[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-health-household-santa-wrapping-paper-from-north-pole":3,"research-sidebar-rollups":601},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":49,"baselines":83,"demand":88,"seasonality":389,"brandShare":402,"products":416,"feedback":465,"searchTerms":524,"related":568,"lastUpdated":35},"0ce7709d-4fab-4238-ab66-53108ffb0746","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":20,"avgRating":21,"avgReviewCount":22,"avgPrice":23,"priceMin":24,"priceMax":25,"productCount":26,"unitsSoldMax":27,"sponsoredPct":28,"returnRate":29,"successfulLaunches360":30,"newProducts360":20,"amazonNicheId":4,"title":31,"slug":32,"href":33,"leafCategoryName":34,"scrapedAt":35,"brandCount":36,"brandCountYearAgo":37,"sellerCount":38,"signals":39,"avgBsr":40,"pageQuality":30,"unitsSoldMin":41,"unitsSoldAvgMin":42,"unitsSoldAvgMax":43,"revenueMin":44,"revenueMax":45,"avgBrandAgeMonths":46,"avgSellerAgeDays":47,"top20ClickShare":20,"top20BrandShare":20,"primePct":20,"oosRate":48},14639,227252,2.4588,-0.2138,0.0061,1,4.66,469,10.56,7.39,13.79,5,10000,0.4,0.0261,0,"santa wrapping paper from north pole","santa-wrapping-paper-from-north-pole","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fsanta-wrapping-paper-from-north-pole","Gift Wrap Paper","2026-07-15T23:29:04.750826+00:00",4,3,6,[],923,8000,100,250,84480,105600,31,211,0.0477,{"score":50,"verdict":51,"components":52},17,"skip",[53,57,60,64,66,68,71,75,78,81],{"key":54,"score":36,"weight":55,"raw":56},"marketSize",0.15,14638.66,{"key":58,"score":59,"weight":55,"raw":18},"growth",14,{"key":61,"score":62,"weight":63,"raw":19},"conversion",8,0.1,{"key":65,"score":30,"weight":55,"raw":20},"competition",{"key":67,"score":30,"weight":63,"raw":20},"brandShare",{"key":69,"score":70,"weight":63,"raw":21},"qualityGap",21,{"key":72,"score":73,"weight":74,"raw":22},"reviewMoat",77,0.05,{"key":76,"score":77,"weight":63,"raw":29},"returns",60,{"key":79,"score":80,"weight":74,"raw":23},"avgPrice",38,{"key":82,"score":30,"weight":74,"raw":30},"priceRange",{"avgRating":84,"medianPrice":85,"medianReturnRate":86,"nichesTracked":87},4.42,24.38,0.0215,115062,{"points":89,"droppedPartialWeek":388},[90,93,96,99,102,105,108,111,114,117,120,123,126,129,132,135,138,141,144,147,150,153,156,159,162,165,168,171,174,177,180,183,186,189,192,194,197,200,203,206,209,212,215,217,220,223,225,227,230,233,236,239,242,245,247,250,252,255,258,261,264,267,270,273,276,279,282,285,288,291,294,297,300,303,306,309,312,315,318,321,324,327,330,333,336,338,341,344,347,350,352,355,357,360,363,365,367,370,373,376,379,382,385],{"week":91,"volume":92},"2024-07-21",296,{"week":94,"volume":95},"2024-07-28",249,{"week":97,"volume":98},"2024-08-04",361,{"week":100,"volume":101},"2024-08-11",373,{"week":103,"volume":104},"2024-08-18",375,{"week":106,"volume":107},"2024-08-25",559,{"week":109,"volume":110},"2024-09-01",589,{"week":112,"volume":113},"2024-09-08",1032,{"week":115,"volume":116},"2024-09-15",1020,{"week":118,"volume":119},"2024-09-22",1255,{"week":121,"volume":122},"2024-09-29",1841,{"week":124,"volume":125},"2024-10-06",1632,{"week":127,"volume":128},"2024-10-13",2038,{"week":130,"volume":131},"2024-10-20",2904,{"week":133,"volume":134},"2024-10-27",3399,{"week":136,"volume":137},"2024-11-03",4824,{"week":139,"volume":140},"2024-11-10",7888,{"week":142,"volume":143},"2024-11-17",10220,{"week":145,"volume":146},"2024-11-24",13485,{"week":148,"volume":149},"2024-12-01",19213,{"week":151,"volume":152},"2024-12-08",30957,{"week":154,"volume":155},"2024-12-15",39535,{"week":157,"volume":158},"2024-12-22",38695,{"week":160,"volume":161},"2024-12-29",9412,{"week":163,"volume":164},"2025-01-05",1408,{"week":166,"volume":167},"2025-01-12",379,{"week":169,"volume":170},"2025-01-19",193,{"week":172,"volume":173},"2025-01-26",62,{"week":175,"volume":176},"2025-02-02",50,{"week":178,"volume":179},"2025-02-09",89,{"week":181,"volume":182},"2025-02-16",41,{"week":184,"volume":185},"2025-02-23",54,{"week":187,"volume":188},"2025-03-02",20,{"week":190,"volume":191},"2025-03-09",18,{"week":193,"volume":50},"2025-03-16",{"week":195,"volume":196},"2025-03-23",27,{"week":198,"volume":199},"2025-03-30",36,{"week":201,"