[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-health-household-red-metallic-wrapping-paper":3,"research-sidebar-rollups":563},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":48,"baselines":83,"demand":88,"seasonality":307,"brandShare":320,"products":340,"feedback":417,"searchTerms":505,"related":529,"lastUpdated":36},"3776998f-1645-42d6-9f22-49081cf6da31","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":20,"avgRating":21,"avgReviewCount":22,"avgPrice":23,"priceMin":24,"priceMax":25,"productCount":26,"unitsSoldMax":27,"sponsoredPct":28,"returnRate":29,"successfulLaunches360":30,"newProducts360":31,"amazonNicheId":4,"title":32,"slug":33,"href":34,"leafCategoryName":35,"scrapedAt":36,"brandCount":26,"brandCountYearAgo":26,"sellerCount":37,"signals":38,"avgBsr":39,"pageQuality":30,"unitsSoldMin":40,"unitsSoldAvgMin":30,"unitsSoldAvgMax":41,"revenueMin":42,"revenueMax":43,"avgBrandAgeMonths":44,"avgSellerAgeDays":45,"top20ClickShare":46,"top20BrandShare":46,"primePct":46,"oosRate":47},9463,26204,1.6283,-0.4561,0.0385,0.9055,4.64,1342,9.38,6.91,11.82,8,2500,0.875,0.0364,0,2,"red metallic wrapping paper","red-metallic-wrapping-paper","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fred-metallic-wrapping-paper","Gift Wrap Paper","2026-07-15T23:29:04.750826+00:00",9,[],376,2000,100,18760,23450,27,317,1,0.1183,{"score":49,"verdict":50,"components":51},20,"skip",[52,56,58,62,64,67,70,75,78,81],{"key":53,"score":31,"weight":54,"raw":55},"marketSize",0.15,9463.05,{"key":57,"score":31,"weight":54,"raw":18},"growth",{"key":59,"score":60,"weight":61,"raw":19},"conversion",48,0.1,{"key":63,"score":26,"weight":54,"raw":20},"competition",{"key":65,"score":66,"weight":61,"raw":20},"brandShare",24,{"key":68,"score":69,"weight":61,"raw":21},"qualityGap",23,{"key":71,"score":72,"weight":73,"raw":74},"reviewMoat",54,0.05,1341.88,{"key":76,"score":77,"weight":61,"raw":29},"returns",42,{"key":79,"score":80,"weight":73,"raw":23},"avgPrice",28,{"key":82,"score":30,"weight":73,"raw":30},"priceRange",{"avgRating":84,"medianPrice":85,"medianReturnRate":86,"nichesTracked":87},4.42,24.38,0.0215,115062,{"points":89,"droppedPartialWeek":306},[90,93,96,99,102,104,107,110,113,116,119,122,125,128,131,133,136,139,142,144,147,150,153,155,157,160,163,166,169,172,175,178,181,184,187,190,193,196,199,202,205,208,211,214,217,220,223,226,229,232,235,238,241,244,247,250,253,256,258,260,262,265,268,271,273,276,279,281,284,287,290,293,296,298,301,303],{"week":91,"volume":92},"2025-02-02",246,{"week":94,"volume":95},"2025-02-09",306,{"week":97,"volume":98},"2025-02-16",249,{"week":100,"volume":101},"2025-02-23",71,{"week":103,"volume":101},"2025-03-02",{"week":105,"volume":106},"2025-03-09",70,{"week":108,"volume":109},"2025-03-16",49,{"week":111,"volume":112},"2025-03-23",45,{"week":114,"volume":115},"2025-03-30",19,{"week":117,"volume":118},"2025-04-06",47,{"week":120,"volume":121},"2025-04-13",41,{"week":123,"volume":124},"2025-04-20",57,{"week":126,"volume":127},"2025-04-27",64,{"week":129,"volume":130},"2025-05-04",53,{"week":132,"volume":41},"2025-05-11",{"week":134,"volume":135},"2025-05-18",117,{"week":137,"volume":138},"2025-05-25",58,{"week":140,"volume":141},"2025-06-01",97,{"week":143,"volume":127},"2025-06-08",{"week":145,"volume":146},"2025-06-15",31,{"week":148,"volume":149},"2025-06-22",60,{"week":151,"volume":152},"2025-06-29",43,{"week":154,"volume":106},"2025-07-06",{"week":156,"volume":141},"2025-07-13",{"week":158,"volume":159},"2025-07-20",56,{"week":161,"volume":162},"2025-07-27",98,{"week":164,"volume":165},"2025-08-03",95,{"week":167,"volume":168},"2025-08-10",87,{"week":170,"volume":171},"2025-08-17",94,{"week":173,"volume":174},"2025-08-24",122,{"week":176,"volume":177},"2025-08-31",128,{"week":179,"volume":180},"2025-09-07",101,{"week":182,"volume":183},"2025-09-14",164,{"week":185,"volume":186},"2025-09-21",151,{"week":188,"volume":189},"2025-09-28",233,{"week":191,"volume":192},"2025-10-05",218,{"week":194,"volume":195},"2025-10-12",372,{"week":197,"volume":198},"2025-10-19",350,{"week":200,"volume":201},"2025-10-26",440,{"week":203,"volume":204},"2025-11-02",475,{"week":206,"volume":207},"2025-11-09",887,{"week":209,"volume":210},"2025-11-16",1245,{"week":212,"volume":213},"2025-11-23",1632,{"week":