---
title: "Scentsy Counter Cleaner Spray — $273K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/scentsy-counter-cleaner-spray"
last_updated: "2026-08-11T09:03:14.918Z"
locale: en
meta:
description: "Niche score 52/100 · $273K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $273K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Scentsy Counter Cleaner Spray — $273K/yr Amazon US Niche (2026) - Flapen"
---
# **scentsy counter cleaner spray**
**Worth a look**
Shows low returns (0.2%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Market size 50Growth 17Conversion 66Competition 87Returns 99Price range 73Avg price 87Brand share 0Review moat 26Quality gap 30
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Competition**
**Great****28%**
top-5 click share — an open shelf
**Avg price**
**Great****$19.65**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$3.09–$47.97**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****6.0%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****$273K**
$273K/yr · 233K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****3,928.67**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-15.6%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, scentsy counter cleaner spray is a $273K/yr Amazon United States market (233K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 52/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **scentsy counter cleaner spray market data**
- **Units sold / yr**
- **15K–20K**
- avg 250–500/product
- **Revenue / yr**
- **$295K–$393K**
- units × avg price
- **Conversion rate**
- **6.0%**
- **Avg BSR**
- **#266**
- **Page quality**
- **0%**
- **Prime**
- **67%**
- **Sponsored**
- **57%**
- **Out of stock**
- **10.2%**
- **Avg brand age**
- **56 months**
- **Avg seller age**
- **128 days**
## **Competition & brand share**
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.
**Brands**
**5 **▲rising
**Sellers**
**131**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**28%**
Top 20: 67%
**Open market**
**0%**
- Yankee Candle64% - Febreze31% - Generic2% - CLESH2% - AQUA BLANCE1% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -15.6% search growth over the last 90 days.
35K25KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.2×
[**Open Trend **](https://flapen.com/research/us/health-household/scentsy-counter-cleaner-spray/trend)
## **Top scentsy counter cleaner spray search terms**
- **yankee candle room spray**62K/yr+6.4%5.3% conv. - **yankee candle spray**17K/yr-10.2%4.6% conv. - **febreze cranberry crumble**21K/yr-34.3%7.3% conv. - **febreze sea salt caramel and maple**12K/yr-8.5%1.1% conv. - **cranberry crumble febreze**14K/yr-37.1%6.0% conv. - **yankee candle concentrated room spray**10K/yr+4.2%5.8% conv. - **yankee room spray**7K/yr+14.8%4.3% conv. - **febreze cranberry**10K/yr-26.5%5.4% conv. - **cranberry febreze**7K/yr-35.3%4.2% conv. - **febreze crisp fall breeze**8K/yr-40.7%3.0% conv. [**All search terms **](https://flapen.com/research/us/health-household/scentsy-counter-cleaner-spray/search-terms)
## **Top scentsy counter cleaner spray products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$5K4%$11K6%$16K8%$22K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Clean Cotton (Pack of 3)**Yankee Candle**$24.72**4.6★3,930 rev](https://www.amazon.com/dp/B01MQK0RGD) [2**Febreze Plug-In Air Freshener Odor-Fighting Scented Oil Refill for Home Bathroom & Kitchen Holiday Cranberry Crumble Scent 0.87 oz Refills 4 Count**Febreze**$17.87**4.6★4,336 rev](https://www.amazon.com/dp/B0FKTZ9Z4M) [3**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Strong Scent Room Freshener for Home and Bathroom Pink Sands (Pack of 3)**Yankee Candle**$23.42**4.6★1,705 rev](https://www.amazon.com/dp/B07PPRHRY6) [4**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Strong Scent Lemon Lavender Midsummers Night Clean Cotton (Variety Pack)**Yankee Candle**$24.91**4.6★3,930 rev](https://www.amazon.com/dp/B07JHQ78T1) [5**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Strong Scent Room Freshener for Home and Bathroom Midsummers Night (Pack of 3)**Yankee Candle**$24.46**4.6★3,930 rev](https://www.amazon.com/dp/B01MQK553I)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Febreze Air Mist Air Freshener Spray Odor Fighting Room Spray Deodorizer for Home Bathroom Kitchen Office Apartment Dorm Room