volume":202},"2025-04-06",43,{"week":204,"volume":205},"2025-04-13",51,{"week":207,"volume":208},"2025-04-20",75,{"week":210,"volume":211},"2025-04-27",57,{"week":213,"volume":214},"2025-05-04",49,{"week":216,"volume":211},"2025-05-11",{"week":218,"volume":219},"2025-05-18",59,{"week":221,"volume":222},"2025-05-25",58,{"week":224,"volume":214},"2025-06-01",{"week":226,"volume":179},"2025-06-08",{"week":228,"volume":229},"2025-06-15",52,{"week":231,"volume":232},"2025-06-22",126,{"week":234,"volume":235},"2025-06-29",84,{"week":237,"volume":238},"2025-07-06",111,{"week":240,"volume":241},"2025-07-13",183,{"week":243,"volume":244},"2025-07-20",230,{"week":246,"volume":101},"2025-07-27",{"week":248,"volume":249},"2025-08-03",255,{"week":251,"volume":92},"2025-08-10",{"week":253,"volume":254},"2025-08-17",265,{"week":256,"volume":257},"2025-08-24",431,{"week":259,"volume":260},"2025-08-31",543,{"week":262,"volume":263},"2025-09-07",588,{"week":265,"volume":266},"2025-09-14",942,{"week":268,"volume":269},"2025-09-21",1212,{"week":271,"volume":272},"2025-09-28",1286,{"week":274,"volume":275},"2025-10-05",1188,{"week":277,"volume":278},"2025-10-12",1918,{"week":280,"volume":281},"2025-10-19",2226,{"week":283,"volume":284},"2025-10-26",2538,{"week":286,"volume":287},"2025-11-02",3244,{"week":289,"volume":290},"2025-11-09",5471,{"week":292,"volume":293},"2025-11-16",7441,{"week":295,"volume":296},"2025-11-23",10798,{"week":298,"volume":299},"2025-11-30",14800,{"week":301,"volume":302},"2025-12-07",35756,{"week":304,"volume":305},"2025-12-14",46568,{"week":307,"volume":308},"2025-12-21",50560,{"week":310,"volume":311},"2025-12-28",17286,{"week":313,"volume":314},"2026-01-04",2181,{"week":316,"volume":317},"2026-01-11",663,{"week":319,"volume":320},"2026-01-18",303,{"week":322,"volume":323},"2026-01-25",254,{"week":325,"volume":326},"2026-02-01",144,{"week":328,"volume":329},"2026-02-08",103,{"week":331,"volume":332},"2026-02-15",104,{"week":334,"volume":335},"2026-02-22",98,{"week":337,"volume":42},"2026-03-01",{"week":339,"volume":340},"2026-03-08",81,{"week":342,"volume":343},"2026-03-15",40,{"week":345,"volume":346},"2026-03-22",74,{"week":348,"volume":349},"2026-03-29",44,{"week":351,"volume":340},"2026-04-05",{"week":353,"volume":354},"2026-04-12",66,{"week":356,"volume":214},"2026-04-19",{"week":358,"volume":359},"2026-04-26",56,{"week":361,"volume":362},"2026-05-03",63,{"week":364,"volume":208},"2026-05-10",{"week":366,"volume":176},"2026-05-17",{"week":368,"volume":369},"2026-05-31",96,{"week":371,"volume":372},"2026-06-07",172,{"week":374,"volume":375},"2026-06-14",90,{"week":377,"volume":378},"2026-06-21",129,{"week":380,"volume":381},"2026-06-28",68,{"week":383,"volume":384},"2026-07-05",142,{"week":386,"volume":387},"2026-07-12",164,false,[390,391,392,393,394,395,396,397,398,399,400,401],0.17201683137208698,0.021585062617515232,0.011554171146359545,0.015106383500984305,0.016022879571127704,0.02413088503458023,0.055242590710712476,0.09714156047680841,0.2743167547877485,0.5638979096402991,2.195966721813936,8.089942414468549,{"top":403,"otherBrandCount":30,"otherClickShare":30},[404,407,410,413],{"brand":405,"clickShare":406},"LeZakaa",0.3421,{"brand":408,"clickShare":409},"LaRibbons",0.2763,{"brand":411,"clickShare":412},"EWES",0.25,{"brand":414,"clickShare":415},"WorldBazaar",0.1316,[417,426,435,446,456],{"asin":418,"title":419,"brand":405,"imageUrl":420,"price":24,"rating":421,"reviews":422,"clickShare90":406,"clickShare360":423,"launchDate":424,"amazonUrl":425},"B0DCVLTXPF","LeZakaa Vintage Christmas Wrapping Paper Roll Vintage Newspaper Style Santa Claus Hot Cocoa Nostalgic Design Cream Red Retro Holiday Party Gift Wrap DIY Crafts Mini Roll 17in x 16.4 Ft","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51Pk9iTpjzL.jpg",4.7,518,0.4017,"2024-08-12","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DCVLTXPF",{"asin":427,"title":428,"brand":411,"imageUrl":429,"price":25,"rating":430,"reviews":431,"clickShare90":412,"clickShare360":432,"launchDate":433,"amazonUrl":434},"B0FKMJL11Y","EWES Vintage Santa Christmas Wrapping Paper Rolls Set Gold Matte Funny Kids Heavy Duty Premium Traditional Gift Wrap Retro Cute Metallic Cartoon from