41**1,563 rev1y ago](https://www.amazon.com/dp/B0DGBH37M6) [**Atkins Endulge Gummy Bears Variety Pack Low Sugar Keto Friendly Candy 18 Pack (12 Sweet Gummy Bears 6 Sour Gummy Bears)**Atkins**$17.40**951 rev1y ago](https://www.amazon.com/dp/B0DGB9L2MV) [**Atkins Chocolate Chip Granola Protein Bar High Fiber Low Sugar 17g Protein 3g Net Carb High Protein Bars Keto Friendly 12 Count**Atkins**$18.78**567 rev2y ago](https://www.amazon.com/dp/B0CJGC155J) [**Atkins Endulge Chocolate Coconut Flavored Snack Bar 1g Sugar 12g Fiber Low Sugar Snack High Fiber Bars Keto Friendly Treat 16 Count**Atkins**$17.53**2,176 rev2y ago](https://www.amazon.com/dp/B0CJGKQXPL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Atkins Peanutty Overload Snack Bar Protein Snack High in Fiber 2g Sugar 5 Count**Atkins**$7.10**4.6★**▲ 116%**](https://www.amazon.com/dp/B0CMSCT886) [**Atkins Endulge Caramel Nut Chew Bar Dessert Favorite 1g Sugar Good Source of Fiber 5 Count**Atkins**$6.50**4.6★**▲ 92%**](https://www.amazon.com/dp/B0007OW4YY) [**Atkins Chocolate Peanut Butter Protein Meal Bar High Fiber 16g Protein Low Sugar 3g Net Carb Low Carb Keto Friendly 12 Count**Atkins**$19.87**4.6★**▲ 86%**](https://www.amazon.com/dp/B0BZDWKDT1) [**Atkins Chocolate Chip Granola Protein Bar High Fiber Low Sugar 17g Protein 3g Net Carb High Protein Bars Keto Friendly 12 Count**Atkins**$18.78**4.6★**▲ 33%**](https://www.amazon.com/dp/B0CJGC155J) [**Atkins Endulge Chocolate Peanut Candies Dessert Favorite 0g Sugar 20 Count**Atkins**$26.04**4.7★**▲ 27%**](https://www.amazon.com/dp/B00H5WP3WG)
**~~View all trending →~~**
## **What buyers say about slimfast snacks**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**45%
*“no funny taste”*
**Nutritional Content**12%
*“Good source of fiber”*
**Sweetness**8%
*“sugar free”*
**Flavor**6%
*“The flavor is strong”*
**Quality-Overall**5%
*“Great quality for the price - fast shipping”*
**Value For Money**4%
*“Great Deal”*
**Blood Sugar Level**1%
*“Great for diabetics”*
**Size-Overall**1%
*“perfect size”*
**Texture/Consistency-Overall**1%
*“Texture is great”*
**Freshness**1%
*“Arrived fresh”*
### **What buyers complain about **
**Taste-Overall**25%
*“Tastes like chemicals”*
**Value For Money**8%
*“Not worth it”*
**Sweetness**6%
*“these were way too syrupy sweet”*
**Flavor**5%
*“Did not like flavor”*
**Nutritional Content**5%
*“Not healthy”*
**Quality-Overall**3%
*“Quality Control is not great”*
**Size-Overall**2%
*“Bars are getting smaller”*
**Texture/Consistency-Overall**2%
*“The texture is weird”*
**Stale/Rotten/Spoiled**2%
*“Old and stale”*
**Artificial Sweeteners**2%
*“It has artificial sugar”*
### **Top return reasons **
**Taste-Overall**34%
**Stale/Rotten/Spoiled**7%
**Flavor**7%
**Sweetness**6%
**Size-Overall**6%
**Advertised Vs Actual Product**5%
**Value For Money**4%
**Color Fading/Discoloration**4%
**Nutritional Content**4%
**Functionality-Overall**4%
## **Common questions**
- **Is slimfast snacks profitable to sell on Amazon United States?**
- The niche generates $2.8M/yr across 37 tracked products. 90-day search growth is -7.3%. Flapen's verdict: Worth a look (59/100).
- **How competitive is the slimfast snacks niche?**
- 4 brands and 161 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in slimfast snacks?**
- Top complaints mined from reviews: Taste-Overall, Value For Money, Sweetness. The return rate is 0.0%.
- **What does it cost to enter the slimfast snacks niche?**
- Listings span $3.10–$39.83; the average listing price is $14.74 (sweet spot $15–$100). The average incumbent carries 4,523 reviews — the moat a new listing must climb.
## **Related niches in Health & Household**
- 76 [**cedar oil**](https://flapen.com/research/us/health-household/cedar-oil)$1.2M/yr+214.4%**Launch it**- 77 [**nutrapure glp1 cutting mix**](https://flapen.com/research/us/health-household/nutrapure-glp1-cutting-mix)$149K/yr+940.2%**Worth a look**- 77 [**dexcom g7**](https://flapen.com/research/us/health-household/dexcom-g7)$2.0M/yr+39.9%**Launch it**- 77 [**purelia**](https://flapen.com/research/us/health-household/purelia)$635K/yr+359.7%**Worth a look**- 77 [**graduation napkins**](https://flapen.com/research/us/health-household/graduation-napkins)$302K/yr+385.7%**Worth a look**- 77 [**credit card wand**](https://flapen.com/research/us/health-household/credit-card-wand)$418K/yr+101.3%**Worth a look**[**All Health & Household niches **](https://flapen.com/research/us/health-household)