Classroom Cherries & Berries Scent 8.1oz (Pack of 3)**Febreze**$8.81**2,052 rev9mo ago](https://www.amazon.com/dp/B0FVNV7846) [**Febreze Air Freshener Spray Odor-Fighting Room Spray Cranberry Crumble Scent 8.8oz 3 Count**Febreze**$10.53**1,897 rev10mo ago](https://www.amazon.com/dp/B0FSTDHMKC) [**Febreze Plug-In Air Freshener Odor-Fighting Scented Oil Refill for Home Bathroom & Kitchen Holiday Cranberry Crumble Scent 0.87 oz Refills 4 Count**Febreze**$17.87**4,336 rev11mo ago](https://www.amazon.com/dp/B0FKTZ9Z4M) [**Room Spray Tidal Coconut Woven Ocean Sunset Tropics 3 Pack Each 4 fl oz Air Freshener for Home Long-Lasting Odor Eliminator for Bathroom and Office**CLESH**$19.87**154 rev1y ago](https://www.amazon.com/dp/B0F2SH2PLN) [**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Strong Scent Lemon Lavender Midsummers Night Clean Cotton (Variety Pack)**Yankee Candle**$24.54**165 rev1y ago](https://www.amazon.com/dp/B0CX287TC3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Febreze Air Mist Air Freshener Spray Odor Fighting Room Spray Deodorizer for Home Bathroom Kitchen Office Apartment Dorm Room Classroom Cherries & Berries Scent 8.1oz (Pack of 3)**Febreze**$8.81**4.7★**▲ 255%**](https://www.amazon.com/dp/B0FVNV7846) [**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Macintosh (Pack of 3)**Yankee Candle**$23.40**4.6★**▲ 248%**](https://www.amazon.com/dp/B09RNG111L) [**Room Spray Tidal Coconut Woven Ocean Sunset Tropics 3 Pack Each 4 fl oz Air Freshener for Home Long-Lasting Odor Eliminator for Bathroom and Office**CLESH**$19.87**3.8★**▲ 224%**](https://www.amazon.com/dp/B0F2SH2PLN) [**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Strong Scent Lemon Lavender Midsummers Night Clean Cotton (Variety Pack)**Yankee Candle**$24.54**4.5★**▲ 176%**](https://www.amazon.com/dp/B0CX287TC3) [**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Strong Scent Room Freshener for Home and Bathroom Pink Sands (Pack of 3)**Yankee Candle**$23.42**4.6★**▲ 117%**](https://www.amazon.com/dp/B07PPRHRY6)
**~~View all trending →~~**
## **What buyers say about scentsy counter cleaner spray**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**67%
*“Smells delish”*
**Value For Money**6%
*“Great Value”*
**Quality-Overall**3%
*“Excellent product”*
**Spray/Flow**3%
*“A potent and effective spray”*
**Freshness**2%
*“Delightful freshness”*
**Advertised Vs Actual Product**2%
*“As advertised”*
**Durability**2%
*“This is very durable, easy to use, very versatile”*
**Size-Overall**2%
*“not too big either”*
**Ease Of Use**1%
*“Easy to use”*
**Efficiency**1%
*“Very effective”*
### **What buyers complain about **
**Smell**54%
*“Awful smell”*
**Value For Money**5%
*“extremely expensive”*
**Size-Overall**4%
*“It's small”*
**Durability**3%
*“it also does not last long”*
**Functionality-Overall**3%
*“Doesnt work”*
**Advertised Vs Actual Product**2%
*“Not as described”*
**Quality-Overall**2%
*“Extremely pathetic and despicable that there's no quality control anymore”*
**Strength**2%
*“Much too strong”*
**Leak-Proof**1%
*“Product was leaking”*
**Taste-Overall**1%
*“were too harsh for my taste”*
### **Top return reasons **
**Smell**51%
**Advertised Vs Actual Product**11%
**Functionality-Overall**9%
**Leak-Proof**7%
**Size-Overall**5%
**Value For Money**3%
**Color**3%
**Product Condition**2%
**Compatibility-Overall**1%
**Strength**1%
## **Common questions**
- **Is scentsy counter cleaner spray profitable to sell on Amazon United States?**
- The niche generates $273K/yr across 61 tracked products. 9 of 11 products launched in the last 360 days are still selling. 90-day search growth is -15.6%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the scentsy counter cleaner spray niche?**
- 5 brands and 131 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in scentsy counter cleaner spray?**
- Top complaints mined from reviews: Smell, Value For Money, Size-Overall. The return rate is 0.2%.
- **When does demand for scentsy counter cleaner spray peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 5.2× the quietest.
- **What does it cost to enter the scentsy counter cleaner spray niche?**
- Listings span $3.09–$47.97; the average listing price is $19.65 (sweet spot $15–$100). The average incumbent carries 3,929 reviews — the moat a new listing must climb.
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