North Pole Burgundy Red Reversible Total 28.5sq.ft","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51VyfFHTYjL.jpg",4.5,76,0.0618,"2025-07-31","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FKMJL11Y",{"asin":436,"title":437,"brand":408,"imageUrl":438,"price":439,"rating":440,"reviews":441,"clickShare90":442,"clickShare360":443,"launchDate":444,"amazonUrl":445},"B0DZX3B5VC","LaRibbons Vintage Santa Christmas Wrapping Paper Roll Double-Sided Foil Gift Wrap with Candy Cane Stripes Holiday Wrapping Paper for Xmas Presents & Decorations 17 Inch 33 Feet","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51sfsBXqxTL.jpg",13.29,4.6,687,0.1447,0.1194,"2025-03-10","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DZX3B5VC",{"asin":447,"title":448,"brand":414,"imageUrl":449,"price":450,"rating":451,"reviews":452,"clickShare90":415,"clickShare360":453,"launchDate":454,"amazonUrl":455},"B099RWK6Y6","WorldBazaar Christmas Gift Tag Stickers 200pcs Christmas Kraft Label Santa Gift Stickers for Envelope North Pole Tags from Santa Party Favors Wrapping Label 3 x 2","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51uKmIMmzZL.jpg",8.19,4.8,506,0.1897,"2021-07-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB099RWK6Y6",{"asin":457,"title":458,"brand":408,"imageUrl":459,"price":460,"rating":421,"reviews":461,"clickShare90":415,"clickShare360":462,"launchDate":463,"amazonUrl":464},"B0DTKC1MLZ","LaRibbons Green Santa Christmas Wrapping Paper Roll Reversible Holiday Gift Wrap with Classic From Santa & Merry Christmas Design for Kids Season Party Xmas Presents 17 Inch X 33 Feet","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51NX57lsmvL.jpg",10.14,558,0.2274,"2025-01-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DTKC1MLZ",{"love":466,"hate":508,"returnReasons":518},[467,474,480,485,490,494,499,503],{"topic":468,"percentOfMentions":469,"verbatims":470},"Quality-Overall",0.2813,[471,472,473],"Great quality and an adorable vintage Santa","The quality is wonderful","It felt and looked high quality",{"topic":475,"percentOfMentions":476,"verbatims":477},"Design-Overall",0.1563,[478,479],"Nice design","The design of this wrapping paper was so cute",{"topic":481,"percentOfMentions":482,"verbatims":483},"Writing Experience",0.125,[484],"Great for writing on",{"topic":486,"percentOfMentions":482,"verbatims":487},"Brightness\u002FShine\u002FGlow",[488,489],"Beautiful glow","illuminating the magic of Christmas morning",{"topic":491,"percentOfMentions":482,"verbatims":492},"Display-Overall",[493],"Cute Santa pictures on it",{"topic":495,"percentOfMentions":496,"verbatims":497},"Strength",0.0625,[498],"Strong and looks beautiful under the tree",{"topic":500,"percentOfMentions":496,"verbatims":501},"Thickness",[502],"Very smooth and thick, yet not at all too thick to perfectly wrap around corners",{"topic":504,"percentOfMentions":505,"verbatims":506},"Value For Money",0.0313,[507],"It was definitely a good value for the money because you get a lot of wrapping paper",[509,513],{"topic":504,"percentOfMentions":510,"verbatims":511},0.5,[512],"expensive",{"topic":514,"percentOfMentions":482,"verbatims":515},"Adhesion\u002FStickiness",[516,517],"otherwise it wont stick","the tape did not stick well to this paper",[519,522],{"reason":520,"pct":521},"Size-Overall",0.875,{"reason":523,"pct":482},"Advertised Vs Actual Product",[525,529,533,537,541,545,550,554,559,564],{"term":526,"volume":527,"growthQoq":528,"conversionRate":30},"santa claus wrapping paper",25354,0.31,{"term":530,"volume":531,"growthQoq":532,"conversionRate":30},"santa wrapping paper christmas",39377,-0.3803,{"term":534,"volume":535,"growthQoq":536,"conversionRate":30},"from santa wrapping paper",48666,-0.381,{"term":538,"volume":539,"growthQoq":540,"conversionRate":30},"north pole wrapping paper",28315,-0.2129,{"term":542,"volume":543,"growthQoq":544,"conversionRate":30},"santa gift wrap",4921,0.6667,{"term":546,"volume":547,"growthQoq":548,"conversionRate":549},"wrapping paper from santa",16651,-0.4348,0.0128,{"term":551,"volume":552,"growthQoq":553,"conversionRate":30},"christmas wrapping paper from santa",7111,1.0968,{"term":555,"volume":556,"growthQoq":557,"conversionRate":558},"santa