---
title: "Search terms — saliva drug test - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/saliva-drug-test/search-terms"
last_updated: "2026-08-11T16:51:55.002Z"
locale: en
meta:
  description: "Niche score 55/100 · $246K/yr market · 91K searches/yr. Brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $246K/yr market · 91K searches/yr. Brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — saliva drug test - Flapen"
---

# **saliva drug test**

**Worth a look**

Shows low returns (0.9%), but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.

Market size 46Growth 22Conversion 91Competition 21Returns 95Price range 86Avg price 95Brand share 11Review moat 70Quality gap 94

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$24.70**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.0★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Great****10.9%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$7.52–$75.42**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****682.89**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$246K**

$246K/yr · 91K searches

**Growth**

**Bad****-5.6%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****75%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand

## Search terms