215,"volume":216},"2025-11-30",2121,{"week":218,"volume":219},"2025-12-07",3393,{"week":221,"volume":222},"2025-12-14",4052,{"week":224,"volume":225},"2025-12-21",4799,{"week":227,"volume":228},"2025-12-28",1452,{"week":230,"volume":231},"2026-01-04",401,{"week":233,"volume":234},"2026-01-11",293,{"week":236,"volume":237},"2026-01-18",239,{"week":239,"volume":240},"2026-01-25",216,{"week":242,"volume":243},"2026-02-01",219,{"week":245,"volume":246},"2026-02-08",353,{"week":248,"volume":249},"2026-02-15",251,{"week":251,"volume":252},"2026-02-22",82,{"week":254,"volume":255},"2026-03-01",59,{"week":257,"volume":72},"2026-03-08",{"week":259,"volume":60},"2026-03-15",{"week":261,"volume":255},"2026-03-22",{"week":263,"volume":264},"2026-03-29",79,{"week":266,"volume":267},"2026-04-05",51,{"week":269,"volume":270},"2026-04-12",68,{"week":272,"volume":60},"2026-04-19",{"week":274,"volume":275},"2026-04-26",55,{"week":277,"volume":278},"2026-05-03",78,{"week":280,"volume":106},"2026-05-10",{"week":282,"volume":283},"2026-05-17",125,{"week":285,"volume":286},"2026-05-24",75,{"week":288,"volume":289},"2026-05-31",96,{"week":291,"volume":292},"2026-06-07",76,{"week":294,"volume":295},"2026-06-14",52,{"week":297,"volume":270},"2026-06-21",{"week":299,"volume":300},"2026-06-28",61,{"week":302,"volume":255},"2026-07-05",{"week":304,"volume":305},"2026-07-12",104,false,[308,309,310,311,312,313,314,315,316,317,318,319],0.7706237424547284,0.5959087860496312,0.14835680751173708,0.14453386988598257,0.23012146955808926,0.16454281243013638,0.21640956852224458,0.28222669349429913,0.4352783366867874,0.9255533199195171,3.4124748490945676,9.18578135479544,{"top":321,"otherBrandCount":31,"otherClickShare":339},[322,325,328,331,334,337],{"brand":323,"clickShare":324},"NESCCI",0.3858,{"brand":326,"clickShare":327},"HJIJIAY",0.1378,{"brand":329,"clickShare":330},"woric",0.1299,{"brand":332,"clickShare":333},"Ribbli",0.1102,{"brand":335,"clickShare":336},"Merture",0.0709,{"brand":338,"clickShare":336},"BEISHIDA",0.09450000000000014,[341,351,360,370,378,387,395,407],{"asin":342,"title":343,"brand":323,"imageUrl":344,"price":345,"rating":346,"reviews":347,"clickShare90":324,"clickShare360":348,"launchDate":349,"amazonUrl":350},"B0CTY4GK8V","NESCCI Red Metallic Wrapping Paper Solid Color Paper Gift Wrapping Paper Perfect for Wedding Valentines Day Birthday Christmas Baby Shower DIY Bouquet (17 Inches X 32.8 Feet)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Y6QnB0nQL.jpg",10.64,4.7,1892,0.3862,"2024-03-23","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CTY4GK8V",{"asin":352,"title":353,"brand":326,"imageUrl":354,"price":355,"rating":356,"reviews":165,"clickShare90":327,"clickShare360":357,"launchDate":358,"amazonUrl":359},"B0F1TSWFHQ","HJIJIAY Red Wrapping Paper Roll Metallic Red Wrapping Paper Matte Red Solid Color Paper for Birthday Wedding Parties Baby Shower Christmas DIY Bouquet -17 x 394 inch(33feet)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41xR02tADGL.jpg",7.29,4.4,0.0092,"2026-01-13","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F1TSWFHQ",{"asin":361,"title":362,"brand":329,"imageUrl":363,"price":364,"rating":365,"reviews":366,"clickShare90":330,"clickShare360":367,"launchDate":368,"amazonUrl":369},"B0FMFHGDS1","woric Red Wrapping Paper Roll 17 In X 33 Ft Solid Matte Red Metallic Wrapping Paper for Anniversaries Wedding Birthday Holiday DIY Bouquet","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41aAH71YPnL.jpg",10.09,4.6,121,0.0596,"2025-08-14","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FMFHGDS1",{"asin":371,"title":372,"brand":332,"imageUrl":373,"price":25,"rating":346,"reviews":374,"clickShare90":333,"clickShare360":375,"launchDate":376,"amazonUrl":377},"B0CYBYKY5Q","Ribbli Red Metallic Wrapping Paper Matte Red Solid Color Paper Perfect for Birthday Christmas Baby Shower Wedding Valentines Day- 17Inch x 394Inch(33Feet)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F414NgxZ7TCL.jpg",558,0.1635,"2024-03-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CYBYKY5Q",{"asin":379,"title":380,"brand":335,"imageUrl":381,"price":382,"rating":346,"reviews":383,"clickShare90":336,"clickShare360":384,"launchDate":385,"amazonUrl":386},"B0DXZW5V1F","Merture Red Wrapping Paper Roll - 17 In X 32.8 Ft(46.5 sq.ft.) Metallic Red Solid Color Gift Wrap with Grid Cutting Lines for Mothers Day Christmas Birthday Wedding Bridal Shower Valentines Day","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41d3cv0XIBL.jpg",9.86,531,0.1092,"2025-04-15","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DXZW5V1F",{"asin":388,"title":389,"brand":338,"imageUrl":390,"price":24,"rating":365,"reviews":391,"clickShare90":336,"clickShare360":392,"launchDate":393,"amazonUrl":394},"B0D634DVQL","BEISHIDA Red Gift Wrapping Paper Metallic Wrapping Paper Roll Solid Color Gift Wrap Paper Packing Paper for Wedding Birthday Graduation Christmas Wrapping Paper(17inches X 32.8ft)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41ZlJB-yPUL.jpg",30,0.0121,"2024-06-04","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D634DVQL",{"asin":396,"title":397,"brand":398,"imageUrl":399,"price":400,"rating":401,"reviews":402,"clickShare90":403,"clickShare360":404,"launchDate":405,"amazonUrl":406},"B0F89T31W9","Aimyoo Red Metallic Wrapping Paper Roll - 17 Inches X 32.8 Feet Matte Solid Red Color Paper for Birthday Christmas Wedding Baby Shower Holiday Bridal Shower","Aimyoo","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31So5L8oMCL.jpg",9.08,4.8,69,0.0512,0.0166,"2025-05-12","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F89T31W9",{"asin":408,"title":409,"brand":410,"imageUrl":411,"price":23,"rating":365,"reviews":412,"clickShare90":413,"clickShare360":414,"launchDate":415,"amazonUrl":416},"B097R3CK5X","RUSPEPA Red Christmas Wrapping Paper - Solid Color Matte Metallic Red Paper Roll Perfect for Valentines Day Wedding Birthday Christmas Baby Shower Anniversaries - 17 Inches X 32.8 Feet","RUSPEPA","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31hMxRq+JkL.jpg",7439,0.0433,0.2435,"2021-06-23","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB097R3CK5X",{"love":418,"hate":469,"returnReasons":481},[419,426,433,440,447,452,456,460,465],{"topic":420,"percentOfMentions":421,"verbatims":422},"Quality-Overall",0.2639,[423,424,425],"However, it looks great and doesnt tear like other papers","Great quality","good quality",{"topic":427,"percentOfMentions":428,"verbatims":429},"Color",0.2361,[430,431,432],"Beauty color","It was perfect for my Christmas theme of red and silver","Pretty",{"topic":434,"percentOfMentions":435,"verbatims":436},"Durability",0.1389,[437,438,439],"Strong, not easy to tear, doesn't rip easily","Its really durable","This wrapping paper is really pretty and durable",{"topic":441,"percentOfMentions":442,"verbatims":443},"Thickness",0.11109999999999999,[444,445,446],"The paper is super thick","It is pretty thick as well","Super thick and sturdy",{"topic":448,"percentOfMentions":449,"verbatims":450},"Brightness\u002FShine\u002FGlow",0.0417,[451],"Nice and Shiny",{"topic":453,"percentOfMentions":449,"verbatims":454},"Strength",[455],"STRONG",{"topic":457,"percentOfMentions":449,"verbatims":458},"Material Quality",[459],"almost like plastic",{"topic":461,"percentOfMentions":462,"verbatims":463},"Gifting Purpose",0.0278,[464],"It makes for a stunning gift wrap",{"topic":466,"percentOfMentions":462,"verbatims":467},"Ease Of Use",[468],"easy to work with",[470,477],{"topic":471,"percentOfMentions":472,"verbatims":473},"Size-Overall",0.6667000000000001,[474,475,476],"Just didn't think it was as short as it was","For $11 it's sooo short","Shorter than expected",{"topic":441,"percentOfMentions":435,"verbatims":478},[479,480],"Very thick","In fact, its so thick it can take a little extra force to get nice folds",[482,484,486,489,492,494,496,498,499,502],{"reason":471,"pct":483},0.35619999999999996,{"reason":427,"pct":485},0.2397,{"reason":487,"pct":488},"Value For Money",0.1233,{"reason":490,"pct":491},"Advertised Vs Actual Product",0.0616,{"reason":457,"pct":493},0.041100000000000005,{"reason":495,"pct":493},"Thin",{"reason":441,"pct":497},0.0342,{"reason":448,"pct":497},{"reason":500,"pct":501},"Smell",0.0274,{"reason":503,"pct":504},"Functionality-Overall",0.0137,[506,510,515,520,525],{"term":32,"volume":507,"growthQoq":508,"conversionRate":509},7621,-0.4574,0.0814,{"term":511,"volume":512,"growthQoq":513,"conversionRate":514},"red shiny wrapping paper",4437,-0.4387,0.0874,{"term":516,"volume":517,"growthQoq":518,"conversionRate":519},"shiny red wrapping paper",6047,-0.5363,0.0808,{"term":521,"volume":522,"growthQoq":523,"conversionRate":524},"metallic red wrapping paper",4775,-0.4012,0.0508,{"term":526,"volume":527,"growthQoq":528,"conversionRate":30},"red foil christmas wrapping paper",3324,0.0476,[530,536,543,548,553,558],{"title":531,"href":532,"score":292,"verdict":533,"marketSize":534,"growth90":535},"cedar oil","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fcedar-oil","launch",1187404.58,2.1443,{"title":537,"href":538,"score":539,"verdict":540,"marketSize":541,"growth90":542},"nutrapure glp1 cutting mix","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fnutrapure-glp1-cutting-mix",77,"watch",149064.66,9.4022,{"title":544,"href":545,"score":539,"verdict":533,"marketSize":546,"growth90":547},"dexcom g7","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fdexcom-g7",2003992.9,0.3992,{"title":549,"href":550,"score":539,"verdict":540,"marketSize":551,"growth90":552},"purelia","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fpurelia",635366.57,3.5967,{"title":554,"href":555,"score":539,"verdict":540,"marketSize":556,"growth90":557},"graduation napkins","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fgraduation-napkins",301763.96,3.8573,{"title":559,"href":560,"score":539,"verdict":540,"marketSize":561,"growth90":562},"credit card wand","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fcredit-card-wand",418049.68,1.0132,[564,567,574,581,588,595,602,609,616,623,630,637,644,651,658,665,672,679,686,692],{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":565,"marketSizeTotal":566},15338,15205859393,{"nodeId":568,"label":569,"slug":570,"href":571,"nichesTracked":572,"marketSizeTotal":573},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":575,"label":576,"slug":577,"href":578,"nichesTracked":579,"marketSizeTotal":580},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":582,"label":583,"slug":584,"href":585,"nichesTracked":586,"marketSizeTotal":587},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":589,"label":590,"slug":591,"href":592,"nichesTracked":593,"marketSizeTotal":594},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":596,"label":597,"slug":598,"href":599,"nichesTracked":600,"marketSizeTotal":601},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":603,"label":604,"slug":605,"href":606,"nichesTracked":607,"marketSizeTotal":608},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":610,"label":611,"slug":612,"href":613,"nichesTracked":614,"marketSizeTotal":615},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":617,"label":618,"slug":619,"href":620,"nichesTracked":621,"marketSizeTotal":622},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":624,"label":625,"slug":626,"href":627,"nichesTracked":628,"marketSizeTotal":629},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":631,"label":632,"slug":633,"href":634,"nichesTracked":635,"marketSizeTotal":636},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":638,"label":639,"slug":640,"href":641,"nichesTracked":642,"marketSizeTotal":643},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":645,"label":646,"slug":647,"href":648,"nichesTracked":649,"marketSizeTotal":650},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":652,"label":653,"slug":654,"href":655,"nichesTracked":656,"marketSizeTotal":657},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":659,"label":660,"slug":661,"href":662,"nichesTracked":663,"marketSizeTotal":664},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":666,"label":667,"slug":668,"href":669,"nichesTracked":670,"marketSizeTotal":671},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":673,"label":674,"slug":675,"href":676,"nichesTracked":677,"marketSizeTotal":678},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":680,"label":681,"slug":682,"href":683,"nichesTracked":684,"marketSizeTotal":685},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":687,"label":688,"slug":689,"href":690,"nichesTracked":26,"marketSizeTotal":691},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",1511091,{"nodeId":693,"label":694,"slug":695,"href":696,"nichesTracked":31,"marketSizeTotal":697},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",78675]