paper",12434,-0.47,0.0189,{"term":560,"volume":561,"growthQoq":562,"conversionRate":563},"santa wrapping paper jumbo rolls",4386,-0.2157,0.025,{"term":565,"volume":566,"growthQoq":567,"conversionRate":30},"secret santa wrapping paper",3873,-0.1136,[569,575,581,586,591,596],{"title":570,"href":571,"score":431,"verdict":572,"marketSize":573,"growth90":574},"cedar oil","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fcedar-oil","launch",1187404.58,2.1443,{"title":576,"href":577,"score":73,"verdict":578,"marketSize":579,"growth90":580},"nutrapure glp1 cutting mix","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fnutrapure-glp1-cutting-mix","watch",149064.66,9.4022,{"title":582,"href":583,"score":73,"verdict":572,"marketSize":584,"growth90":585},"dexcom g7","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fdexcom-g7",2003992.9,0.3992,{"title":587,"href":588,"score":73,"verdict":578,"marketSize":589,"growth90":590},"purelia","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fpurelia",635366.57,3.5967,{"title":592,"href":593,"score":73,"verdict":578,"marketSize":594,"growth90":595},"graduation napkins","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fgraduation-napkins",301763.96,3.8573,{"title":597,"href":598,"score":73,"verdict":578,"marketSize":599,"growth90":600},"credit card wand","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fcredit-card-wand",418049.68,1.0132,[602,605,612,619,626,633,640,647,654,661,668,675,682,689,696,703,710,717,724,730],{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":603,"marketSizeTotal":604},15338,15205859393,{"nodeId":606,"label":607,"slug":608,"href":609,"nichesTracked":610,"marketSizeTotal":611},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":613,"label":614,"slug":615,"href":616,"nichesTracked":617,"marketSizeTotal":618},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":620,"label":621,"slug":622,"href":623,"nichesTracked":624,"marketSizeTotal":625},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":627,"label":628,"slug":629,"href":630,"nichesTracked":631,"marketSizeTotal":632},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":634,"label":635,"slug":636,"href":637,"nichesTracked":638,"marketSizeTotal":639},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":641,"label":642,"slug":643,"href":644,"nichesTracked":645,"marketSizeTotal":646},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":648,"label":649,"slug":650,"href":651,"nichesTracked":652,"marketSizeTotal":653},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":655,"label":656,"slug":657,"href":658,"nichesTracked":659,"marketSizeTotal":660},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":662,"label":663,"slug":664,"href":665,"nichesTracked":666,"marketSizeTotal":667},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":669,"label":670,"slug":671,"href":672,"nichesTracked":673,"marketSizeTotal":674},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":676,"label":677,"slug":678,"href":679,"nichesTracked":680,"marketSizeTotal":681},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":683,"label":684,"slug":685,"href":686,"nichesTracked":687,"marketSizeTotal":688},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":690,"label":691,"slug":692,"href":693,"nichesTracked":694,"marketSizeTotal":695},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":697,"label":698,"slug":699,"href":700,"nichesTracked":701,"marketSizeTotal":702},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":704,"label":705,"slug":706,"href":707,"nichesTracked":708,"marketSizeTotal":709},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":711,"label":712,"slug":713,"href":714,"nichesTracked":715,"marketSizeTotal":716},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":718,"label":719,"slug":720,"href":721,"nichesTracked":722,"marketSizeTotal":723},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":725,"label":726,"slug":727,"href":728,"nichesTracked":62,"marketSizeTotal":729},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",1511091,{"nodeId":731,"label":732,"slug":733,"href":734,"nichesTracked":735,"marketSizeTotal":736},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675]