---
title: "Trend — sexy toys - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/sexy-toys/trend"
last_updated: "2026-08-11T09:42:57.003Z"
locale: en
meta:
  description: "Niche score 59/100 · $103K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $103K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — sexy toys - Flapen"
---

# **sexy toys**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 25Growth 19Conversion 7Competition 88Returns 100Price range 76Avg price 90Brand share 96Review moat 39Quality gap 83

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Brand share**

**Incredible****31%**

top-5 brand share — no brand owns this niche

**Avg price**

**Great****$20.90**

avg listing price — sweet spot $15–$100

**Competition**

**Great****27%**

top-5 click share — an open shelf

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****$5.87–$44.87**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****2,601.89**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$103K**

$103K/yr · 852K searches

**Growth**

**Bad****-11.4%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.6%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend